GumGum, Inc.

États‑Unis d’Amérique

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Type PI
        Brevet 32
        Marque 19
Juridiction
        États-Unis 27
        Canada 9
        Europe 8
        International 7
Date
Nouveautés (dernières 4 semaines) 2
2024 avril (MACJ) 2
2024 mars 1
2024 (AACJ) 3
2023 4
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Classe IPC
H04N 21/81 - Composants mono média du contenu 13
H04N 21/234 - Traitement de flux vidéo élémentaires, p.ex. raccordement de flux vidéo ou transformation de graphes de scènes MPEG-4 12
G06Q 30/02 - Marketing; Estimation ou détermination des prix; Collecte de fonds 9
G06K 9/00 - Méthodes ou dispositions pour la lecture ou la reconnaissance de caractères imprimés ou écrits ou pour la reconnaissance de formes, p.ex. d'empreintes digitales 7
G06K 9/62 - Méthodes ou dispositions pour la reconnaissance utilisant des moyens électroniques 6
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Classe NICE
35 - Publicité; Affaires commerciales 18
42 - Services scientifiques, technologiques et industriels, recherche et conception 12
00 - Aucun service ni marchandise classifiable 1
Statut
En Instance 15
Enregistré / En vigueur 36

1.

GUMGUM MINDSET INDEX

      
Numéro d'application 232288400
Statut En instance
Date de dépôt 2024-04-22
Propriétaire GumGum, Inc. (USA)
Classes de Nice  ? 00 - Aucun service ni marchandise classifiable

Produits et services

(1) Business data analysis; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting, calculating, or analyzing consumer attention time behaviors and market trends; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites or online publications for customer-specified topics or content, and providing documentation and analysis of that online content to others for business purposes; Providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes; Advertising services that utilizes computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilizes computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers; None of the foregoing for use with coaching services or psychometric testing, scoring or assessment services.

2.

GUMGUM MINDSET INDEX

      
Numéro d'application 019017334
Statut En instance
Date de dépôt 2024-04-22
Propriétaire GumGum, Inc. (USA)
Classes de Nice  ? 35 - Publicité; Affaires commerciales

Produits et services

Business data analysis; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting, calculating, or analyzing consumer attention time behaviors and market trends; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites or online publications for customer-specified topics or content, and providing documentation and analysis of that online content to others for business purposes; Providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes; Advertising services that utilizes computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilizes computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers, None of the foregoing for use with coaching services or psychometric testing, scoring or assessment services.

3.

SYSTEMS AND METHODS FOR IMPROVED SERVER-SIDE CONTEXTUAL PAGE ANALYSIS

      
Numéro d'application 18306039
Statut En instance
Date de dépôt 2023-04-24
Date de la première publication 2024-03-21
Propriétaire GumGum, Inc. (USA)
Inventeur(s) Weiner, Kenneth

Abrégé

Systems and methods are described for server-side contextual analysis of content available at a given uniform resource identifier (URI), which utilizes headless browser techniques to analyze a more complete and accurate version of page content than using existing techniques. For example, systems and methods are described for performing contextual analysis of content that would typically be displayed to a client device but is not included in an HTML file or other initial page source file available at the initially provided URI. The contextual analysis performed may include analyzing text using natural language processing and analyzing images using computer vision techniques.

Classes IPC  ?

  • G06Q 30/0241 - Publicités
  • G06F 9/54 - Communication interprogramme
  • G06F 18/214 - Génération de motifs d'entraînement; Procédés de Bootstrapping, p.ex. ”bagging” ou ”boosting”
  • G06F 18/24 - Techniques de classification
  • G06F 40/143 - Balisage, p.ex. utilisation du langage SGML ou de définitions de type de document
  • G06F 40/40 - Traitement ou traduction du langage naturel
  • G06N 20/00 - Apprentissage automatique
  • G06V 10/764 - Dispositions pour la reconnaissance ou la compréhension d’images ou de vidéos utilisant la reconnaissance de formes ou l’apprentissage automatique utilisant la classification, p.ex. des objets vidéo
  • G06V 10/82 - Dispositions pour la reconnaissance ou la compréhension d’images ou de vidéos utilisant la reconnaissance de formes ou l’apprentissage automatique utilisant les réseaux neuronaux

4.

GUMGUM MINDSET INDEX

      
Numéro de série 98256423
Statut En instance
Date de dépôt 2023-11-06
Propriétaire GumGum, Inc. ()
Classes de Nice  ? 35 - Publicité; Affaires commerciales

Produits et services

Business data analysis; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting, calculating, or analyzing consumer attention time behaviors and market trends; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites or online publications for customer-specified topics or content, and providing documentation and analysis of that online content to others for business purposes; Providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes; Advertising services that utilizes computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilizes computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers, None of the foregoing for use with coaching services or psychometric testing, scoring or assessment services

5.

Overlaying content within live streaming video

      
Numéro d'application 18050006
Numéro de brevet 11918908
Statut Délivré - en vigueur
Date de dépôt 2022-10-26
Date de la première publication 2023-10-05
Date d'octroi 2024-03-05
Propriétaire GumGum, Inc. (USA)
Inventeur(s) Nay, Maxime

Abrégé

Systems and methods are provided for integrating supplemental overlay content within streaming video content that is to be broadcast to viewer devices. The overlay content to include in the streaming video content may be dynamically determined during video streaming and incorporated within individual frames of the video data, such as by a computing device of a user who is broadcasting his play of a video game or other activity, prior to the user's computing device sending those video frames (with embedded overlay content therein) to a streaming platform to be broadcast to potentially many viewers' devices.

Classes IPC  ?

  • A63F 13/61 - Création ou modification du contenu du jeu avant ou pendant l’exécution du programme de jeu, p.ex. au moyen d’outils spécialement adaptés au développement du jeu ou d’un éditeur de niveau intégré au jeu utilisant des informations publicitaires
  • A63F 13/30 - Dispositions d’interconnexion entre des serveurs et des dispositifs de jeu; Dispositions d’interconnexion entre des dispositifs de jeu; Dispositions d’interconnexion entre des serveurs de jeu
  • A63F 13/52 - Commande des signaux de sortie en fonction de la progression du jeu incluant des aspects de la scène de jeu affichée
  • H04N 21/2187 - Transmission en direct
  • H04N 21/234 - Traitement de flux vidéo élémentaires, p.ex. raccordement de flux vidéo ou transformation de graphes de scènes MPEG-4
  • H04N 21/81 - Composants mono média du contenu
  • A63F 13/537 - Commande des signaux de sortie en fonction de la progression du jeu incluant des informations visuelles supplémentaires fournies à la scène de jeu, p.ex. en surimpression pour simuler un affichage tête haute [HUD] ou pour afficher une visée laser dans un jeu de tir utilisant des indicateurs, p.ex. en montrant l’état physique d’un personnage de jeu sur l’écran

6.

Dynamic overlay video advertisement insertion

      
Numéro d'application 17805565
Numéro de brevet 11902633
Statut Délivré - en vigueur
Date de dépôt 2022-06-06
Date de la première publication 2023-04-27
Date d'octroi 2024-02-13
Propriétaire GumGum, Inc. (USA)
Inventeur(s)
  • Weiner, Ken
  • Kamath, Jagadish

Abrégé

Systems and methods are described for server-side manipulation of underlying video content in order to dynamically place overlay content within a video stream in a manner whereby a viewing user sees the advertisement content over or integrated within a portion of the base video content. Segments of the original video file may be modified by a server to display overlay content over a portion of the original content, and a revised manifest file may be generated by the server and sent to a client device. The revised manifest file may cause a video player on the client device to present in sequence (a) a first original portion of the video, (b) a second portion of the video modified to include overlaid advertisement content or other overlay content within the second portion, followed by (c) a third original portion of the video.

Classes IPC  ?

  • H04N 21/81 - Composants mono média du contenu
  • H04N 21/234 - Traitement de flux vidéo élémentaires, p.ex. raccordement de flux vidéo ou transformation de graphes de scènes MPEG-4
  • H04N 21/431 - Génération d'interfaces visuelles; Rendu de contenu ou données additionnelles

7.

Dynamic insertion of content within live streaming video

      
Numéro d'application 17697807
Numéro de brevet 11778247
Statut Délivré - en vigueur
Date de dépôt 2022-03-17
Date de la première publication 2023-02-02
Date d'octroi 2023-10-03
Propriétaire GumGum, Inc. (USA)
Inventeur(s)
  • Weiner, Ken
  • Kamath, Jagadish

Abrégé

Systems and methods are described for server-side manipulation of underlying video content in order to dynamically place overlay content or other supplemental content within a video stream in a manner whereby a viewing user sees the advertisement content over or integrated within a portion of the base video content. Segments of the original video file may be modified by a server to display overlay content over a portion of the original content or integrated within the portion of the original content, and revised manifest data may be generated by the server and sent to a client device for playback. The systems and methods may include introducing a delay in the live stream relative to its original source in order to provide time for server-side creation of replacement video portions that include overlay content or other supplemental content.

Classes IPC  ?

  • H04N 21/234 - Traitement de flux vidéo élémentaires, p.ex. raccordement de flux vidéo ou transformation de graphes de scènes MPEG-4
  • H04N 21/2187 - Transmission en direct
  • H04N 21/239 - Interfaçage de la voie montante du réseau de transmission, p.ex. établissement de priorité des requêtes de clients
  • H04N 21/233 - Traitement de flux audio élémentaires
  • H04N 21/81 - Composants mono média du contenu
  • H04N 21/235 - Traitement de données additionnelles, p.ex. brouillage de données additionnelles ou traitement de descripteurs de contenu
  • H04N 21/2668 - Création d'un canal pour un groupe dédié d'utilisateurs finaux, p.ex. en insérant des publicités ciblées dans un flux vidéo en fonction des profils des utilisateurs finaux
  • H04N 21/262 - Ordonnancement de la distribution de contenus ou de données additionnelles, p.ex. envoi de données additionnelles en dehors des périodes de pointe, mise à jour de modules de logiciel, calcul de la fréquence de transmission de carrousel, retardement d

8.

THE MINDSET MATRIX

      
Numéro d'application 221810800
Statut En instance
Date de dépôt 2022-10-26
Propriétaire GumGum, Inc. (USA)
Classes de Nice  ?
  • 35 - Publicité; Affaires commerciales
  • 42 - Services scientifiques, technologiques et industriels, recherche et conception

Produits et services

(1) Advertising services that utilize computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilize computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers. (2) Software as a service services that uses AI to provide advertisers with key insights into online environments; Software as a service services that uses image and natural language comprehension software to provide advertising and business insights, including contextual targeting and brand-safe advertising; Software as a service services that uses AI to provide consumers with contextual classification and targeting, brand safety and sustainability, and sentiment evaluation; Software as a service services that uses AI to provide consumers with content classification, keyword detection, named entity detection, major event classification, object detection, sentiment classification, threat classification, hate logo detection, and scene classification; Software as a service services that provides image extraction, keyword extraction, and location extraction; Software as a service services that provides categorization of advertisements; Software as a service services to provide contextual analysis to others; Software as a service services that provides verification solutions and content-level analysis, including analysis of text, images, audio, and video; Software as a service services for diagnosing and calculating brand safety threats; Software as a service services for identifying and scoring content for contextual classification categories, including seasonal events, holiday events, and sporting competitions; Software as a service services for analyzing attitudes, opinions, and emotions expressed online to provide brand safety and contextual insights to others.

