(1) Business data analysis; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting, calculating, or analyzing consumer attention time behaviors and market trends; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites or online publications for customer-specified topics or content, and providing documentation and analysis of that online content to others for business purposes; Providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes; Advertising services that utilizes computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilizes computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers; None of the foregoing for use with coaching services or psychometric testing, scoring or assessment services.
Business data analysis; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting, calculating, or analyzing consumer attention time behaviors and market trends; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites or online publications for customer-specified topics or content, and providing documentation and analysis of that online content to others for business purposes; Providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes; Advertising services that utilizes computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilizes computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers, None of the foregoing for use with coaching services or psychometric testing, scoring or assessment services.
3.
SYSTEMS AND METHODS FOR IMPROVED SERVER-SIDE CONTEXTUAL PAGE ANALYSIS
Systems and methods are described for server-side contextual analysis of content available at a given uniform resource identifier (URI), which utilizes headless browser techniques to analyze a more complete and accurate version of page content than using existing techniques. For example, systems and methods are described for performing contextual analysis of content that would typically be displayed to a client device but is not included in an HTML file or other initial page source file available at the initially provided URI. The contextual analysis performed may include analyzing text using natural language processing and analyzing images using computer vision techniques.
G06V 10/764 - Arrangements for image or video recognition or understanding using pattern recognition or machine learning using classification, e.g. of video objects
G06V 10/82 - Arrangements for image or video recognition or understanding using pattern recognition or machine learning using neural networks
Business data analysis; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting, calculating, or analyzing consumer attention time behaviors and market trends; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites or online publications for customer-specified topics or content, and providing documentation and analysis of that online content to others for business purposes; Providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes; Advertising services that utilizes computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilizes computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers, None of the foregoing for use with coaching services or psychometric testing, scoring or assessment services
Systems and methods are provided for integrating supplemental overlay content within streaming video content that is to be broadcast to viewer devices. The overlay content to include in the streaming video content may be dynamically determined during video streaming and incorporated within individual frames of the video data, such as by a computing device of a user who is broadcasting his play of a video game or other activity, prior to the user's computing device sending those video frames (with embedded overlay content therein) to a streaming platform to be broadcast to potentially many viewers' devices.
A63F 13/61 - Generating or modifying game content before or while executing the game program, e.g. authoring tools specially adapted for game development or game-integrated level editor using advertising information
A63F 13/30 - Interconnection arrangements between game servers and game devices; Interconnection arrangements between game devices; Interconnection arrangements between game servers
A63F 13/52 - Controlling the output signals based on the game progress involving aspects of the displayed game scene
A63F 13/537 - Controlling the output signals based on the game progress involving additional visual information provided to the game scene, e.g. by overlay to simulate a head-up display [HUD] or displaying a laser sight in a shooting game using indicators, e.g. showing the condition of a game character on screen
Systems and methods are described for server-side manipulation of underlying video content in order to dynamically place overlay content within a video stream in a manner whereby a viewing user sees the advertisement content over or integrated within a portion of the base video content. Segments of the original video file may be modified by a server to display overlay content over a portion of the original content, and a revised manifest file may be generated by the server and sent to a client device. The revised manifest file may cause a video player on the client device to present in sequence (a) a first original portion of the video, (b) a second portion of the video modified to include overlaid advertisement content or other overlay content within the second portion, followed by (c) a third original portion of the video.
Systems and methods are described for server-side manipulation of underlying video content in order to dynamically place overlay content or other supplemental content within a video stream in a manner whereby a viewing user sees the advertisement content over or integrated within a portion of the base video content. Segments of the original video file may be modified by a server to display overlay content over a portion of the original content or integrated within the portion of the original content, and revised manifest data may be generated by the server and sent to a client device for playback. The systems and methods may include introducing a delay in the live stream relative to its original source in order to provide time for server-side creation of replacement video portions that include overlay content or other supplemental content.
H04N 21/235 - Processing of additional data, e.g. scrambling of additional data or processing content descriptors
H04N 21/2668 - Creating a channel for a dedicated end-user group, e.g. by inserting targeted commercials into a video stream based on end-user profiles
H04N 21/262 - Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission or generating play-lists
42 - Scientific, technological and industrial services, research and design
Goods & Services
(1) Advertising services that utilize computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilize computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers.
(2) Software as a service services that uses AI to provide advertisers with key insights into online environments; Software as a service services that uses image and natural language comprehension software to provide advertising and business insights, including contextual targeting and brand-safe advertising; Software as a service services that uses AI to provide consumers with contextual classification and targeting, brand safety and sustainability, and sentiment evaluation; Software as a service services that uses AI to provide consumers with content classification, keyword detection, named entity detection, major event classification, object detection, sentiment classification, threat classification, hate logo detection, and scene classification; Software as a service services that provides image extraction, keyword extraction, and location extraction; Software as a service services that provides categorization of advertisements; Software as a service services to provide contextual analysis to others; Software as a service services that provides verification solutions and content-level analysis, including analysis of text, images, audio, and video; Software as a service services for diagnosing and calculating brand safety threats; Software as a service services for identifying and scoring content for contextual classification categories, including seasonal events, holiday events, and sporting competitions; Software as a service services for analyzing attitudes, opinions, and emotions expressed online to provide brand safety and contextual insights to others.
42 - Scientific, technological and industrial services, research and design
Goods & Services
Advertising services that utilize computer software and AI to provide contextual analysis of advertisements for others; advertising services that utilize computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers. Software as a service services that uses AI to provide advertisers with key insights into online environments; software as a service services that uses image and natural language comprehension software to provide advertising and business insights, including contextual targeting and brand-safe advertising; software as a service services that uses AI to provide consumers with contextual classification and targeting, brand safety and sustainability, and sentiment evaluation; software as a service services that uses AI to provide consumers with content classification, keyword detection, named entity detection, major event classification, object detection, sentiment classification, threat classification, hate logo detection, and scene classification; software as a service services that provides image extraction, keyword extraction, and location extraction; software as a service services that provides categorization of advertisements; software as a service services to provide contextual analysis to others; software as a service services that provides verification solutions and content-level analysis, including analysis of text, images, audio, and video; software as a service services for diagnosing and calculating brand safety threats; software as a service services for identifying and scoring content for contextual classification categories, including seasonal events, holiday events, and sporting competitions; software as a service services for analyzing attitudes, opinions, and emotions expressed online to provide brand safety and contextual insights to others.