9.

THE MINDSET MATRIX

      
Numéro d'application 018783618
Statut Enregistrée
Date de dépôt 2022-10-26
Date d'enregistrement 2023-02-17
Propriétaire GumGum, Inc. (USA)
Classes de Nice  ?
  • 35 - Publicité; Affaires commerciales
  • 42 - Services scientifiques, technologiques et industriels, recherche et conception

Produits et services

Advertising services that utilize computer software and AI to provide contextual analysis of advertisements for others; advertising services that utilize computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers. Software as a service services that uses AI to provide advertisers with key insights into online environments; software as a service services that uses image and natural language comprehension software to provide advertising and business insights, including contextual targeting and brand-safe advertising; software as a service services that uses AI to provide consumers with contextual classification and targeting, brand safety and sustainability, and sentiment evaluation; software as a service services that uses AI to provide consumers with content classification, keyword detection, named entity detection, major event classification, object detection, sentiment classification, threat classification, hate logo detection, and scene classification; software as a service services that provides image extraction, keyword extraction, and location extraction; software as a service services that provides categorization of advertisements; software as a service services to provide contextual analysis to others; software as a service services that provides verification solutions and content-level analysis, including analysis of text, images, audio, and video; software as a service services for diagnosing and calculating brand safety threats; software as a service services for identifying and scoring content for contextual classification categories, including seasonal events, holiday events, and sporting competitions; software as a service services for analyzing attitudes, opinions, and emotions expressed online to provide brand safety and contextual insights to others.

10.

THE MINDSET MATRIX

      
Numéro de série 97405892
Statut En instance
Date de dépôt 2022-05-11
Propriétaire GumGum, Inc. ()
Classes de Nice  ?
  • 35 - Publicité; Affaires commerciales
  • 42 - Services scientifiques, technologiques et industriels, recherche et conception

Produits et services

Advertising services that utilize computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilize computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers Software as a service services featuring software that uses AI to provide advertisers with key insights into online environments; Software as a service services, namely, hosting software for use by others that uses image and natural language comprehension software to provide advertising and business insights, including contextual targeting and brand-safe advertising; Software as a service services featuring software that uses AI to provide consumers with contextual classification and targeting, brand safety and sustainability, and sentiment evaluation; Software as a service services, namely, hosting software for use by others that uses AI to provide consumers with content classification, keyword detection, named entity detection, major event classification, object detection, sentiment classification, threat classification, hate logo detection, and scene classification; Software as a service services featuring software that provides image extraction, keyword extraction, and location extraction; Software as a service services, namely, hosting software for use by others that provides categorization of advertisements; Software as a service services featuring software to provide contextual analysis to others; Software as a service services, namely, hosting software for use by others that provides verification solutions and content-level analysis, including analysis of text, images, audio, and video; Software as a service services featuring software for diagnosing and calculating brand safety threats; Software as a service services, namely, hosting software for use by others for identifying and scoring content for contextual classification categories, including seasonal events, holiday events, and sporting competitions; Software as a service services featuring software for analyzing attitudes, opinions, and emotions expressed online to provide brand safety and contextual insights to others

11.

Miscellaneous Design

      
Numéro de série 97206341
Statut En instance
Date de dépôt 2022-01-06
Propriétaire GumGum, Inc. ()
Classes de Nice  ?
  • 35 - Publicité; Affaires commerciales
  • 42 - Services scientifiques, technologiques et industriels, recherche et conception

Produits et services

Business consultation services; Business consultation services to provide brand safety and contextual targeting solutions for others; Business consultation services that uses machine learning to identify contextual ad targeting inventory and brand safety threats for others; Advertising services; Advertising services that utilizes computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilizes computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers; Market research services; Business data analysis; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting and analyzing consumer behavior and motivations, and market trends; Providing business data analysis to businesses using proprietary image recognition and image search technology; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites and online publications for customer-specified topics and content, and providing documentation and analysis of that online content to others for business purposes; Business services, namely, providing an online website featuring data analysis in the field of online brand monitoring; Business research, namely, providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes; Advertising and marketing; advertising and marketing consultancy; promotion and advertising services; promotion and advertising services in the field of social media; market research and market intelligence services; market research and business data analysis; market research by means of computer database; market research consultation; market research studies; media monitoring services, namely, monitoring print media, television, radio, and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Brand evaluation services; information and evaluation on business matters; provision of information and analytics on business matters; compilation of business data in computer databases; business evaluation of business strategy services; sales promotion services; business research; business research and surveys; business research consultation; consumer research; evaluations relating to commercial matters; market reports and studies; Business consulting and preparation of business reports that analyze highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment; Business monitoring and consulting services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Business services, namely, providing data analysis in the field of brand monitoring; Business research, namely, providing statistical research and analytics in connection with highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment for business purposes; Market analysis and research services for the sports and sponsorship industries; business services, namely, preparing expert evaluations and reports, which are derived from gathering, storing, analyzing and disseminating scores, values, measurements and other statistics regarding brand images detected on televised, broadcasted, videotaped, other record-bearing media, social media, or online or streaming digital content; business data analysis, namely, media analysis and market studies in the field of sponsorships and advertising; promotion and advertising services, namely, evaluation of the effectiveness of sponsorship activities via computer programs and databases; business consulting services related to monitoring branding and sponsorships; media monitoring services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes Software as a service services featuring software for use in database management; Software as a service services, namely, hosting software for use by others for use in database management; Software as a service services featuring software for creating advertising and marketing materials; Software as a service services featuring software that uses AI to provide advertisers with key insights into online environments; Software as a service services featuring software that uses image and natural language comprehension software to provide advertising and business insights, including contextual targeting and brand-safe advertising; Software as a service services featuring software that uses AI to provide consumers with contextual classification and targeting, brand safety and sustainability, and sentiment evaluation; Software as a service services featuring software that uses AI to provide consumers with content classification, keyword detection, named entity detection, major event classification, object detection, sentiment classification, threat classification, hate logo detection, and scene classification; Software as a service services featuring software that provides image extraction, keyword extraction, and location extraction; Software as a service services featuring software that provides categorization of advertisements; Software as a service services featuring software that provides machine learning techniques to text and imagery on web pages to identify contextual ad targeting inventory and brand safety threats; Software as a service services featuring software to provide contextual analysis to others; Software as a service services featuring software that provides verification solutions and content-level analysis, including analysis of text, images, audio, and video; Software as a service services featuring software for diagnosing and calculating brand safety threats; Software as a service services featuring software for identifying and scoring content for contextual classification categories, including seasonal events, holiday events, and sporting competitions; Software as a service services featuring software for analyzing attitudes, opinions, and emotions expressed online to provide brand safety and contextual insights to others

12.

INFINITY DESIGN

      
Numéro d'application 215770700
Statut En instance
Date de dépôt 2021-12-31
Propriétaire GumGum, Inc. (USA)
Classes de Nice  ?
  • 35 - Publicité; Affaires commerciales
  • 42 - Services scientifiques, technologiques et industriels, recherche et conception

Produits et services

(1) Business consultation services; Business consultation services to provide brand safety and contextual targeting solutions for others; Business consultation services that uses machine learning to identify contextual ad targeting inventory and brand safety threats for others; Advertising services; Advertising services that utilizes computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilizes computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers; Market research services; Business data analysis; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting or analyzing consumer behavior or motivations, and market trends; Providing business data analysis to businesses using proprietary image recognition and image search technology; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites or online publications for customer-specified topics or content, and providing documentation and analysis of that online content to others for business purposes; Business services, namely, providing an online website featuring data analysis in the field of online brand monitoring; Providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes; Advertising and marketing; advertising and marketing consultancy; promotion and advertising services; promotion and advertising services in the field of social media; market research and market intelligence services; market research and business analysis; market research by means of computer database; market research consultation; market research studies; media monitoring services, namely, monitoring print media, television, radio, and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Business data analysis; Brand evaluation services; information and evaluation on business matters; provision of information and analytics on business matters; compilation of data in computer databases; evaluation of business strategy services; sales promotion services; business research; business research and surveys; business research consultation; consumer research; evaluations relating to commercial matters; market reports and studies; Business consulting and preparation of business reports that analyze highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment; Business monitoring and consulting services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Business services, namely, providing data analysis in the field of brand monitoring; Providing statistical research and analytics in connection with highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment for business purposes; Market analysis and research services for the sports and sponsorship industries; business services, namely, preparing expert evaluations and reports, which are derived from gathering, storing, analyzing and disseminating scores, values, measurements and other statistics regarding brand images detected on televised, broadcasted, videotaped, other record-bearing media, social media, or online or streaming digital content; implementation of media analysis and market studies in the field of sponsorships and advertising; information and evaluation on business matters; provision of information and analytics on business matters; compilation of data in computer databases; evaluation of business strategy services; promotion and advertising services, namely, evaluation of the effectiveness of sponsorship activities via computer programs and databases; business consulting services related to monitoring branding and sponsorships; business research; business research consultation; consumer research; evaluations relating to commercial matters; market reports and studies; media monitoring services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes. (2) Software as a service services; Software as a service services used for advertising and marketing; Software as a service services that uses AI to provide advertisers with key insights into online environments; Software as a service services that uses image and natural language comprehension software to provide advertising and business insights, including contextual targeting and brand-safe advertising; Software as a service services that uses AI to provide consumers with contextual classification and targeting, brand safety and sustainability, and sentiment evaluation; Software as a service services that uses AI to provide consumers with content classification, keyword detection, named entity detection, major event classification, object detection, sentiment classification, threat classification, hate logo detection, and scene classification; Software as a service services that provides image extraction, keyword extraction, and location extraction; Software as a service services that provides categorization of advertisements; Software as a service services that provides machine learning techniques to text and imagery on web pages to identify contextual ad targeting inventory and brand safety threats; Software as a service services to provide contextual analysis to others; Software as a service services that provides verification solutions and content-level analysis, including analysis of text, images, audio, and video; Software as a service services for diagnosing and calculating brand safety threats; Software as a service services for identifying and scoring content for contextual classification categories, including seasonal events, holiday events, and sporting competitions; Software as a service services for analyzing attitudes, opinions, and emotions expressed online to provide brand safety and contextual insights to others

13.

GUMGUM

      
Numéro d'application 215770600
Statut En instance
Date de dépôt 2021-12-31
Propriétaire GumGum, Inc. (USA)
Classes de Nice  ?
  • 35 - Publicité; Affaires commerciales
  • 42 - Services scientifiques, technologiques et industriels, recherche et conception

Produits et services

(1) Business consultation services; Business consultation services to provide brand safety and contextual targeting solutions for others; Business consultation services that uses machine learning to identify contextual ad targeting inventory and brand safety threats for others; Advertising services; Advertising services that utilizes computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilizes computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers; Market research services; Business data analysis; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting or analyzing consumer behavior or motivations, and market trends; Providing business data analysis to businesses using proprietary image recognition and image search technology; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites or online publications for customer-specified topics or content, and providing documentation and analysis of that online content to others for business purposes; Business services, namely, providing an online website featuring data analysis in the field of online brand monitoring; Providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes; Advertising and marketing; advertising and marketing consultancy; promotion and advertising services; promotion and advertising services in the field of social media; market research and market intelligence services; market research and business analysis; market research by means of computer database; market research consultation; market research studies; media monitoring services, namely, monitoring print media, television, radio, and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Business data analysis; Brand evaluation services; information and evaluation on business matters; provision of information and analytics on business matters; compilation of data in computer databases; evaluation of business strategy services; sales promotion services; business research; business research and surveys; business research consultation; consumer research; evaluations relating to commercial matters; market reports and studies; Business consulting and preparation of business reports that analyze highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment; Business monitoring and consulting services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Business services, namely, providing data analysis in the field of brand monitoring; Providing statistical research and analytics in connection with highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment for business purposes; Market analysis and research services for the sports and sponsorship industries; business services, namely, preparing expert evaluations and reports, which are derived from gathering, storing, analyzing and disseminating scores, values, measurements and other statistics regarding brand images detected on televised, broadcasted, videotaped, other record-bearing media, social media, or online or streaming digital content; implementation of media analysis and market studies in the field of sponsorships and advertising; information and evaluation on business matters; provision of information and analytics on business matters; compilation of data in computer databases; evaluation of business strategy services; promotion and advertising services, namely, evaluation of the effectiveness of sponsorship activities via computer programs and databases; business consulting services related to monitoring branding and sponsorships; business research; business research consultation; consumer research; evaluations relating to commercial matters; market reports and studies; media monitoring services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes. (2) Software as a service services; Software as a service services used for advertising and marketing; Software as a service services that uses AI to provide advertisers with key insights into online environments; Software as a service services that uses image and natural language comprehension software to provide advertising and business insights, including contextual targeting and brand-safe advertising; Software as a service services that uses AI to provide consumers with contextual classification and targeting, brand safety and sustainability, and sentiment evaluation; Software as a service services that uses AI to provide consumers with content classification, keyword detection, named entity detection, major event classification, object detection, sentiment classification, threat classification, hate logo detection, and scene classification; Software as a service services that provides image extraction, keyword extraction, and location extraction; Software as a service services that provides categorization of advertisements; Software as a service services that provides machine learning techniques to text and imagery on web pages to identify contextual ad targeting inventory and brand safety threats; Software as a service services to provide contextual analysis to others; Software as a service services that provides verification solutions and content-level analysis, including analysis of text, images, audio, and video; Software as a service services for diagnosing and calculating brand safety threats; Software as a service services for identifying and scoring content for contextual classification categories, including seasonal events, holiday events, and sporting competitions; Software as a service services for analyzing attitudes, opinions, and emotions expressed online to provide brand safety and contextual insights to others.

14.

GUMGUM

      
Numéro d'application 018632224
Statut Enregistrée
Date de dépôt 2021-12-31
Date d'enregistrement 2022-05-25
Propriétaire GumGum, Inc. (USA)
Classes de Nice  ?
  • 35 - Publicité; Affaires commerciales
  • 42 - Services scientifiques, technologiques et industriels, recherche et conception

Produits et services

Business consultation services; Business consultation services to provide brand safety and contextual targeting solutions for others; Business consultation services that uses machine learning to identify contextual ad targeting inventory and brand safety threats for others; Advertising services; Advertising services that utilizes computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilizes computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers; Market research services; Business data analysis; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting or analyzing consumer behavior or motivations, and market trends; Providing business data analysis to businesses using proprietary image recognition and image search technology; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites or online publications for customer-specified topics or content, and providing documentation and analysis of that online content to others for business purposes; Business services, namely, providing an online website with business data analysis in the field of online brand monitoring; Providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes; Advertising and marketing; advertising and marketing consultancy; promotion and advertising services; promotion and advertising services in the field of social media; market research and market intelligence services; market research and business analysis; market research by means of computer database; market research consultation; market research studies; media monitoring services, namely, monitoring print media, television, radio, and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Brand evaluation services; information and evaluation on business matters; provision of information and analytics on business matters; compilation of data in computer databases; evaluation of business strategy services; sales promotion services; business research; business research and surveys; business research consultation; consumer research; evaluations relating to commercial matters; market reports and studies; Business consulting and preparation of business reports that analyze highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment; Business monitoring and consulting services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Business services, namely, providing data analysis in the field of brand monitoring; Providing statistical research and analytics in connection with highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment for business purposes; Market analysis and research services for the sports and sponsorship industries; business services, namely, preparing expert evaluations and reports, which are derived from gathering, storing, analyzing and disseminating scores, values, measurements and other statistics regarding brand images detected on televised, broadcasted, videotaped, other record-bearing media, social media, or online or streaming digital content; implementation of media analysis and market studies in the field of sponsorships and advertising; promotion and advertising services, namely, evaluation of the effectiveness of sponsorship activities via computer programs and databases; business consulting services related to monitoring branding and sponsorships; media monitoring services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes. Software as a service services; Software as a service services used for advertising and marketing; Software as a service services that uses AI to provide advertisers with key insights into online environments; Software as a service services that uses image and natural language comprehension software to provide advertising and business insights, including contextual targeting and brand-safe advertising; Software as a service services that uses AI to provide consumers with contextual classification and targeting, brand safety and sustainability, and sentiment evaluation; Software as a service services that uses AI to provide consumers with content classification, keyword detection, named entity detection, major event classification, object detection, sentiment classification, threat classification, hate logo detection, and scene classification; Software as a service services that provides image extraction, keyword extraction, and location extraction; Software as a service services that provides categorization of advertisements; Software as a service services that provides machine learning techniques to text and imagery on web pages to identify contextual ad targeting inventory and brand safety threats; Software as a service services to provide contextual analysis to others; Software as a service services that provides verification solutions and content-level analysis, including analysis of text, images, audio, and video; Software as a service services for diagnosing and calculating brand safety threats; Software as a service services for identifying and scoring content for contextual classification categories, including seasonal events, holiday events, and sporting competitions; Software as a service services for analyzing attitudes, opinions, and emotions expressed online to provide brand safety and contextual insights to others.

15.

Miscellaneous Design

      
Numéro d'application 018632225
Statut Enregistrée
Date de dépôt 2021-12-31
Date d'enregistrement 2022-05-25
Propriétaire GumGum, Inc. (USA)
Classes de Nice  ?
  • 35 - Publicité; Affaires commerciales
  • 42 - Services scientifiques, technologiques et industriels, recherche et conception

Produits et services

Business consultation services; Business consultation services to provide brand safety and contextual targeting solutions for others; Business consultation services that uses machine learning to identify contextual ad targeting inventory and brand safety threats for others; Advertising services; Advertising services that utilizes computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilizes computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers; Market research services; Business data analysis; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting or analyzing consumer behavior or motivations, and market trends; Providing business data analysis to businesses using proprietary image recognition and image search technology; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites or online publications for customer-specified topics or content, and providing documentation and analysis of that online content to others for business purposes; Business services, namely, providing an online website with business data analysis in the field of online brand monitoring; Providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes; Advertising and marketing; advertising and marketing consultancy; promotion and advertising services; promotion and advertising services in the field of social media; market research and market intelligence services; market research and business analysis; market research by means of computer database; market research consultation; market research studies; media monitoring services, namely, monitoring print media, television, radio, and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Brand evaluation services; information and evaluation on business matters; provision of information and analytics on business matters; compilation of data in computer databases; evaluation of business strategy services; sales promotion services; business research; business research and surveys; business research consultation; consumer research; evaluations relating to commercial matters; market reports and studies; Business consulting and preparation of business reports that analyze highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment; Business monitoring and consulting services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Business services, namely, providing data analysis in the field of brand monitoring; Providing statistical research and analytics in connection with highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment for business purposes; Market analysis and research services for the sports and sponsorship industries; business services, namely, preparing expert evaluations and reports, which are derived from gathering, storing, analyzing and disseminating scores, values, measurements and other statistics regarding brand images detected on televised, broadcasted, videotaped, other record-bearing media, social media, or online or streaming digital content; implementation of media analysis and market studies in the field of sponsorships and advertising; promotion and advertising services, namely, evaluation of the effectiveness of sponsorship activities via computer programs and databases; business consulting services related to monitoring branding and sponsorships; media monitoring services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes. Software as a service services; Software as a service services used for advertising and marketing; Software as a service services that uses AI to provide advertisers with key insights into online environments; Software as a service services that uses image and natural language comprehension software to provide advertising and business insights, including contextual targeting and brand-safe advertising; Software as a service services that uses AI to provide consumers with contextual classification and targeting, brand safety and sustainability, and sentiment evaluation; Software as a service services that uses AI to provide consumers with content classification, keyword detection, named entity detection, major event classification, object detection, sentiment classification, threat classification, hate logo detection, and scene classification; Software as a service services that provides image extraction, keyword extraction, and location extraction; Software as a service services that provides categorization of advertisements; Software as a service services that provides machine learning techniques to text and imagery on web pages to identify contextual ad targeting inventory and brand safety threats; Software as a service services to provide contextual analysis to others; Software as a service services that provides verification solutions and content-level analysis, including analysis of text, images, audio, and video; Software as a service services for diagnosing and calculating brand safety threats; Software as a service services for identifying and scoring content for contextual classification categories, including seasonal events, holiday events, and sporting competitions; Software as a service services for analyzing attitudes, opinions, and emotions expressed online to provide brand safety and contextual insights to others.

16.

Overlaying content within live streaming video

      
Numéro d'application 17129494
Numéro de brevet 11484795
Statut Délivré - en vigueur
Date de dépôt 2020-12-21
Date de la première publication 2021-10-14
Date d'octroi 2022-11-01
Propriétaire GumGum, Inc. (USA)
Inventeur(s) Nay, Maxime

Abrégé

Systems and methods are provided for integrating supplemental overlay content within streaming video content that is to be broadcast to viewer devices. The overlay content to include in the streaming video content may be dynamically determined during video streaming and incorporated within individual frames of the video data, such as by a computing device of a user who is broadcasting his play of a video game or other activity, prior to the user's computing device sending those video frames (with embedded overlay content therein) to a streaming platform to be broadcast to potentially many viewers' devices.