42 - Scientific, technological and industrial services, research and design
Goods & Services
Advertising services that utilize computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilize computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers Software as a service services featuring software that uses AI to provide advertisers with key insights into online environments; Software as a service services, namely, hosting software for use by others that uses image and natural language comprehension software to provide advertising and business insights, including contextual targeting and brand-safe advertising; Software as a service services featuring software that uses AI to provide consumers with contextual classification and targeting, brand safety and sustainability, and sentiment evaluation; Software as a service services, namely, hosting software for use by others that uses AI to provide consumers with content classification, keyword detection, named entity detection, major event classification, object detection, sentiment classification, threat classification, hate logo detection, and scene classification; Software as a service services featuring software that provides image extraction, keyword extraction, and location extraction; Software as a service services, namely, hosting software for use by others that provides categorization of advertisements; Software as a service services featuring software to provide contextual analysis to others; Software as a service services, namely, hosting software for use by others that provides verification solutions and content-level analysis, including analysis of text, images, audio, and video; Software as a service services featuring software for diagnosing and calculating brand safety threats; Software as a service services, namely, hosting software for use by others for identifying and scoring content for contextual classification categories, including seasonal events, holiday events, and sporting competitions; Software as a service services featuring software for analyzing attitudes, opinions, and emotions expressed online to provide brand safety and contextual insights to others
42 - Scientific, technological and industrial services, research and design
Goods & Services
Business consultation services; Business consultation services to provide brand safety and contextual targeting solutions for others; Business consultation services that uses machine learning to identify contextual ad targeting inventory and brand safety threats for others; Advertising services; Advertising services that utilizes computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilizes computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers; Market research services; Business data analysis; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting and analyzing consumer behavior and motivations, and market trends; Providing business data analysis to businesses using proprietary image recognition and image search technology; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites and online publications for customer-specified topics and content, and providing documentation and analysis of that online content to others for business purposes; Business services, namely, providing an online website featuring data analysis in the field of online brand monitoring; Business research, namely, providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes; Advertising and marketing; advertising and marketing consultancy; promotion and advertising services; promotion and advertising services in the field of social media; market research and market intelligence services; market research and business data analysis; market research by means of computer database; market research consultation; market research studies; media monitoring services, namely, monitoring print media, television, radio, and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Brand evaluation services; information and evaluation on business matters; provision of information and analytics on business matters; compilation of business data in computer databases; business evaluation of business strategy services; sales promotion services; business research; business research and surveys; business research consultation; consumer research; evaluations relating to commercial matters; market reports and studies; Business consulting and preparation of business reports that analyze highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment; Business monitoring and consulting services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Business services, namely, providing data analysis in the field of brand monitoring; Business research, namely, providing statistical research and analytics in connection with highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment for business purposes; Market analysis and research services for the sports and sponsorship industries; business services, namely, preparing expert evaluations and reports, which are derived from gathering, storing, analyzing and disseminating scores, values, measurements and other statistics regarding brand images detected on televised, broadcasted, videotaped, other record-bearing media, social media, or online or streaming digital content; business data analysis, namely, media analysis and market studies in the field of sponsorships and advertising; promotion and advertising services, namely, evaluation of the effectiveness of sponsorship activities via computer programs and databases; business consulting services related to monitoring branding and sponsorships; media monitoring services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes Software as a service services featuring software for use in database management; Software as a service services, namely, hosting software for use by others for use in database management; Software as a service services featuring software for creating advertising and marketing materials; Software as a service services featuring software that uses AI to provide advertisers with key insights into online environments; Software as a service services featuring software that uses image and natural language comprehension software to provide advertising and business insights, including contextual targeting and brand-safe advertising; Software as a service services featuring software that uses AI to provide consumers with contextual classification and targeting, brand safety and sustainability, and sentiment evaluation; Software as a service services featuring software that uses AI to provide consumers with content classification, keyword detection, named entity detection, major event classification, object detection, sentiment classification, threat classification, hate logo detection, and scene classification; Software as a service services featuring software that provides image extraction, keyword extraction, and location extraction; Software as a service services featuring software that provides categorization of advertisements; Software as a service services featuring software that provides machine learning techniques to text and imagery on web pages to identify contextual ad targeting inventory and brand safety threats; Software as a service services featuring software to provide contextual analysis to others; Software as a service services featuring software that provides verification solutions and content-level analysis, including analysis of text, images, audio, and video; Software as a service services featuring software for diagnosing and calculating brand safety threats; Software as a service services featuring software for identifying and scoring content for contextual classification categories, including seasonal events, holiday events, and sporting competitions; Software as a service services featuring software for analyzing attitudes, opinions, and emotions expressed online to provide brand safety and contextual insights to others
42 - Scientific, technological and industrial services, research and design
Goods & Services
(1) Business consultation services; Business consultation services to provide brand safety and contextual targeting solutions for others; Business consultation services that uses machine learning to identify contextual ad targeting inventory and brand safety threats for others; Advertising services; Advertising services that utilizes computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilizes computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers; Market research services; Business data analysis; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting or analyzing consumer behavior or motivations, and market trends; Providing business data analysis to businesses using proprietary image recognition and image search technology; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites or online publications for customer-specified topics or content, and providing documentation and analysis of that online content to others for business purposes; Business services, namely, providing an online website featuring data analysis in the field of online brand monitoring; Providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes; Advertising and marketing; advertising and marketing consultancy; promotion and advertising services; promotion and advertising services in the field of social media; market research and market intelligence services; market research and business analysis; market research by means of computer database; market research consultation; market research studies; media monitoring services, namely, monitoring print media, television, radio, and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Business data analysis; Brand evaluation services; information and evaluation on business matters; provision of information and analytics on business matters; compilation of data in computer databases; evaluation of business strategy services; sales promotion services; business research; business research and surveys; business research consultation; consumer research; evaluations relating to commercial matters; market reports and studies; Business consulting and preparation of business reports that analyze highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment; Business monitoring and consulting services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Business services, namely, providing data analysis in the field of brand monitoring; Providing statistical research and analytics in connection with highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment for business purposes; Market analysis and research services for the sports and sponsorship industries; business services, namely, preparing expert evaluations and reports, which are derived from gathering, storing, analyzing and disseminating scores, values, measurements and other statistics regarding brand images detected on televised, broadcasted, videotaped, other record-bearing media, social media, or online or streaming digital content; implementation of media analysis and market studies in the field of sponsorships and advertising; information and evaluation on business matters; provision of information and analytics on business matters; compilation of data in computer databases; evaluation of business strategy services; promotion and advertising services, namely, evaluation of the effectiveness of sponsorship activities via computer programs and databases; business consulting services related to monitoring branding and sponsorships; business research; business research consultation; consumer research; evaluations relating to commercial matters; market reports and studies; media monitoring services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes.
(2) Software as a service services; Software as a service services used for advertising and marketing; Software as a service services that uses AI to provide advertisers with key insights into online environments; Software as a service services that uses image and natural language comprehension software to provide advertising and business insights, including contextual targeting and brand-safe advertising; Software as a service services that uses AI to provide consumers with contextual classification and targeting, brand safety and sustainability, and sentiment evaluation; Software as a service services that uses AI to provide consumers with content classification, keyword detection, named entity detection, major event classification, object detection, sentiment classification, threat classification, hate logo detection, and scene classification; Software as a service services that provides image extraction, keyword extraction, and location extraction; Software as a service services that provides categorization of advertisements; Software as a service services that provides machine learning techniques to text and imagery on web pages to identify contextual ad targeting inventory and brand safety threats; Software as a service services to provide contextual analysis to others; Software as a service services that provides verification solutions and content-level analysis, including analysis of text, images, audio, and video; Software as a service services for diagnosing and calculating brand safety threats; Software as a service services for identifying and scoring content for contextual classification categories, including seasonal events, holiday events, and sporting competitions; Software as a service services for analyzing attitudes, opinions, and emotions expressed online to provide brand safety and contextual insights to others
42 - Scientific, technological and industrial services, research and design
Goods & Services
(1) Business consultation services; Business consultation services to provide brand safety and contextual targeting solutions for others; Business consultation services that uses machine learning to identify contextual ad targeting inventory and brand safety threats for others; Advertising services; Advertising services that utilizes computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilizes computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers; Market research services; Business data analysis; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting or analyzing consumer behavior or motivations, and market trends; Providing business data analysis to businesses using proprietary image recognition and image search technology; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites or online publications for customer-specified topics or content, and providing documentation and analysis of that online content to others for business purposes; Business services, namely, providing an online website featuring data analysis in the field of online brand monitoring; Providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes; Advertising and marketing; advertising and marketing consultancy; promotion and advertising services; promotion and advertising services in the field of social media; market research and market intelligence services; market research and business analysis; market research by means of computer database; market research consultation; market research studies; media monitoring services, namely, monitoring print media, television, radio, and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Business data analysis; Brand evaluation services; information and evaluation on business matters; provision of information and analytics on business matters; compilation of data in computer databases; evaluation of business strategy services; sales promotion services; business research; business research and surveys; business research consultation; consumer research; evaluations relating to commercial matters; market reports and studies; Business consulting and preparation of business reports that analyze highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment; Business monitoring and consulting services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Business services, namely, providing data analysis in the field of brand monitoring; Providing statistical research and analytics in connection with highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment for business purposes; Market analysis and research services for the sports and sponsorship industries; business services, namely, preparing expert evaluations and reports, which are derived from gathering, storing, analyzing and disseminating scores, values, measurements and other statistics regarding brand images detected on televised, broadcasted, videotaped, other record-bearing media, social media, or online or streaming digital content; implementation of media analysis and market studies in the field of sponsorships and advertising; information and evaluation on business matters; provision of information and analytics on business matters; compilation of data in computer databases; evaluation of business strategy services; promotion and advertising services, namely, evaluation of the effectiveness of sponsorship activities via computer programs and databases; business consulting services related to monitoring branding and sponsorships; business research; business research consultation; consumer research; evaluations relating to commercial matters; market reports and studies; media monitoring services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes.
(2) Software as a service services; Software as a service services used for advertising and marketing; Software as a service services that uses AI to provide advertisers with key insights into online environments; Software as a service services that uses image and natural language comprehension software to provide advertising and business insights, including contextual targeting and brand-safe advertising; Software as a service services that uses AI to provide consumers with contextual classification and targeting, brand safety and sustainability, and sentiment evaluation; Software as a service services that uses AI to provide consumers with content classification, keyword detection, named entity detection, major event classification, object detection, sentiment classification, threat classification, hate logo detection, and scene classification; Software as a service services that provides image extraction, keyword extraction, and location extraction; Software as a service services that provides categorization of advertisements; Software as a service services that provides machine learning techniques to text and imagery on web pages to identify contextual ad targeting inventory and brand safety threats; Software as a service services to provide contextual analysis to others; Software as a service services that provides verification solutions and content-level analysis, including analysis of text, images, audio, and video; Software as a service services for diagnosing and calculating brand safety threats; Software as a service services for identifying and scoring content for contextual classification categories, including seasonal events, holiday events, and sporting competitions; Software as a service services for analyzing attitudes, opinions, and emotions expressed online to provide brand safety and contextual insights to others.
42 - Scientific, technological and industrial services, research and design
Goods & Services
Business consultation services; Business consultation services to provide brand safety and contextual targeting solutions for others; Business consultation services that uses machine learning to identify contextual ad targeting inventory and brand safety threats for others; Advertising services; Advertising services that utilizes computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilizes computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers; Market research services; Business data analysis; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting or analyzing consumer behavior or motivations, and market trends; Providing business data analysis to businesses using proprietary image recognition and image search technology; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites or online publications for customer-specified topics or content, and providing documentation and analysis of that online content to others for business purposes; Business services, namely, providing an online website with business data analysis in the field of online brand monitoring; Providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes; Advertising and marketing; advertising and marketing consultancy; promotion and advertising services; promotion and advertising services in the field of social media; market research and market intelligence services; market research and business analysis; market research by means of computer database; market research consultation; market research studies; media monitoring services, namely, monitoring print media, television, radio, and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Brand evaluation services; information and evaluation on business matters; provision of information and analytics on business matters; compilation of data in computer databases; evaluation of business strategy services; sales promotion services; business research; business research and surveys; business research consultation; consumer research; evaluations relating to commercial matters; market reports and studies; Business consulting and preparation of business reports that analyze highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment; Business monitoring and consulting services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Business services, namely, providing data analysis in the field of brand monitoring; Providing statistical research and analytics in connection with highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment for business purposes; Market analysis and research services for the sports and sponsorship industries; business services, namely, preparing expert evaluations and reports, which are derived from gathering, storing, analyzing and disseminating scores, values, measurements and other statistics regarding brand images detected on televised, broadcasted, videotaped, other record-bearing media, social media, or online or streaming digital content; implementation of media analysis and market studies in the field of sponsorships and advertising; promotion and advertising services, namely, evaluation of the effectiveness of sponsorship activities via computer programs and databases; business consulting services related to monitoring branding and sponsorships; media monitoring services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes. Software as a service services; Software as a service services used for advertising and marketing; Software as a service services that uses AI to provide advertisers with key insights into online environments; Software as a service services that uses image and natural language comprehension software to provide advertising and business insights, including contextual targeting and brand-safe advertising; Software as a service services that uses AI to provide consumers with contextual classification and targeting, brand safety and sustainability, and sentiment evaluation; Software as a service services that uses AI to provide consumers with content classification, keyword detection, named entity detection, major event classification, object detection, sentiment classification, threat classification, hate logo detection, and scene classification; Software as a service services that provides image extraction, keyword extraction, and location extraction; Software as a service services that provides categorization of advertisements; Software as a service services that provides machine learning techniques to text and imagery on web pages to identify contextual ad targeting inventory and brand safety threats; Software as a service services to provide contextual analysis to others; Software as a service services that provides verification solutions and content-level analysis, including analysis of text, images, audio, and video; Software as a service services for diagnosing and calculating brand safety threats; Software as a service services for identifying and scoring content for contextual classification categories, including seasonal events, holiday events, and sporting competitions; Software as a service services for analyzing attitudes, opinions, and emotions expressed online to provide brand safety and contextual insights to others.