Classes IPC  ?

  • A63F 13/61 - Création ou modification du contenu du jeu avant ou pendant l’exécution du programme de jeu, p.ex. au moyen d’outils spécialement adaptés au développement du jeu ou d’un éditeur de niveau intégré au jeu utilisant des informations publicitaires
  • A63F 13/30 - Dispositions d’interconnexion entre des serveurs et des dispositifs de jeu; Dispositions d’interconnexion entre des dispositifs de jeu; Dispositions d’interconnexion entre des serveurs de jeu
  • A63F 13/52 - Commande des signaux de sortie en fonction de la progression du jeu incluant des aspects de la scène de jeu affichée
  • H04N 21/2187 - Transmission en direct
  • H04N 21/234 - Traitement de flux vidéo élémentaires, p.ex. raccordement de flux vidéo ou transformation de graphes de scènes MPEG-4
  • H04N 21/81 - Composants mono média du contenu
  • A63F 13/537 - Commande des signaux de sortie en fonction de la progression du jeu incluant des informations visuelles supplémentaires fournies à la scène de jeu, p.ex. en surimpression pour simuler un affichage tête haute [HUD] ou pour afficher une visée laser dans un jeu de tir utilisant des indicateurs, p.ex. en montrant l’état physique d’un personnage de jeu sur l’écran

17.

VERITY

      
Numéro d'application 211990600
Statut En instance
Date de dépôt 2021-07-09
Propriétaire GumGum, Inc. (USA)
Classes de Nice  ?
  • 35 - Publicité; Affaires commerciales
  • 42 - Services scientifiques, technologiques et industriels, recherche et conception

Produits et services

(1) Business consultation services; Business consultation services to provide brand safety and contextual targeting solutions for others; Business consultation services that uses machine learning to identify contextual ad targeting inventory and brand safety threats for others; Advertising services; Advertising services that utilizes computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilizes computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers; Market research services; Business data analysis; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting or analyzing consumer behavior or motivations, and market trends; Providing business data analysis to businesses using proprietary image recognition and image search technology; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites or online publications for customer-specified topics or content, and providing documentation and analysis of that online content to others for business purposes; Business services, namely, providing an online website featuring data analysis in the field of online brand monitoring; Providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes; Advertising and marketing; advertising and marketing consultancy; promotion and advertising services; promotion and advertising services in the field of social media; market research and market intelligence services; market research and business analysis; market research by means of computer database; market research consultation; market research studies; media monitoring services, namely, monitoring print media, television, radio, and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Business data analysis; Brand evaluation services; information and evaluation on business matters; provision of information and analytics on business matters; compilation of data in computer databases; evaluation of business strategy services; sales promotion services; business research; business research and surveys; business research consultation; consumer research; evaluations relating to commercial matters; market reports and studies; Business consulting and preparation of business reports that analyze highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment; Business monitoring and consulting services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Business services, namely, providing data analysis in the field of brand monitoring; Providing statistical research and analytics in connection with highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment for business purposes; Market analysis and research services for the sports and sponsorship industries; business services, namely, preparing expert evaluations and reports, which are derived from gathering, storing, analyzing and disseminating scores, values, measurements and other statistics regarding brand images detected on televised, broadcasted, videotaped, other record-bearing media, social media, or online or streaming digital content; implementation of media analysis and market studies in the field of sponsorships and advertising; information and evaluation on business matters; provision of information and analytics on business matters; compilation of data in computer databases; evaluation of business strategy services; promotion and advertising services, namely, evaluation of the effectiveness of sponsorship activities via computer programs and databases; business consulting services related to monitoring branding and sponsorships; business research; business research consultation; consumer research; evaluations relating to commercial matters; market reports and studies; media monitoring services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes. (2) Software as a service services; Software as a service services used for advertising and marketing; Software as a service services that uses AI to provide advertisers with key insights into online environments; Software as a service services that uses image and natural language comprehension software to provide advertising and business insights, including contextual targeting and brand-safe advertising; Software as a service services that uses AI to provide consumers with contextual classification and targeting, brand safety and sustainability, and sentiment evaluation; Software as a service services that uses AI to provide consumers with content classification, keyword detection, named entity detection, major event classification, object detection, sentiment classification, threat classification, hate logo detection, and scene classification; Software as a service services that provides image extraction, keyword extraction, and location extraction; Software as a service services that provides categorization of advertisements; Software as a service services that provides machine learning techniques to text and imagery on web pages to identify contextual ad targeting inventory and brand safety threats; Software as a service services to provide contextual analysis to others; Software as a service services that provides verification solutions and content-level analysis, including analysis of text, images, audio, and video; Software as a service services for diagnosing and calculating brand safety threats; Software as a service services for identifying and scoring content for contextual classification categories, including seasonal events, holiday events, and sporting competitions; Software as a service services for analyzing attitudes, opinions, and emotions expressed online to provide brand safety and contextual insights to others.

18.

VERITY

      
Numéro d'application 018512238
Statut Enregistrée
Date de dépôt 2021-07-09
Date d'enregistrement 2021-11-20
Propriétaire GumGum, Inc. (USA)
Classes de Nice  ?
  • 35 - Publicité; Affaires commerciales
  • 42 - Services scientifiques, technologiques et industriels, recherche et conception

Produits et services

Business consultation services to provide brand safety and contextual targeting solutions for others; Business consultation services that uses machine learning to identify contextual ad targeting inventory and brand safety threats for others; Advertising services; Advertising services that utilizes computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilizes computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers; Market research services; Business data analysis; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting or analyzing consumer behavior or motivations, and market trends; Providing business data analysis to businesses using proprietary image recognition and image search technology; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites or online publications for customer-specified topics or content, and providing documentation and analysis of that online content to others for business purposes; Business services, namely, providing an online website with business data analysis in the field of online brand monitoring; Providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes; Advertising and marketing; advertising and marketing consultancy; promotion and advertising services; promotion and advertising services in the field of social media; market research and market intelligence services; market research and business analysis; market research by means of computer database; market research consultation; market research studies; media monitoring services, namely, monitoring print media, television, radio, and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Brand evaluation services; information and evaluation on business matters; provision of information and analytics on business matters; compilation of data in computer databases; evaluation of business strategy services; sales promotion services; business research; business research and surveys; business research consultation; consumer research; evaluations relating to commercial matters; market reports and studies; Business consulting and preparation of business reports that analyze highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment; Business monitoring and consulting services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Business services, namely, providing data analysis in the field of brand monitoring; Providing statistical research and analytics in connection with highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment for business purposes; Market analysis and research services for the sports and sponsorship industries; business services, namely, preparing expert evaluations and reports, which are derived from gathering, storing, analyzing and disseminating scores, values, measurements and other statistics regarding brand images detected on televised, broadcasted, videotaped, other record-bearing media, social media, or online or streaming digital content; implementation of media analysis and market studies in the field of sponsorships and advertising; promotion and advertising services, namely, evaluation of the effectiveness of sponsorship activities via computer programs and databases; business consulting services related to monitoring branding and sponsorships; media monitoring services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes. Software as a service services used for advertising and marketing; Software as a service services that uses AI to provide advertisers with key insights into online environments; Software as a service services that uses image and natural language comprehension software to provide advertising and business insights, including contextual targeting and brand-safe advertising; Software as a service services that uses AI to provide consumers with contextual classification and targeting, brand safety and sustainability, and sentiment evaluation; Software as a service services that uses AI to provide consumers with content classification, keyword detection, named entity detection, major event classification, object detection, sentiment classification, threat classification, hate logo detection, and scene classification; Software as a service services that provides image extraction, keyword extraction, and location extraction; Software as a service services that provides categorization of advertisements; Software as a service services that provides machine learning techniques to text and imagery on web pages to identify contextual ad targeting inventory and brand safety threats; Software as a service services to provide contextual analysis to others; Software as a service services that provides verification solutions and content-level analysis, including analysis of text, images, audio, and video; Software as a service services for diagnosing and calculating brand safety threats; Software as a service services for identifying and scoring content for contextual classification categories, including seasonal events, holiday events, and sporting competitions; Software as a service services for analyzing attitudes, opinions, and emotions expressed online to provide brand safety and contextual insights to others.

19.

Systems and methods for improved server-side contextual page analysis

      
Numéro d'application 17116599
Numéro de brevet 11663633
Statut Délivré - en vigueur
Date de dépôt 2020-12-09
Date de la première publication 2021-06-10
Date d'octroi 2023-05-30
Propriétaire GumGum, Inc. (USA)
Inventeur(s) Weiner, Kenneth

Abrégé

Systems and methods are described for server-side contextual analysis of content available at a given uniform resource identifier (URI), which utilizes headless browser techniques to analyze a more complete and accurate version of page content than using existing techniques. For example, systems and methods are described for performing contextual analysis of content that would typically be displayed to a client device but is not included in an HTML file or other initial page source file available at the initially provided URI. The contextual analysis performed may include analyzing text using natural language processing and analyzing images using computer vision techniques.

Classes IPC  ?

  • G06F 9/44 - Dispositions pour exécuter des programmes spécifiques
  • G06Q 30/0241 - Publicités
  • G06F 9/54 - Communication interprogramme
  • G06N 20/00 - Apprentissage automatique
  • G06F 40/143 - Balisage, p.ex. utilisation du langage SGML ou de définitions de type de document
  • G06F 40/40 - Traitement ou traduction du langage naturel
  • G06F 18/24 - Techniques de classification
  • G06F 18/214 - Génération de motifs d'entraînement; Procédés de Bootstrapping, p.ex. ”bagging” ou ”boosting”
  • G06V 10/764 - Dispositions pour la reconnaissance ou la compréhension d’images ou de vidéos utilisant la reconnaissance de formes ou l’apprentissage automatique utilisant la classification, p.ex. des objets vidéo
  • G06V 10/82 - Dispositions pour la reconnaissance ou la compréhension d’images ou de vidéos utilisant la reconnaissance de formes ou l’apprentissage automatique utilisant les réseaux neuronaux

20.

Dynamic insertion of content within live streaming video

      
Numéro d'application 17175194
Numéro de brevet 11284130
Statut Délivré - en vigueur
Date de dépôt 2021-02-12
Date de la première publication 2021-06-03
Date d'octroi 2022-03-22
Propriétaire GumGum, Inc. (USA)
Inventeur(s)
  • Weiner, Ken
  • Kamath, Jagadish

Abrégé

Systems and methods are described for server-side manipulation of underlying video content in order to dynamically place overlay content or other supplemental content within a video stream in a manner whereby a viewing user sees the advertisement content over or integrated within a portion of the base video content. Segments of the original video file may be modified by a server to display overlay content over a portion of the original content or integrated within the portion of the original content, and revised manifest data may be generated by the server and sent to a client device for playback. The systems and methods may include introducing a delay in the live stream relative to its original source in order to provide time for server-side creation of replacement video portions that include overlay content or other supplemental content.

Classes IPC  ?

  • H04N 21/234 - Traitement de flux vidéo élémentaires, p.ex. raccordement de flux vidéo ou transformation de graphes de scènes MPEG-4
  • H04N 21/2187 - Transmission en direct
  • H04N 21/239 - Interfaçage de la voie montante du réseau de transmission, p.ex. établissement de priorité des requêtes de clients
  • H04N 21/233 - Traitement de flux audio élémentaires
  • H04N 21/81 - Composants mono média du contenu
  • H04N 21/235 - Traitement de données additionnelles, p.ex. brouillage de données additionnelles ou traitement de descripteurs de contenu
  • H04N 21/2668 - Création d'un canal pour un groupe dédié d'utilisateurs finaux, p.ex. en insérant des publicités ciblées dans un flux vidéo en fonction des profils des utilisateurs finaux
  • H04N 21/262 - Ordonnancement de la distribution de contenus ou de données additionnelles, p.ex. envoi de données additionnelles en dehors des périodes de pointe, mise à jour de modules de logiciel, calcul de la fréquence de transmission de carrousel, retardement d

21.

VERITY

      
Numéro de série 90478008
Statut En instance
Date de dépôt 2021-01-20
Propriétaire GumGum, Inc. ()
Classes de Nice  ?
  • 35 - Publicité; Affaires commerciales
  • 42 - Services scientifiques, technologiques et industriels, recherche et conception

Produits et services

Business consultation services to provide brand safety and contextual targeting solutions for others; Business consultation services that uses machine learning to identify contextual ad targeting inventory and brand safety threats for others; Advertising services; Advertising services that utilizes computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilizes computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers; Market research services; Business data analysis; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting or analyzing consumer behavior or motivations, and market trends; Providing business data analysis to businesses using proprietary image recognition and image search technology; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites or online publications for customer-specified topics or content, and providing documentation and analysis of that online content to others for business purposes; Business services, namely, providing an online website featuring data analysis in the field of online brand monitoring; Providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes; Advertising and marketing; advertising and marketing consultancy; promotion and advertising services; promotion and advertising services in the field of social media; market research and market intelligence services; market research and business analysis; market research by means of computer database; market research consultation; market research studies; ; Business data analysis; Brand evaluation services; information and evaluation on business matters; provision of information and analytics on business matters; compilation of data in computer databases; consultancy services regarding business strategies, namely, evaluation of business strategy services; sales promotion services; business research; business research and surveys; business research consultation; consumer research; evaluations relating to commercial matters; market reports and studies; Business consulting and preparation of business reports that analyze highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment; Business monitoring and consulting services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Business services, namely, providing data analysis in the field of brand monitoring; analysis of market research data and statistics, namely, providing statistical research and analytics in connection with highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment for business purposes; Market analysis and research services for the sports and sponsorship industries; business services, namely, preparing expert evaluations and reports, which are derived from gathering, storing, analyzing and disseminating scores, values, measurements and other statistics regarding brand images detected on televised, broadcasted, videotaped, other record-bearing media, social media, or online or streaming digital content; implementation of media analysis and market studies in the field of sponsorships and advertising; information and evaluation on business matters; provision of information and analytics on business matters; promotion and advertising services, namely, evaluation of the effectiveness of sponsorship activities via computer programs and databases; business consulting services related to monitoring branding and sponsorships; media monitoring services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes Software as a service services featuring software for contextual analysis; Software as a service services used for contextual analysis for advertising and marketing; Software as a service services that uses AI to provide advertisers with key insights into online environments; Software as a service services that uses image and natural language comprehension software to provide advertising and business insights, including contextual targeting and brand-safe advertising; Software as a service services that uses AI to provide consumers with contextual classification and targeting, brand safety and sustainability, and sentiment evaluation; Software as a service services that uses AI to provide consumers with content classification, keyword detection, named entity detection, major event classification, object detection, sentiment classification, threat classification, hate logo detection, and scene classification; Software as a service services that provides image extraction, keyword extraction, and location extraction; Software as a service services that provides categorization of advertisements; Software as a service services that provides machine learning techniques to text and imagery on web pages to identify contextual ad targeting inventory and brand safety threats; Software as a service services to provide contextual analysis to others; Software as a service services that provides verification solutions and content-level analysis, including analysis of text, images, audio, and video; Software as a service services for diagnosing and calculating brand safety threats; Software as a service services for identifying and scoring content for contextual classification categories, including seasonal events, holiday events, and sporting competitions; Software as a service services for analyzing attitudes, opinions, and emotions expressed online to provide brand safety and contextual insights to others

22.

Accelerated training of an image classifier

      
Numéro d'application 16451696
Numéro de brevet 11100368
Statut Délivré - en vigueur
Date de dépôt 2019-06-25
Date de la première publication 2020-12-31
Date d'octroi 2021-08-24
Propriétaire GumGum, Inc. (USA)
Inventeur(s)
  • Chu, Gregory Houng Tung
  • Greenberg, Matthew Aron
  • Vela, Francisco Javier Molina
  • Tabak, Joshua Alexander

Abrégé

Systems and methods are provided for generating labeled image data for improved training of an image classifier, such as a multi-layered machine learning model configured to identify target image objects in image data. When the initially trained classifier is unable to identify a particular object in input image data, such as an object that did not appear in initial training data, feature information determined by the classifier for the given image data may be provided to a clustering model. The clustering model may group image data having similar features into different clusters or groups, which may in turn be labeled at the group level by an annotator. The image data assigned to the different clusters, along with the associated labels, may subsequently be used as training data for training a classifier to identify the labeled objects in images.

Classes IPC  ?

  • G06N 20/20 - Techniques d’ensemble en apprentissage automatique
  • G06K 9/62 - Méthodes ou dispositions pour la reconnaissance utilisant des moyens électroniques
  • G06K 9/00 - Méthodes ou dispositions pour la lecture ou la reconnaissance de caractères imprimés ou écrits ou pour la reconnaissance de formes, p.ex. d'empreintes digitales
  • G06K 9/46 - Extraction d'éléments ou de caractéristiques de l'image

23.

ACCELERATED TRAINING OF AN IMAGE CLASSIFIER

      
Numéro d'application US2020038797
Numéro de publication 2020/263712
Statut Délivré - en vigueur
Date de dépôt 2020-06-19
Date de publication 2020-12-30
Propriétaire GUMGUM, INC. (USA)
Inventeur(s)
  • Chu, Gregory Houng Tung
  • Greenberg, Matthew Aron
  • Vela, Francisco Javier Molina
  • Tabak, Joshua Alexander

Abrégé

Systems and methods are provided for generating labeled image data for improved training of an image classifier, such as a multi-layered machine learning model configured to identify target image objects in image data. When the initially trained classifier is unable to identify a particular object in input image data, such as an object that did not appear in initial training data, feature information determined by the classifier for the given image data may be provided to a clustering model. The clustering model may group image data having similar features into different clusters or groups, which may in turn be labeled at the group level by an annotator. The image data assigned to the different clusters, along with the associated labels, may subsequently be used as training data for training a classifier to identify the labeled objects in images.

Classes IPC  ?

  • G06K 9/62 - Méthodes ou dispositions pour la reconnaissance utilisant des moyens électroniques

24.

DYNAMIC OVERLAY VIDEO ADVERTISEMENT INSERTION

      
Numéro de document 03141401
Statut En instance
Date de dépôt 2020-06-11
Date de disponibilité au public 2020-12-17
Propriétaire GUMGUM, INC. (USA)
Inventeur(s)
  • Weiner, Ken
  • Kamath, Jagadish

Abrégé

Systems and methods are described for server-side manipulation of underlying video content in order to dynamically place overlay content within a video stream in a manner whereby a viewing user sees the advertisement content over or integrated within a portion of the base video content. Segments of the original video file may be modified by a server to display overlay content over a portion of the original content, and a revised manifest file may be generated by the server and sent to a client device. The revised manifest file may cause a video player on the client device to present in sequence (a) a first original portion of the video, (b) a second portion of the video modified to include overlaid advertisement content or other overlay content within the second portion, followed by (c) a third original portion of the video.

Classes IPC  ?

  • H04N 21/234 - Traitement de flux vidéo élémentaires, p.ex. raccordement de flux vidéo ou transformation de graphes de scènes MPEG-4
  • H04N 21/2343 - Traitement de flux vidéo élémentaires, p.ex. raccordement de flux vidéo ou transformation de graphes de scènes MPEG-4 impliquant des opérations de reformatage de signaux vidéo pour la distribution ou la mise en conformité avec les requêtes des utilisateurs finaux ou les exigences des dispositifs des utilisateurs finaux
  • H04N 21/643 - Protocoles de communication
  • H04N 21/81 - Composants mono média du contenu
  • H04N 21/845 - Structuration du contenu, p.ex. décomposition du contenu en segments temporels

25.

DYNAMIC OVERLAY VIDEO ADVERTISEMENT INSERTION

      
Numéro d'application US2020037300
Numéro de publication 2020/252204
Statut Délivré - en vigueur
Date de dépôt 2020-06-11
Date de publication 2020-12-17
Propriétaire GUMGUM, INC. (USA)
Inventeur(s)
  • Weiner, Ken
  • Kamath, Jagadish

Abrégé

Systems and methods are described for server-side manipulation of underlying video content in order to dynamically place overlay content within a video stream in a manner whereby a viewing user sees the advertisement content over or integrated within a portion of the base video content. Segments of the original video file may be modified by a server to display overlay content over a portion of the original content, and a revised manifest file may be generated by the server and sent to a client device. The revised manifest file may cause a video player on the client device to present in sequence (a) a first original portion of the video, (b) a second portion of the video modified to include overlaid advertisement content or other overlay content within the second portion, followed by (c) a third original portion of the video.

Classes IPC  ?

  • H04N 21/234 - Traitement de flux vidéo élémentaires, p.ex. raccordement de flux vidéo ou transformation de graphes de scènes MPEG-4
  • H04L 29/06 - Commande de la communication; Traitement de la communication caractérisés par un protocole
  • H04N 21/2343 - Traitement de flux vidéo élémentaires, p.ex. raccordement de flux vidéo ou transformation de graphes de scènes MPEG-4 impliquant des opérations de reformatage de signaux vidéo pour la distribution ou la mise en conformité avec les requêtes des utilisateurs finaux ou les exigences des dispositifs des utilisateurs finaux
  • H04N 21/643 - Protocoles de communication
  • H04N 21/81 - Composants mono média du contenu
  • H04N 21/845 - Structuration du contenu, p.ex. décomposition du contenu en segments temporels

26.