42 - Scientific, technological and industrial services, research and design
Goods & Services
Business consultation services; Business consultation services to provide brand safety and contextual targeting solutions for others; Business consultation services that uses machine learning to identify contextual ad targeting inventory and brand safety threats for others; Advertising services; Advertising services that utilizes computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilizes computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers; Market research services; Business data analysis; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting or analyzing consumer behavior or motivations, and market trends; Providing business data analysis to businesses using proprietary image recognition and image search technology; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites or online publications for customer-specified topics or content, and providing documentation and analysis of that online content to others for business purposes; Business services, namely, providing an online website with business data analysis in the field of online brand monitoring; Providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes; Advertising and marketing; advertising and marketing consultancy; promotion and advertising services; promotion and advertising services in the field of social media; market research and market intelligence services; market research and business analysis; market research by means of computer database; market research consultation; market research studies; media monitoring services, namely, monitoring print media, television, radio, and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Brand evaluation services; information and evaluation on business matters; provision of information and analytics on business matters; compilation of data in computer databases; evaluation of business strategy services; sales promotion services; business research; business research and surveys; business research consultation; consumer research; evaluations relating to commercial matters; market reports and studies; Business consulting and preparation of business reports that analyze highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment; Business monitoring and consulting services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Business services, namely, providing data analysis in the field of brand monitoring; Providing statistical research and analytics in connection with highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment for business purposes; Market analysis and research services for the sports and sponsorship industries; business services, namely, preparing expert evaluations and reports, which are derived from gathering, storing, analyzing and disseminating scores, values, measurements and other statistics regarding brand images detected on televised, broadcasted, videotaped, other record-bearing media, social media, or online or streaming digital content; implementation of media analysis and market studies in the field of sponsorships and advertising; promotion and advertising services, namely, evaluation of the effectiveness of sponsorship activities via computer programs and databases; business consulting services related to monitoring branding and sponsorships; media monitoring services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes. Software as a service services; Software as a service services used for advertising and marketing; Software as a service services that uses AI to provide advertisers with key insights into online environments; Software as a service services that uses image and natural language comprehension software to provide advertising and business insights, including contextual targeting and brand-safe advertising; Software as a service services that uses AI to provide consumers with contextual classification and targeting, brand safety and sustainability, and sentiment evaluation; Software as a service services that uses AI to provide consumers with content classification, keyword detection, named entity detection, major event classification, object detection, sentiment classification, threat classification, hate logo detection, and scene classification; Software as a service services that provides image extraction, keyword extraction, and location extraction; Software as a service services that provides categorization of advertisements; Software as a service services that provides machine learning techniques to text and imagery on web pages to identify contextual ad targeting inventory and brand safety threats; Software as a service services to provide contextual analysis to others; Software as a service services that provides verification solutions and content-level analysis, including analysis of text, images, audio, and video; Software as a service services for diagnosing and calculating brand safety threats; Software as a service services for identifying and scoring content for contextual classification categories, including seasonal events, holiday events, and sporting competitions; Software as a service services for analyzing attitudes, opinions, and emotions expressed online to provide brand safety and contextual insights to others.
Systems and methods are provided for integrating supplemental overlay content within streaming video content that is to be broadcast to viewer devices. The overlay content to include in the streaming video content may be dynamically determined during video streaming and incorporated within individual frames of the video data, such as by a computing device of a user who is broadcasting his play of a video game or other activity, prior to the user's computing device sending those video frames (with embedded overlay content therein) to a streaming platform to be broadcast to potentially many viewers' devices.
A63F 13/61 - Generating or modifying game content before or while executing the game program, e.g. authoring tools specially adapted for game development or game-integrated level editor using advertising information
A63F 13/30 - Interconnection arrangements between game servers and game devices; Interconnection arrangements between game devices; Interconnection arrangements between game servers
A63F 13/52 - Controlling the output signals based on the game progress involving aspects of the displayed game scene
A63F 13/537 - Controlling the output signals based on the game progress involving additional visual information provided to the game scene, e.g. by overlay to simulate a head-up display [HUD] or displaying a laser sight in a shooting game using indicators, e.g. showing the condition of a game character on screen
42 - Scientific, technological and industrial services, research and design
Goods & Services
(1) Business consultation services; Business consultation services to provide brand safety and contextual targeting solutions for others; Business consultation services that uses machine learning to identify contextual ad targeting inventory and brand safety threats for others; Advertising services; Advertising services that utilizes computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilizes computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers; Market research services; Business data analysis; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting or analyzing consumer behavior or motivations, and market trends; Providing business data analysis to businesses using proprietary image recognition and image search technology; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites or online publications for customer-specified topics or content, and providing documentation and analysis of that online content to others for business purposes; Business services, namely, providing an online website featuring data analysis in the field of online brand monitoring; Providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes; Advertising and marketing; advertising and marketing consultancy; promotion and advertising services; promotion and advertising services in the field of social media; market research and market intelligence services; market research and business analysis; market research by means of computer database; market research consultation; market research studies; media monitoring services, namely, monitoring print media, television, radio, and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Business data analysis; Brand evaluation services; information and evaluation on business matters; provision of information and analytics on business matters; compilation of data in computer databases; evaluation of business strategy services; sales promotion services; business research; business research and surveys; business research consultation; consumer research; evaluations relating to commercial matters; market reports and studies; Business consulting and preparation of business reports that analyze highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment; Business monitoring and consulting services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Business services, namely, providing data analysis in the field of brand monitoring; Providing statistical research and analytics in connection with highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment for business purposes; Market analysis and research services for the sports and sponsorship industries; business services, namely, preparing expert evaluations and reports, which are derived from gathering, storing, analyzing and disseminating scores, values, measurements and other statistics regarding brand images detected on televised, broadcasted, videotaped, other record-bearing media, social media, or online or streaming digital content; implementation of media analysis and market studies in the field of sponsorships and advertising; information and evaluation on business matters; provision of information and analytics on business matters; compilation of data in computer databases; evaluation of business strategy services; promotion and advertising services, namely, evaluation of the effectiveness of sponsorship activities via computer programs and databases; business consulting services related to monitoring branding and sponsorships; business research; business research consultation; consumer research; evaluations relating to commercial matters; market reports and studies; media monitoring services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes.