Dynamic overlay video advertisement insertion

      
Numéro d'application 16899305
Numéro de brevet 11356746
Statut Délivré - en vigueur
Date de dépôt 2020-06-11
Date de la première publication 2020-12-17
Date d'octroi 2022-06-07
Propriétaire GumGum, Inc. (USA)
Inventeur(s)
  • Weiner, Ken
  • Kamath, Jagadish

Abrégé

Systems and methods are described for server-side manipulation of underlying video content in order to dynamically place overlay content within a video stream in a manner whereby a viewing user sees the advertisement content over or integrated within a portion of the base video content. Segments of the original video file may be modified by a server to display overlay content over a portion of the original content, and a revised manifest file may be generated by the server and sent to a client device. The revised manifest file may cause a video player on the client device to present in sequence (a) a first original portion of the video, (b) a second portion of the video modified to include overlaid advertisement content or other overlay content within the second portion, followed by (c) a third original portion of the video.

Classes IPC  ?

  • H04N 21/234 - Traitement de flux vidéo élémentaires, p.ex. raccordement de flux vidéo ou transformation de graphes de scènes MPEG-4
  • H04N 21/81 - Composants mono média du contenu
  • H04N 21/431 - Génération d'interfaces visuelles; Rendu de contenu ou données additionnelles

27.

OVERLAYING CONTENT WITHIN LIVE STREAMING VIDEO

      
Numéro de document 03114914
Statut En instance
Date de dépôt 2019-10-03
Date de disponibilité au public 2020-04-09
Propriétaire GUMGUM, INC. (USA)
Inventeur(s) Nay, Maxime

Abrégé

Systems and methods are provided for integrating supplemental overlay content within streaming video content that is to be broadcast to viewer devices. The overlay content to include in the streaming video content may be dynamically determined during video streaming and incorporated within individual frames of the video data, such as by a computing device of a user who is broadcasting his play of a video game or other activity, prior to the user's computing device sending those video frames (with embedded overlay content therein) to a streaming platform to be broadcast to potentially many viewers' devices.

Classes IPC  ?

  • H04N 21/234 - Traitement de flux vidéo élémentaires, p.ex. raccordement de flux vidéo ou transformation de graphes de scènes MPEG-4
  • H04N 21/258 - Gestion de données liées aux clients ou aux utilisateurs finaux, p.ex. gestion des capacités des clients, préférences ou données démographiques des utilisateurs, traitement des multiples préférences des utilisateurs finaux pour générer des données co
  • H04N 21/2665 - Rassemblement de contenus provenant de différentes sources, p.ex. Internet et satellite
  • H04N 21/478 - Services additionnels, p.ex. affichage de l'identification d'un appelant téléphonique ou application d'achat
  • H04N 21/81 - Composants mono média du contenu

28.

Overlaying content within live streaming video

      
Numéro d'application 16592600
Numéro de brevet 10898809
Statut Délivré - en vigueur
Date de dépôt 2019-10-03
Date de la première publication 2020-04-09
Date d'octroi 2021-01-26
Propriétaire GumGum, Inc. (Canada)
Inventeur(s) Nay, Maxime

Abrégé

Systems and methods are provided for integrating supplemental overlay content within streaming video content that is to be broadcast to viewer devices. The overlay content to include in the streaming video content may be dynamically determined during video streaming and incorporated within individual frames of the video data, such as by a computing device of a user who is broadcasting his play of a video game or other activity, prior to the user's computing device sending those video frames (with embedded overlay content therein) to a streaming platform to be broadcast to potentially many viewers' devices.

Classes IPC  ?

  • A63F 13/61 - Création ou modification du contenu du jeu avant ou pendant l’exécution du programme de jeu, p.ex. au moyen d’outils spécialement adaptés au développement du jeu ou d’un éditeur de niveau intégré au jeu utilisant des informations publicitaires
  • A63F 13/30 - Dispositions d’interconnexion entre des serveurs et des dispositifs de jeu; Dispositions d’interconnexion entre des dispositifs de jeu; Dispositions d’interconnexion entre des serveurs de jeu
  • A63F 13/52 - Commande des signaux de sortie en fonction de la progression du jeu incluant des aspects de la scène de jeu affichée
  • H04N 21/2187 - Transmission en direct
  • H04N 21/234 - Traitement de flux vidéo élémentaires, p.ex. raccordement de flux vidéo ou transformation de graphes de scènes MPEG-4
  • H04N 21/81 - Composants mono média du contenu
  • A63F 13/537 - Commande des signaux de sortie en fonction de la progression du jeu incluant des informations visuelles supplémentaires fournies à la scène de jeu, p.ex. en surimpression pour simuler un affichage tête haute [HUD] ou pour afficher une visée laser dans un jeu de tir utilisant des indicateurs, p.ex. en montrant l’état physique d’un personnage de jeu sur l’écran

29.

OVERLAYING CONTENT WITHIN LIVE STREAMING VIDEO

      
Numéro d'application US2019054569
Numéro de publication 2020/072820
Statut Délivré - en vigueur
Date de dépôt 2019-10-03
Date de publication 2020-04-09
Propriétaire GUMGUM, INC. (USA)
Inventeur(s) Nay, Maxime

Abrégé

Systems and methods are provided for integrating supplemental overlay content within streaming video content that is to be broadcast to viewer devices. The overlay content to include in the streaming video content may be dynamically determined during video streaming and incorporated within individual frames of the video data, such as by a computing device of a user who is broadcasting his play of a video game or other activity, prior to the user's computing device sending those video frames (with embedded overlay content therein) to a streaming platform to be broadcast to potentially many viewers' devices.

Classes IPC  ?

  • H04N 21/234 - Traitement de flux vidéo élémentaires, p.ex. raccordement de flux vidéo ou transformation de graphes de scènes MPEG-4
  • H04N 21/258 - Gestion de données liées aux clients ou aux utilisateurs finaux, p.ex. gestion des capacités des clients, préférences ou données démographiques des utilisateurs, traitement des multiples préférences des utilisateurs finaux pour générer des données co
  • H04N 21/2665 - Rassemblement de contenus provenant de différentes sources, p.ex. Internet et satellite
  • H04N 21/81 - Composants mono média du contenu
  • H04N 21/478 - Services additionnels, p.ex. affichage de l'identification d'un appelant téléphonique ou application d'achat

30.

Systems and methods for delayed content overlay

      
Numéro d'application 16401992
Numéro de brevet 11029835
Statut Délivré - en vigueur
Date de dépôt 2019-05-02
Date de la première publication 2019-11-07
Date d'octroi 2021-06-08
Propriétaire GumGum, Inc. (USA)
Inventeur(s)
  • Weiner, Ken
  • Bruscantini, Anthony

Abrégé

Systems and methods are provided for delayed display of supplemental content in association with an underlying page image or other portion of a page. An initial portion of a page may be displayed and associated code may be executed. The code may cause a computing system to perform operations including determining that at least a predetermined minimum percentage of a certain image or other specific portion within the page is visible during display of the page, tracking an amount of time that the minimum percentage of the page image or other content portion remains visible during user interaction with the page, then causing display of overlay content over a portion of the particular image or other portion of the page based on a determination that the amount of time that the minimum percentage of the image or content portion has remained visible exceeds a threshold.

Classes IPC  ?

  • G06F 3/0485 - Défilement ou défilement panoramique
  • G06Q 30/02 - Marketing; Estimation ou détermination des prix; Collecte de fonds
  • G06F 40/14 - Documents en configuration arborescente

31.

AUGMENTING DETECTED REGIONS IN IMAGE OR VIDEO DATA

      
Numéro d'application US2019013848
Numéro de publication 2019/143722
Statut Délivré - en vigueur
Date de dépôt 2019-01-16
Date de publication 2019-07-25
Propriétaire GUMGUM, INC. (USA)
Inventeur(s)
  • Carter, Cambron Neil
  • Mckenna, Daniel James
  • Fu, Iris Wing Yin
  • Ravichandran, Divyaa

Abrégé

Systems and methods are provided for identifying one or more portions of images or video frames that are appropriate for augmented overlay of advertisement or other visual content, and augmenting the image or video data to include such additional visual content. Identifying the portions appropriate for overlay or augmentation may include employing one or more machine learning models configured to identify objects or regions of an image or video frame that meet criteria for visual augmentation. The pose of the augmented content presented within the image or video frame may correspond to the pose of one or more real-world objects in the real world scene captured within the original image or video.

Classes IPC  ?

  • G06T 19/00 - Transformation de modèles ou d'images tridimensionnels [3D] pour infographie

32.

Augmenting detected regions in image or video data

      
Numéro d'application 16249635
Numéro de brevet 11019283
Statut Délivré - en vigueur
Date de dépôt 2019-01-16
Date de la première publication 2019-07-18
Date d'octroi 2021-05-25
Propriétaire GumGum, Inc. (USA)
Inventeur(s)
  • Carter, Cambron Neil
  • Mckenna, Daniel James
  • Wing Yin Fu, Iris
  • Ravichandran, Divyaa

Abrégé

Systems and methods are provided for identifying one or more portions of images or video frames that are appropriate for augmented overlay of advertisement or other visual content, and augmenting the image or video data to include such additional visual content. Identifying the portions appropriate for overlay or augmentation may include employing one or more machine learning models configured to identify objects or regions of an image or video frame that meet criteria for visual augmentation. The pose of the augmented content presented within the image or video frame may correspond to the pose of one or more real-world objects in the real world scene captured within the original image or video.

Classes IPC  ?

  • H04N 5/272 - Moyens pour insérer une image de premier plan dans une image d'arrière plan, c. à d. incrustation, effet inverse
  • G06K 9/00 - Méthodes ou dispositions pour la lecture ou la reconnaissance de caractères imprimés ou écrits ou pour la reconnaissance de formes, p.ex. d'empreintes digitales
  • G06T 7/70 - Détermination de la position ou de l'orientation des objets ou des caméras
  • G06T 7/50 - Récupération de la profondeur ou de la forme
  • G06T 7/20 - Analyse du mouvement
  • G06Q 30/02 - Marketing; Estimation ou détermination des prix; Collecte de fonds
  • G06T 19/00 - Transformation de modèles ou d'images tridimensionnels [3D] pour infographie
  • H04N 21/2668 - Création d'un canal pour un groupe dédié d'utilisateurs finaux, p.ex. en insérant des publicités ciblées dans un flux vidéo en fonction des profils des utilisateurs finaux
  • H04N 21/81 - Composants mono média du contenu

33.

AUTOMATED CLASSIFICATION OF NETWORK-ACCESSIBLE CONTENT

      
Numéro de document 03063471
Statut En instance
Date de dépôt 2018-05-21
Date de disponibilité au public 2018-11-29
Propriétaire GUMGUM, INC. (USA)
Inventeur(s) Garg, Roopal

Abrégé

Systems and methods are provided for generating and using classification models to automatically classify pages or other source content as including text about one or more real-world events. Generating the classification models may include analyzing text content of a large number of different pages from both a reference source and from more dynamic sources, such as from publisher sources via a network. Features for training classifiers may be determined based in part on the top n-grams identified among pages that have been determined to be associated with a given event.

34.

Automated classification of network-accessible content based on events

      
Numéro d'application 15602706
Numéro de brevet 10504145
Statut Délivré - en vigueur
Date de dépôt 2017-05-23
Date de la première publication 2018-11-29
Date d'octroi 2019-12-10
Propriétaire GumGum, Inc. (USA)
Inventeur(s) Garg, Roopal

Abrégé

Systems and methods are provided for generating and using classification models to automatically classify pages or other source content as including text about one or more real-world events. Generating the classification models may include analyzing text content of a large number of different pages from both a reference source and from more dynamic sources, such as from publisher sources via a network. Features for training classifiers may be determined based in part on the top n-grams identified among pages that have been determined to be associated with a given event.

Classes IPC  ?

  • G06Q 30/00 - Commerce
  • G06Q 30/02 - Marketing; Estimation ou détermination des prix; Collecte de fonds
  • G06F 16/951 - Indexation; Techniques d’exploration du Web

35.

AUTOMATED CLASSIFICATION OF NETWORK-ACCESSIBLE CONTENT

      
Numéro d'application US2018033745
Numéro de publication 2018/217668
Statut Délivré - en vigueur
Date de dépôt 2018-05-21
Date de publication 2018-11-29
Propriétaire GUMGUM, INC. (USA)
Inventeur(s) Garg, Roopal

Abrégé

Systems and methods are provided for generating and using classification models to automatically classify pages or other source content as including text about one or more real-world events. Generating the classification models may include analyzing text content of a large number of different pages from both a reference source and from more dynamic sources, such as from publisher sources via a network. Features for training classifiers may be determined based in part on the top n-grams identified among pages that have been determined to be associated with a given event.

Classes IPC  ?

  • G06Q 30/02 - Marketing; Estimation ou détermination des prix; Collecte de fonds

36.

MAINTAINING PAGE INTERACTION FUNCTIONALITY WITH OVERLAY CONTENT

      
Numéro de document 03059915
Statut En instance
Date de dépôt 2018-04-12
Date de disponibilité au public 2018-10-18
Propriétaire GUMGUM, INC. (USA)
Inventeur(s)
  • Roger, Gwendoline
  • Hernandez, David Mejorado
  • Bajana, Merrill

Abrégé

Systems and methods are described for dynamically presenting overlay content on portions of an image or video within a page or other user interface, while allowing at least partial user interactivity with the underlying image or video. Overlay content may be displayed within a container object that is placed over the underlying page image or video. The visible overlay content may be smaller than and/or differently shaped than the container object (such as by not being rectangular and/or by the overlay content including transparent portions), such that some of the underlying image or video remains visible beneath the overlay content and the container. When a user selection is made within the container object, the responsive action to be performed by the client computing device may be either an action identified in the original page code or an action associated with the overlay content, depending on location of the selection.

Classes IPC  ?

  • G06F 3/04842 - Sélection des objets affichés ou des éléments de texte affichés
  • G06F 16/95 - Recherche dans le Web
  • G06F 16/958 - Organisation ou gestion de contenu de sites Web, p.ex. publication, conservation de pages ou liens automatiques
  • G06Q 30/0241 - Publicités

37.

MAINTAINING PAGE INTERACTION FUNCTIONALITY WITH OVERLAY CONTENT

      
Numéro d'application US2018027311
Numéro de publication 2018/191503
Statut Délivré - en vigueur
Date de dépôt 2018-04-12
Date de publication 2018-10-18
Propriétaire GUMGUM, INC. (USA)
Inventeur(s)
  • Roger, Gwendoline
  • Hernandez, David, Mejorado
  • Bajana, Merrill

Abrégé

Systems and methods are described for dynamically presenting overlay content on portions of an image or video within a page or other user interface, while allowing at least partial user interactivity with the underlying image or video. Overlay content may be displayed within a container object that is placed over the underlying page image or video. The visible overlay content may be smaller than and/or differently shaped than the container object (such as by not being rectangular and/or by the overlay content including transparent portions), such that some of the underlying image or video remains visible beneath the overlay content and the container. When a user selection is made within the container object, the responsive action to be performed by the client computing device may be either an action identified in the original page code or an action associated with the overlay content, depending on location of the selection.

Classes IPC  ?

  • G06Q 30/02 - Marketing; Estimation ou détermination des prix; Collecte de fonds

38.

GUMGUM

      
Numéro d'application 017945882
Statut Enregistrée
Date de dépôt 2018-08-22
Date d'enregistrement 2019-01-22
Propriétaire GumGum, Inc. (USA)
Classes de Nice  ? 35 - Publicité; Affaires commerciales

Produits et services

Advertising services; online advertising services; business data analysis; brand evaluation services; business consulting; business services.

39.

MACHINE LEARNING MODELS FOR IDENTIFYING OBJECTS DEPICTED IN IMAGE OR VIDEO DATA

      
Numéro d'application US2017052319
Numéro de publication 2018/057530
Statut Délivré - en vigueur
Date de dépôt 2017-09-19
Date de publication 2018-03-29
Propriétaire GUMGUM, INC. (USA)
Inventeur(s)
  • Katz, Jeffrey, Benjamin
  • Carter, Cambron, Neil
  • Kim, Brian, Jongmin

Abrégé

Systems and methods are described for identifying sports-related objects in media content, such as image or video data, using machine learning models. Features of the media content may be provided as input to classification models trained to detect depiction of various sports-related objects and scenes in order to generate various metrics associated with an underlying sporting event depicted in the media content.

Classes IPC  ?

  • G06K 9/00 - Méthodes ou dispositions pour la lecture ou la reconnaissance de caractères imprimés ou écrits ou pour la reconnaissance de formes, p.ex. d'empreintes digitales
  • G06K 9/62 - Méthodes ou dispositions pour la reconnaissance utilisant des moyens électroniques

40.

Automated control of display devices

      
Numéro d'application 15709225
Numéro de brevet 10929752
Statut Délivré - en vigueur
Date de dépôt 2017-09-19
Date de la première publication 2018-03-22
Date d'octroi 2021-02-23
Propriétaire GumGum, Inc. (USA)
Inventeur(s)
  • Katz, Jeffrey Benjamin
  • Carter, Cambron Neil
  • Kim, Brian Jongmin

Abrégé

Systems and methods are provided for analyzing images or video using computer vision. Data comprising real time or near real time information or historical information is retrieved that is associated with a sporting event at a physical location. A time segment is identified of a display device at the physical location for acquisition. The display device is configurable to present visual sponsorship data during the time segment for an assigned sponsor. It is determined that one or more rules are satisfied by the data. An indication is transmitted that the first rule is satisfied to a computing device of a sponsor. A bid or valuation is generated based at least on the first rule being satisfied. A request to acquire the time segment is received from the computing device of the sponsor, and the display device at the physical location is caused to present visual sponsorship data for the sponsor during the time segment.

Classes IPC  ?

  • G06Q 30/02 - Marketing; Estimation ou détermination des prix; Collecte de fonds
  • G06N 3/08 - Méthodes d'apprentissage
  • G06N 20/00 - Apprentissage automatique
  • G06F 16/783 - Recherche de données caractérisée par l’utilisation de métadonnées, p.ex. de métadonnées ne provenant pas du contenu ou de métadonnées générées manuellement utilisant des métadonnées provenant automatiquement du contenu
  • G06K 9/62 - Méthodes ou dispositions pour la reconnaissance utilisant des moyens électroniques
  • H04H 60/48 - Dispositions d'identification ou de reconnaissance de caractéristiques en liaison directe avec les informations radiodiffusées ou le créneau spatio-temporel de radiodiffusion, p.ex. pour identifier les stations de radiodiffusion ou pour identifier le pour reconnaître les éléments exprimés dans les informations radiodiffusées
  • H04H 60/59 - Dispositions caractérisées par des composants spécialement adaptés à la surveillance, l'identification ou la reconnaissance, couverts par les groupes ou vidéo
  • H04H 60/63 - Dispositions pour des services utilisant les résultats du contrôle, de l'identification ou de la reconnaissance, couverts par les groupes  ou pour des services de ventes
  • H04N 21/2665 - Rassemblement de contenus provenant de différentes sources, p.ex. Internet et satellite
  • H04N 21/658 - Transmission du client vers le serveur
  • H04N 21/232 - Opération de récupération de contenu au sein d'un serveur, p.ex. lecture de flux vidéo du réseau de disques
  • H04N 21/2387 - Traitement de flux en réponse à une requête de reproduction par un utilisateur final, p.ex. pour la lecture à vitesse variable ("trick play")
  • H04N 21/24 - Surveillance de procédés ou de ressources, p.ex. surveillance de la charge du serveur, de la bande passante disponible ou des requêtes effectuées sur la voie montante
  • H04N 21/2547 - Facturation de tiers, p.ex. facturation d'un publicitaire
  • H04N 21/81 - Composants mono média du contenu
  • G06K 9/00 - Méthodes ou dispositions pour la lecture ou la reconnaissance de caractères imprimés ou écrits ou pour la reconnaissance de formes, p.ex. d'empreintes digitales
  • H04N 21/2187 - Transmission en direct
  • H04N 21/234 - Traitement de flux vidéo élémentaires, p.ex. raccordement de flux vidéo ou transformation de graphes de scènes MPEG-4
  • H04N 21/442 - Surveillance de procédés ou de ressources, p.ex. détection de la défaillance d'un dispositif d'enregistrement, surveillance de la bande passante sur la voie descendante, du nombre de visualisations d'un film, de l'espace de stockage disponible dans l
  • G06K 9/68 - Méthodes ou dispositions pour la reconnaissance utilisant des moyens électroniques utilisant des comparaisons successives des signaux images avec plusieurs références, p.ex. mémoire adressable
  • H04N 21/44 - Traitement de flux élémentaires vidéo, p.ex. raccordement d'un clip vidéo récupéré d'un stockage local avec un flux vidéo en entrée ou rendu de scènes selon des graphes de scène MPEG-4
  • H04N 21/262 - Ordonnancement de la distribution de contenus ou de données additionnelles, p.ex. envoi de données additionnelles en dehors des périodes de pointe, mise à jour de modules de logiciel, calcul de la fréquence de transmission de carrousel, retardement d
  • H04H 60/47 - Dispositions d'identification ou de reconnaissance de caractéristiques en liaison directe avec les informations radiodiffusées ou le créneau spatio-temporel de radiodiffusion, p.ex. pour identifier les stations de radiodiffusion ou pour identifier le pour reconnaître les genres
  • G06F 3/0484 - Techniques d’interaction fondées sur les interfaces utilisateur graphiques [GUI] pour la commande de fonctions ou d’opérations spécifiques, p.ex. sélection ou transformation d’un objet, d’une image ou d’un élément de texte affiché, détermination d’une valeur de paramètre ou sélection d’une plage de valeurs
  • G06F 3/0488 - Techniques d’interaction fondées sur les interfaces utilisateur graphiques [GUI] utilisant des caractéristiques spécifiques fournies par le périphérique d’entrée, p.ex. des fonctions commandées par la rotation d’une souris à deux capteurs, ou par la nature du périphérique d’entrée, p.ex. des gestes en fonction de la pression exer utilisant un écran tactile ou une tablette numérique, p.ex. entrée de commandes par des tracés gestuels

41.