(2) Software as a service services; Software as a service services used for advertising and marketing; Software as a service services that uses AI to provide advertisers with key insights into online environments; Software as a service services that uses image and natural language comprehension software to provide advertising and business insights, including contextual targeting and brand-safe advertising; Software as a service services that uses AI to provide consumers with contextual classification and targeting, brand safety and sustainability, and sentiment evaluation; Software as a service services that uses AI to provide consumers with content classification, keyword detection, named entity detection, major event classification, object detection, sentiment classification, threat classification, hate logo detection, and scene classification; Software as a service services that provides image extraction, keyword extraction, and location extraction; Software as a service services that provides categorization of advertisements; Software as a service services that provides machine learning techniques to text and imagery on web pages to identify contextual ad targeting inventory and brand safety threats; Software as a service services to provide contextual analysis to others; Software as a service services that provides verification solutions and content-level analysis, including analysis of text, images, audio, and video; Software as a service services for diagnosing and calculating brand safety threats; Software as a service services for identifying and scoring content for contextual classification categories, including seasonal events, holiday events, and sporting competitions; Software as a service services for analyzing attitudes, opinions, and emotions expressed online to provide brand safety and contextual insights to others.
42 - Scientific, technological and industrial services, research and design
Goods & Services
Business consultation services to provide brand safety and contextual targeting solutions for others; Business consultation services that uses machine learning to identify contextual ad targeting inventory and brand safety threats for others; Advertising services; Advertising services that utilizes computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilizes computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers; Market research services; Business data analysis; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting or analyzing consumer behavior or motivations, and market trends; Providing business data analysis to businesses using proprietary image recognition and image search technology; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites or online publications for customer-specified topics or content, and providing documentation and analysis of that online content to others for business purposes; Business services, namely, providing an online website with business data analysis in the field of online brand monitoring; Providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes; Advertising and marketing; advertising and marketing consultancy; promotion and advertising services; promotion and advertising services in the field of social media; market research and market intelligence services; market research and business analysis; market research by means of computer database; market research consultation; market research studies; media monitoring services, namely, monitoring print media, television, radio, and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Brand evaluation services; information and evaluation on business matters; provision of information and analytics on business matters; compilation of data in computer databases; evaluation of business strategy services; sales promotion services; business research; business research and surveys; business research consultation; consumer research; evaluations relating to commercial matters; market reports and studies; Business consulting and preparation of business reports that analyze highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment; Business monitoring and consulting services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Business services, namely, providing data analysis in the field of brand monitoring; Providing statistical research and analytics in connection with highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment for business purposes; Market analysis and research services for the sports and sponsorship industries; business services, namely, preparing expert evaluations and reports, which are derived from gathering, storing, analyzing and disseminating scores, values, measurements and other statistics regarding brand images detected on televised, broadcasted, videotaped, other record-bearing media, social media, or online or streaming digital content; implementation of media analysis and market studies in the field of sponsorships and advertising; promotion and advertising services, namely, evaluation of the effectiveness of sponsorship activities via computer programs and databases; business consulting services related to monitoring branding and sponsorships; media monitoring services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes. Software as a service services used for advertising and marketing; Software as a service services that uses AI to provide advertisers with key insights into online environments; Software as a service services that uses image and natural language comprehension software to provide advertising and business insights, including contextual targeting and brand-safe advertising; Software as a service services that uses AI to provide consumers with contextual classification and targeting, brand safety and sustainability, and sentiment evaluation; Software as a service services that uses AI to provide consumers with content classification, keyword detection, named entity detection, major event classification, object detection, sentiment classification, threat classification, hate logo detection, and scene classification; Software as a service services that provides image extraction, keyword extraction, and location extraction; Software as a service services that provides categorization of advertisements; Software as a service services that provides machine learning techniques to text and imagery on web pages to identify contextual ad targeting inventory and brand safety threats; Software as a service services to provide contextual analysis to others; Software as a service services that provides verification solutions and content-level analysis, including analysis of text, images, audio, and video; Software as a service services for diagnosing and calculating brand safety threats; Software as a service services for identifying and scoring content for contextual classification categories, including seasonal events, holiday events, and sporting competitions; Software as a service services for analyzing attitudes, opinions, and emotions expressed online to provide brand safety and contextual insights to others.
19.
Systems and methods for improved server-side contextual page analysis
Systems and methods are described for server-side contextual analysis of content available at a given uniform resource identifier (URI), which utilizes headless browser techniques to analyze a more complete and accurate version of page content than using existing techniques. For example, systems and methods are described for performing contextual analysis of content that would typically be displayed to a client device but is not included in an HTML file or other initial page source file available at the initially provided URI. The contextual analysis performed may include analyzing text using natural language processing and analyzing images using computer vision techniques.
G06F 18/214 - Generating training patterns; Bootstrap methods, e.g. bagging or boosting
G06V 10/764 - Arrangements for image or video recognition or understanding using pattern recognition or machine learning using classification, e.g. of video objects
G06V 10/82 - Arrangements for image or video recognition or understanding using pattern recognition or machine learning using neural networks
20.
Dynamic insertion of content within live streaming video
Systems and methods are described for server-side manipulation of underlying video content in order to dynamically place overlay content or other supplemental content within a video stream in a manner whereby a viewing user sees the advertisement content over or integrated within a portion of the base video content. Segments of the original video file may be modified by a server to display overlay content over a portion of the original content or integrated within the portion of the original content, and revised manifest data may be generated by the server and sent to a client device for playback. The systems and methods may include introducing a delay in the live stream relative to its original source in order to provide time for server-side creation of replacement video portions that include overlay content or other supplemental content.