NO HASHTAG. NO PROBLEM.

      
Numéro d'application 016611568
Statut Enregistrée
Date de dépôt 2017-04-18
Date d'enregistrement 2017-10-17
Propriétaire GumGum, Inc. (USA)
Classes de Nice  ? 35 - Publicité; Affaires commerciales

Produits et services

Advertising and marketing; advertising and marketing consultancy; promotion and advertising services; promotion and advertising services in the field of social media; Market research services; market research and market intelligence services; market research and business analysis; market research by means of computer database; market research consultation; market research studies; media monitoring services, namely, research and analysis relating to advertising, sport sponsorship measurement to measure the efficacy of sports sponsorships, social measurement to measure the efficacy of social marketing campaigns, marketing and promotional campaigns and services; Business data analysis; Brand evaluation services; information and evaluation on business matters; provision of information and analytics on business matters; compilation of data in computer databases; business organization consultancy; evaluation of business strategy services; sales promotion services; business research; business research and surveys; business research consultation; consumer research; evaluations relating to commercial matters; market reports and studies.

42.

Selecting a set of exemplar images for use in an automated image object recognition system

      
Numéro d'application 14877799
Numéro de brevet 09613296
Statut Délivré - en vigueur
Date de dépôt 2015-10-07
Date de la première publication 2017-04-04
Date d'octroi 2017-04-04
Propriétaire GumGum, Inc. (USA)
Inventeur(s)
  • Rosen, Daniel Scott
  • Carter, Cambron Neil

Abrégé

Systems and methods are provided for identifying a subset of exemplar images in a set of exemplary images that may be used to generate an image classifier having one or more desirable performance characteristics. A computing system may select every possible subset of exemplar images from a set of exemplar images and may generate a classifier for each selected subset of images. The computing system may use each generated classifier to classify one or more images in order to generate performance statistics related to how each classifier performed when classifying the one or more images. The computing system may identify a particular subset of exemplar images that is associated with performance statistics of a classifier that satisfies one or more desired performance characteristics.

Classes IPC  ?

  • G06K 9/62 - Méthodes ou dispositions pour la reconnaissance utilisant des moyens électroniques
  • G06K 9/00 - Méthodes ou dispositions pour la lecture ou la reconnaissance de caractères imprimés ou écrits ou pour la reconnaissance de formes, p.ex. d'empreintes digitales

43.

VISUAL INTELLIGENCE

      
Numéro d'application 016226219
Statut Enregistrée
Date de dépôt 2017-01-05
Date d'enregistrement 2017-08-09
Propriétaire GumGum, Inc. (USA)
Classes de Nice  ?
  • 35 - Publicité; Affaires commerciales
  • 42 - Services scientifiques, technologiques et industriels, recherche et conception

Produits et services

Market research services; Business data analysis; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting or analyzing consumer behavior or motivations, and market trends; Providing business data analysis to businesses using proprietary image recognition and image search technology; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites or online publications for customer-specified topics or content, and providing documentation and analysis of that online content to others for business purposes; Business services, namely, providing an online website featuring data analysis in the field of online brand monitoring; Providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes in Class 35; Data automation and collection service using proprietary software to evaluate, analyze and collect data in the field of online brand monitoring. Providing non-downloadable online software for analysis and assessment of real-time or substantially real-time social media data, consumer sentiment and market trends; Providing a website featuring on-line non-downloadable software tools in the field of online brand monitoring; Providing an Internet website portal featuring image recognition technology that allows businesses to monitor social media content in real-time or substantially real-time, analyze demographics, assess consumer sentiment or affinity to brands, and track competitors; Providing a web site portal featuring technology that enables users to visualize analytics gathered from multiple online websites or social media pages in Class 42.

44.

Systems and methods for determining image safety

      
Numéro d'application 15167079
Numéro de brevet 09947087
Statut Délivré - en vigueur
Date de dépôt 2016-05-27
Date de la première publication 2016-09-22
Date d'octroi 2018-04-17
Propriétaire GumGum, Inc. (USA)
Inventeur(s) Rosen, Daniel Scott

Abrégé

Systems and methods are provided for determining the safety of an image, which may be used to determine whether an image is appropriate for a given purpose or for use in a given context. Determining the safety of the image may include analyzing the image to determine the amount of skin exposed in various key body areas of each human represented in the image, such as a photograph.

Classes IPC  ?

  • G06K 9/00 - Méthodes ou dispositions pour la lecture ou la reconnaissance de caractères imprimés ou écrits ou pour la reconnaissance de formes, p.ex. d'empreintes digitales
  • G06T 7/00 - Analyse d'image
  • G06Q 30/02 - Marketing; Estimation ou détermination des prix; Collecte de fonds
  • G06K 9/62 - Méthodes ou dispositions pour la reconnaissance utilisant des moyens électroniques
  • G06T 5/00 - Amélioration ou restauration d'image
  • G06T 7/73 - Détermination de la position ou de l'orientation des objets ou des caméras utilisant des procédés basés sur les caractéristiques
  • G06T 7/90 - Détermination de caractéristiques de couleur

45.

VISUAL INTELLIGENCE

      
Numéro de série 87093175
Statut Enregistrée
Date de dépôt 2016-07-05
Date d'enregistrement 2017-10-10
Propriétaire GumGum, Inc. ()
Classes de Nice  ? 35 - Publicité; Affaires commerciales

Produits et services

Market research services; Business data analysis; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting or analyzing consumer behavior or motivations, and market trends; Providing business data analysis to businesses using proprietary image recognition and image search technology; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites or online publications for customer-specified topics or content, and providing documentation and analysis of that online content to others for business purposes; Business services, namely, providing an online website featuring data analysis in the field of online brand monitoring; Providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes

46.

Systems and methods for electronically managing content

      
Numéro d'application 13963829
Numéro de brevet 09135637
Statut Délivré - en vigueur
Date de dépôt 2013-08-09
Date de la première publication 2015-09-15
Date d'octroi 2015-09-15
Propriétaire GumGum, Inc. (USA)
Inventeur(s)
  • Mir, Ari
  • Tanz, Ophir

Abrégé

Systems and methods are provided for electronically managing content. In one embodiment, information identifying content items found on a page is received from a client system through code embedded on the page. Systems and methods for associating advertisement data with content items are also disclosed.

Classes IPC  ?

  • G06F 17/50 - Conception assistée par ordinateur
  • G06Q 30/02 - Marketing; Estimation ou détermination des prix; Collecte de fonds

47.

Systems and methods for determining image safety

      
Numéro d'application 14196695
Numéro de brevet 09355406
Statut Délivré - en vigueur
Date de dépôt 2014-03-04
Date de la première publication 2015-01-22
Date d'octroi 2016-05-31
Propriétaire GumGum, Inc. (USA)
Inventeur(s) Rosen, Daniel Scott

Abrégé

Systems and methods are provided for determining the safety of an image, which may be used to determine whether an image is appropriate for a given purpose or for use in a given context. Determining the safety of the image may include analyzing the image to determine the amount of skin exposed in various key body areas of each human represented in the image, such as a photograph.

Classes IPC  ?

  • G06K 9/00 - Méthodes ou dispositions pour la lecture ou la reconnaissance de caractères imprimés ou écrits ou pour la reconnaissance de formes, p.ex. d'empreintes digitales
  • G06Q 30/02 - Marketing; Estimation ou détermination des prix; Collecte de fonds
  • G06T 7/00 - Analyse d'image

48.

Systems and methods for electronically managing content

      
Numéro d'application 13458606
Numéro de brevet 08510227
Statut Délivré - en vigueur
Date de dépôt 2012-04-27
Date de la première publication 2012-11-29
Date d'octroi 2013-08-13
Propriétaire GumGum, Inc. (USA)
Inventeur(s)
  • Mir, Ari
  • Tanz, Ophir

Abrégé

Systems and methods are provided for electronically managing content. In one embodiment, information identifying content items found on a page is received from a client system through code embedded on the page. Systems and methods for associating advertisement data with content items are also disclosed.

Classes IPC  ?

  • G06F 21/00 - Dispositions de sécurité pour protéger les calculateurs, leurs composants, les programmes ou les données contre une activité non autorisée

49.

Systems and methods for electronically managing content

      
Numéro d'application 13225208
Numéro de brevet 08170956
Statut Délivré - en vigueur
Date de dépôt 2011-09-02
Date de la première publication 2012-05-01
Date d'octroi 2012-05-01
Propriétaire GumGum, Inc. (USA)
Inventeur(s)
  • Mir, Ari
  • Tanz, Ophir

Abrégé

Systems and methods are provided for electronically managing content. In one embodiment, information identifying content items found on a page is received from a client system through code embedded on the page. Systems and methods for associating advertisement data with content items are also disclosed.

Classes IPC  ?

  • G06F 21/00 - Dispositions de sécurité pour protéger les calculateurs, leurs composants, les programmes ou les données contre une activité non autorisée

50.

Systems and methods for electronically managing content licenses

      
Numéro d'application 12431630
Numéro de brevet 08036990
Statut Délivré - en vigueur
Date de dépôt 2009-04-28
Date de la première publication 2011-10-11
Date d'octroi 2011-10-11
Propriétaire GumGum, Inc. (USA)
Inventeur(s)
  • Mir, Ari
  • Tanz, Ophir

Abrégé

Systems and methods are provided for electronically managing content licenses. In one embodiment, information identifying content items found on a page is received from a client system through code embedded on the page, and a licensing database is searched to determine if the content is licensed and to determine the terms or payment method of the license. Systems and methods for associating advertisement data with licensed content items are also disclosed.

Classes IPC  ?

  • G06F 21/00 - Dispositions de sécurité pour protéger les calculateurs, leurs composants, les programmes ou les données contre une activité non autorisée

51.

GUMGUM

      
Numéro de série 85442640
Statut Enregistrée
Date de dépôt 2011-10-07
Date d'enregistrement 2012-06-05
Propriétaire GumGum, Inc. ()
Classes de Nice  ? 35 - Publicité; Affaires commerciales

Produits et services

Online advertising services, namely, providing in-image advertising for others used for ad overlay on images; Online advertising services in the nature of providing contextual ads, display ads and flash ads for others