H04N 21/235 - Processing of additional data, e.g. scrambling of additional data or processing content descriptors
H04N 21/2668 - Creating a channel for a dedicated end-user group, e.g. by inserting targeted commercials into a video stream based on end-user profiles
H04N 21/262 - Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission or generating play-lists
42 - Scientific, technological and industrial services, research and design
Goods & Services
Business consultation services to provide brand safety and contextual targeting solutions for others; Business consultation services that uses machine learning to identify contextual ad targeting inventory and brand safety threats for others; Advertising services; Advertising services that utilizes computer software and AI to provide contextual analysis of advertisements for others; Advertising services that utilizes computer software and AI to provide categorization of advertisements for content publishers, DSPs, and advertisers; Market research services; Business data analysis; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting or analyzing consumer behavior or motivations, and market trends; Providing business data analysis to businesses using proprietary image recognition and image search technology; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites or online publications for customer-specified topics or content, and providing documentation and analysis of that online content to others for business purposes; Business services, namely, providing an online website featuring data analysis in the field of online brand monitoring; Providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes; Advertising and marketing; advertising and marketing consultancy; promotion and advertising services; promotion and advertising services in the field of social media; market research and market intelligence services; market research and business analysis; market research by means of computer database; market research consultation; market research studies; ; Business data analysis; Brand evaluation services; information and evaluation on business matters; provision of information and analytics on business matters; compilation of data in computer databases; consultancy services regarding business strategies, namely, evaluation of business strategy services; sales promotion services; business research; business research and surveys; business research consultation; consumer research; evaluations relating to commercial matters; market reports and studies; Business consulting and preparation of business reports that analyze highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment; Business monitoring and consulting services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Business services, namely, providing data analysis in the field of brand monitoring; analysis of market research data and statistics, namely, providing statistical research and analytics in connection with highlights, replays, news shows, social media, online streaming or digital content, marketing data, or consumer sentiment for business purposes; Market analysis and research services for the sports and sponsorship industries; business services, namely, preparing expert evaluations and reports, which are derived from gathering, storing, analyzing and disseminating scores, values, measurements and other statistics regarding brand images detected on televised, broadcasted, videotaped, other record-bearing media, social media, or online or streaming digital content; implementation of media analysis and market studies in the field of sponsorships and advertising; information and evaluation on business matters; provision of information and analytics on business matters; promotion and advertising services, namely, evaluation of the effectiveness of sponsorship activities via computer programs and databases; business consulting services related to monitoring branding and sponsorships; media monitoring services, namely, monitoring print media, television, radio, social, digital and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes Software as a service services featuring software for contextual analysis; Software as a service services used for contextual analysis for advertising and marketing; Software as a service services that uses AI to provide advertisers with key insights into online environments; Software as a service services that uses image and natural language comprehension software to provide advertising and business insights, including contextual targeting and brand-safe advertising; Software as a service services that uses AI to provide consumers with contextual classification and targeting, brand safety and sustainability, and sentiment evaluation; Software as a service services that uses AI to provide consumers with content classification, keyword detection, named entity detection, major event classification, object detection, sentiment classification, threat classification, hate logo detection, and scene classification; Software as a service services that provides image extraction, keyword extraction, and location extraction; Software as a service services that provides categorization of advertisements; Software as a service services that provides machine learning techniques to text and imagery on web pages to identify contextual ad targeting inventory and brand safety threats; Software as a service services to provide contextual analysis to others; Software as a service services that provides verification solutions and content-level analysis, including analysis of text, images, audio, and video; Software as a service services for diagnosing and calculating brand safety threats; Software as a service services for identifying and scoring content for contextual classification categories, including seasonal events, holiday events, and sporting competitions; Software as a service services for analyzing attitudes, opinions, and emotions expressed online to provide brand safety and contextual insights to others
Systems and methods are provided for generating labeled image data for improved training of an image classifier, such as a multi-layered machine learning model configured to identify target image objects in image data. When the initially trained classifier is unable to identify a particular object in input image data, such as an object that did not appear in initial training data, feature information determined by the classifier for the given image data may be provided to a clustering model. The clustering model may group image data having similar features into different clusters or groups, which may in turn be labeled at the group level by an annotator. The image data assigned to the different clusters, along with the associated labels, may subsequently be used as training data for training a classifier to identify the labeled objects in images.
Systems and methods are provided for generating labeled image data for improved training of an image classifier, such as a multi-layered machine learning model configured to identify target image objects in image data. When the initially trained classifier is unable to identify a particular object in input image data, such as an object that did not appear in initial training data, feature information determined by the classifier for the given image data may be provided to a clustering model. The clustering model may group image data having similar features into different clusters or groups, which may in turn be labeled at the group level by an annotator. The image data assigned to the different clusters, along with the associated labels, may subsequently be used as training data for training a classifier to identify the labeled objects in images.
Systems and methods are described for server-side manipulation of underlying video content in order to dynamically place overlay content within a video stream in a manner whereby a viewing user sees the advertisement content over or integrated within a portion of the base video content. Segments of the original video file may be modified by a server to display overlay content over a portion of the original content, and a revised manifest file may be generated by the server and sent to a client device. The revised manifest file may cause a video player on the client device to present in sequence (a) a first original portion of the video, (b) a second portion of the video modified to include overlaid advertisement content or other overlay content within the second portion, followed by (c) a third original portion of the video.
H04N 21/234 - Processing of video elementary streams, e.g. splicing of video streams or manipulating MPEG-4 scene graphs
H04N 21/2343 - Processing of video elementary streams, e.g. splicing of video streams or manipulating MPEG-4 scene graphs involving reformatting operations of video signals for distribution or compliance with end-user requests or end-user device requirements
Systems and methods are described for server-side manipulation of underlying video content in order to dynamically place overlay content within a video stream in a manner whereby a viewing user sees the advertisement content over or integrated within a portion of the base video content. Segments of the original video file may be modified by a server to display overlay content over a portion of the original content, and a revised manifest file may be generated by the server and sent to a client device. The revised manifest file may cause a video player on the client device to present in sequence (a) a first original portion of the video, (b) a second portion of the video modified to include overlaid advertisement content or other overlay content within the second portion, followed by (c) a third original portion of the video.
H04N 21/234 - Processing of video elementary streams, e.g. splicing of video streams or manipulating MPEG-4 scene graphs
H04L 29/06 - Communication control; Communication processing characterised by a protocol
H04N 21/2343 - Processing of video elementary streams, e.g. splicing of video streams or manipulating MPEG-4 scene graphs involving reformatting operations of video signals for distribution or compliance with end-user requests or end-user device requirements
Systems and methods are described for server-side manipulation of underlying video content in order to dynamically place overlay content within a video stream in a manner whereby a viewing user sees the advertisement content over or integrated within a portion of the base video content. Segments of the original video file may be modified by a server to display overlay content over a portion of the original content, and a revised manifest file may be generated by the server and sent to a client device. The revised manifest file may cause a video player on the client device to present in sequence (a) a first original portion of the video, (b) a second portion of the video modified to include overlaid advertisement content or other overlay content within the second portion, followed by (c) a third original portion of the video.
Systems and methods are provided for integrating supplemental overlay content within streaming video content that is to be broadcast to viewer devices. The overlay content to include in the streaming video content may be dynamically determined during video streaming and incorporated within individual frames of the video data, such as by a computing device of a user who is broadcasting his play of a video game or other activity, prior to the user's computing device sending those video frames (with embedded overlay content therein) to a streaming platform to be broadcast to potentially many viewers' devices.
H04N 21/234 - Processing of video elementary streams, e.g. splicing of video streams or manipulating MPEG-4 scene graphs
H04N 21/258 - Client or end-user data management, e.g. managing client capabilities, user preferences or demographics or processing of multiple end-users preferences to derive collaborative data
H04N 21/2665 - Gathering content from different sources, e.g. Internet and satellite
H04N 21/478 - Supplemental services, e.g. displaying phone caller identification or shopping application
Systems and methods are provided for integrating supplemental overlay content within streaming video content that is to be broadcast to viewer devices. The overlay content to include in the streaming video content may be dynamically determined during video streaming and incorporated within individual frames of the video data, such as by a computing device of a user who is broadcasting his play of a video game or other activity, prior to the user's computing device sending those video frames (with embedded overlay content therein) to a streaming platform to be broadcast to potentially many viewers' devices.
A63F 13/61 - Generating or modifying game content before or while executing the game program, e.g. authoring tools specially adapted for game development or game-integrated level editor using advertising information
A63F 13/30 - Interconnection arrangements between game servers and game devices; Interconnection arrangements between game devices; Interconnection arrangements between game servers
A63F 13/52 - Controlling the output signals based on the game progress involving aspects of the displayed game scene
A63F 13/537 - Controlling the output signals based on the game progress involving additional visual information provided to the game scene, e.g. by overlay to simulate a head-up display [HUD] or displaying a laser sight in a shooting game using indicators, e.g. showing the condition of a game character on screen
Systems and methods are provided for integrating supplemental overlay content within streaming video content that is to be broadcast to viewer devices. The overlay content to include in the streaming video content may be dynamically determined during video streaming and incorporated within individual frames of the video data, such as by a computing device of a user who is broadcasting his play of a video game or other activity, prior to the user's computing device sending those video frames (with embedded overlay content therein) to a streaming platform to be broadcast to potentially many viewers' devices.
H04N 21/234 - Processing of video elementary streams, e.g. splicing of video streams or manipulating MPEG-4 scene graphs
H04N 21/258 - Client or end-user data management, e.g. managing client capabilities, user preferences or demographics or processing of multiple end-users preferences to derive collaborative data
H04N 21/2665 - Gathering content from different sources, e.g. Internet and satellite
Systems and methods are provided for delayed display of supplemental content in association with an underlying page image or other portion of a page. An initial portion of a page may be displayed and associated code may be executed. The code may cause a computing system to perform operations including determining that at least a predetermined minimum percentage of a certain image or other specific portion within the page is visible during display of the page, tracking an amount of time that the minimum percentage of the page image or other content portion remains visible during user interaction with the page, then causing display of overlay content over a portion of the particular image or other portion of the page based on a determination that the amount of time that the minimum percentage of the image or content portion has remained visible exceeds a threshold.
Systems and methods are provided for identifying one or more portions of images or video frames that are appropriate for augmented overlay of advertisement or other visual content, and augmenting the image or video data to include such additional visual content. Identifying the portions appropriate for overlay or augmentation may include employing one or more machine learning models configured to identify objects or regions of an image or video frame that meet criteria for visual augmentation. The pose of the augmented content presented within the image or video frame may correspond to the pose of one or more real-world objects in the real world scene captured within the original image or video.
Systems and methods are provided for identifying one or more portions of images or video frames that are appropriate for augmented overlay of advertisement or other visual content, and augmenting the image or video data to include such additional visual content. Identifying the portions appropriate for overlay or augmentation may include employing one or more machine learning models configured to identify objects or regions of an image or video frame that meet criteria for visual augmentation. The pose of the augmented content presented within the image or video frame may correspond to the pose of one or more real-world objects in the real world scene captured within the original image or video.
G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
G06T 19/00 - Manipulating 3D models or images for computer graphics
H04N 21/2668 - Creating a channel for a dedicated end-user group, e.g. by inserting targeted commercials into a video stream based on end-user profiles
Systems and methods are provided for generating and using classification models to automatically classify pages or other source content as including text about one or more real-world events. Generating the classification models may include analyzing text content of a large number of different pages from both a reference source and from more dynamic sources, such as from publisher sources via a network. Features for training classifiers may be determined based in part on the top n-grams identified among pages that have been determined to be associated with a given event.
34.
Automated classification of network-accessible content based on events
Systems and methods are provided for generating and using classification models to automatically classify pages or other source content as including text about one or more real-world events. Generating the classification models may include analyzing text content of a large number of different pages from both a reference source and from more dynamic sources, such as from publisher sources via a network. Features for training classifiers may be determined based in part on the top n-grams identified among pages that have been determined to be associated with a given event.
Systems and methods are provided for generating and using classification models to automatically classify pages or other source content as including text about one or more real-world events. Generating the classification models may include analyzing text content of a large number of different pages from both a reference source and from more dynamic sources, such as from publisher sources via a network. Features for training classifiers may be determined based in part on the top n-grams identified among pages that have been determined to be associated with a given event.
Systems and methods are described for dynamically presenting overlay content on portions of an image or video within a page or other user interface, while allowing at least partial user interactivity with the underlying image or video. Overlay content may be displayed within a container object that is placed over the underlying page image or video. The visible overlay content may be smaller than and/or differently shaped than the container object (such as by not being rectangular and/or by the overlay content including transparent portions), such that some of the underlying image or video remains visible beneath the overlay content and the container. When a user selection is made within the container object, the responsive action to be performed by the client computing device may be either an action identified in the original page code or an action associated with the overlay content, depending on location of the selection.
Systems and methods are described for dynamically presenting overlay content on portions of an image or video within a page or other user interface, while allowing at least partial user interactivity with the underlying image or video. Overlay content may be displayed within a container object that is placed over the underlying page image or video. The visible overlay content may be smaller than and/or differently shaped than the container object (such as by not being rectangular and/or by the overlay content including transparent portions), such that some of the underlying image or video remains visible beneath the overlay content and the container. When a user selection is made within the container object, the responsive action to be performed by the client computing device may be either an action identified in the original page code or an action associated with the overlay content, depending on location of the selection.
Systems and methods are described for identifying sports-related objects in media content, such as image or video data, using machine learning models. Features of the media content may be provided as input to classification models trained to detect depiction of various sports-related objects and scenes in order to generate various metrics associated with an underlying sporting event depicted in the media content.
Systems and methods are provided for analyzing images or video using computer vision. Data comprising real time or near real time information or historical information is retrieved that is associated with a sporting event at a physical location. A time segment is identified of a display device at the physical location for acquisition. The display device is configurable to present visual sponsorship data during the time segment for an assigned sponsor. It is determined that one or more rules are satisfied by the data. An indication is transmitted that the first rule is satisfied to a computing device of a sponsor. A bid or valuation is generated based at least on the first rule being satisfied. A request to acquire the time segment is received from the computing device of the sponsor, and the display device at the physical location is caused to present visual sponsorship data for the sponsor during the time segment.
G06F 16/783 - Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually using metadata automatically derived from the content
G06K 9/62 - Methods or arrangements for recognition using electronic means
H04H 60/48 - Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users for recognising items expressed in broadcast information
H04H 60/59 - Arrangements characterised by components specially adapted for monitoring, identification or recognition covered by groups or of video
H04H 60/63 - Arrangements for services using the result of monitoring, identification or recognition covered by groups or for services of sales
H04N 21/2665 - Gathering content from different sources, e.g. Internet and satellite
H04N 21/658 - Transmission by the client directed to the server
H04N 21/232 - Content retrieval operation within server, e.g. reading video streams from disk arrays
H04N 21/2387 - Stream processing in response to a playback request from an end-user, e.g. for trick-play
H04N 21/24 - Monitoring of processes or resources, e.g. monitoring of server load, available bandwidth or upstream requests
H04N 21/2547 - Third party billing, e.g. billing of advertiser
H04N 21/234 - Processing of video elementary streams, e.g. splicing of video streams or manipulating MPEG-4 scene graphs
H04N 21/442 - Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed or the storage space available from the internal hard disk
G06K 9/68 - Methods or arrangements for recognition using electronic means using sequential comparisons of the image signals with a plurality of reference, e.g. addressable memory
H04N 21/44 - Processing of video elementary streams, e.g. splicing a video clip retrieved from local storage with an incoming video stream or rendering scenes according to MPEG-4 scene graphs
H04N 21/262 - Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission or generating play-lists
H04H 60/47 - Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users for recognising genres
G06F 3/0484 - Interaction techniques based on graphical user interfaces [GUI] for the control of specific functions or operations, e.g. selecting or manipulating an object, an image or a displayed text element, setting a parameter value or selecting a range
G06F 3/0488 - Interaction techniques based on graphical user interfaces [GUI] using specific features provided by the input device, e.g. functions controlled by the rotation of a mouse with dual sensing arrangements, or of the nature of the input device, e.g. tap gestures based on pressure sensed by a digitiser using a touch-screen or digitiser, e.g. input of commands through traced gestures
Advertising and marketing; advertising and marketing consultancy; promotion and advertising services; promotion and advertising services in the field of social media; Market research services; market research and market intelligence services; market research and business analysis; market research by means of computer database; market research consultation; market research studies; media monitoring services, namely, research and analysis relating to advertising, sport sponsorship measurement to measure the efficacy of sports sponsorships, social measurement to measure the efficacy of social marketing campaigns, marketing and promotional campaigns and services; Business data analysis; Brand evaluation services; information and evaluation on business matters; provision of information and analytics on business matters; compilation of data in computer databases; business organization consultancy; evaluation of business strategy services; sales promotion services; business research; business research and surveys; business research consultation; consumer research; evaluations relating to commercial matters; market reports and studies.
42.
Selecting a set of exemplar images for use in an automated image object recognition system
Systems and methods are provided for identifying a subset of exemplar images in a set of exemplary images that may be used to generate an image classifier having one or more desirable performance characteristics. A computing system may select every possible subset of exemplar images from a set of exemplar images and may generate a classifier for each selected subset of images. The computing system may use each generated classifier to classify one or more images in order to generate performance statistics related to how each classifier performed when classifying the one or more images. The computing system may identify a particular subset of exemplar images that is associated with performance statistics of a classifier that satisfies one or more desired performance characteristics.
42 - Scientific, technological and industrial services, research and design
Goods & Services
Market research services; Business data analysis; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting or analyzing consumer behavior or motivations, and market trends; Providing business data analysis to businesses using proprietary image recognition and image search technology; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites or online publications for customer-specified topics or content, and providing documentation and analysis of that online content to others for business purposes; Business services, namely, providing an online website featuring data analysis in the field of online brand monitoring; Providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes in Class 35; Data automation and collection service using proprietary software to evaluate, analyze and collect data in the field of online brand monitoring. Providing non-downloadable online software for analysis and assessment of real-time or substantially real-time social media data, consumer sentiment and market trends; Providing a website featuring on-line non-downloadable software tools in the field of online brand monitoring; Providing an Internet website portal featuring image recognition technology that allows businesses to monitor social media content in real-time or substantially real-time, analyze demographics, assess consumer sentiment or affinity to brands, and track competitors; Providing a web site portal featuring technology that enables users to visualize analytics gathered from multiple online websites or social media pages in Class 42.
Systems and methods are provided for determining the safety of an image, which may be used to determine whether an image is appropriate for a given purpose or for use in a given context. Determining the safety of the image may include analyzing the image to determine the amount of skin exposed in various key body areas of each human represented in the image, such as a photograph.
Market research services; Business data analysis; Brand evaluation services, namely, brand recognition analysis; Business consulting and preparation of business reports that analyze social media, marketing data, and consumer sentiment; Business monitoring and consulting services, namely, providing insight and marketing guidance for predicting or analyzing consumer behavior or motivations, and market trends; Providing business data analysis to businesses using proprietary image recognition and image search technology; Providing consumer information about the goods or services of others via the Internet, or other computer or communications networks, based on image recognition technology; Online media monitoring services using computer software to monitor internet websites or online publications for customer-specified topics or content, and providing documentation and analysis of that online content to others for business purposes; Business services, namely, providing an online website featuring data analysis in the field of online brand monitoring; Providing statistical research, analytics and predictive indexes in connection with the monitoring and measuring of real-time or substantially real-time social media communications for business purposes
46.
Systems and methods for electronically managing content
Systems and methods are provided for electronically managing content. In one embodiment, information identifying content items found on a page is received from a client system through code embedded on the page. Systems and methods for associating advertisement data with content items are also disclosed.
Systems and methods are provided for determining the safety of an image, which may be used to determine whether an image is appropriate for a given purpose or for use in a given context. Determining the safety of the image may include analyzing the image to determine the amount of skin exposed in various key body areas of each human represented in the image, such as a photograph.
Systems and methods are provided for electronically managing content. In one embodiment, information identifying content items found on a page is received from a client system through code embedded on the page. Systems and methods for associating advertisement data with content items are also disclosed.
Systems and methods are provided for electronically managing content. In one embodiment, information identifying content items found on a page is received from a client system through code embedded on the page. Systems and methods for associating advertisement data with content items are also disclosed.
Systems and methods are provided for electronically managing content licenses. In one embodiment, information identifying content items found on a page is received from a client system through code embedded on the page, and a licensing database is searched to determine if the content is licensed and to determine the terms or payment method of the license. Systems and methods for associating advertisement data with licensed content items are also disclosed.
Online advertising services, namely, providing in-image advertising for others used for ad overlay on images; Online advertising services in the nature of providing contextual ads, display ads and flash ads for others