Nielsen Consumer LLC

United States of America

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G06Q 30/02 - Marketing; Price estimation or determination; Fundraising 71
G06Q 30/00 - Commerce 60
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1.

HIERARCHICAL CLASSIFICATION USING NEURAL NETWORKS

      
Application Number 18320833
Status Pending
Filing Date 2023-05-18
First Publication Date 2024-04-25
Owner Nielsen Consumer LLC (USA)
Inventor
  • Cheng, Minhao
  • Tang, Xiaocheng
  • Hsieh, Chu-Cheng

Abstract

Methods, systems, apparatus, and tangible non-transitory carrier media encoded with one or more computer programs for classifying an input text block into a sequence of one or more classes in a multi-level hierarchical classification taxonomy. In accordance with particular embodiments, a source sequence of inputs corresponding to the input text block is processed, one at a time per time step, with an encoder recurrent neural network (RNN) to generate a respective encoder hidden state for each input, and the respective encoder hidden states are processed, one at a time per time step, with a decoder RNN to produce a sequence of outputs representing a directed classification path in a multi-level hierarchical classification taxonomy for the input text block.

IPC Classes  ?

  • G06N 3/084 - Backpropagation, e.g. using gradient descent
  • G06F 18/243 - Classification techniques relating to the number of classes
  • G06N 3/04 - Architecture, e.g. interconnection topology

2.

METHODS, SYSTEMS, ARTICLES OF MANUFACTURE, AND APPARATUS TO CLASSIFY LABELS BASED ON IMAGES USING ARTIFICIAL INTELLIGENCE

      
Application Number 18492532
Status Pending
Filing Date 2023-10-22
First Publication Date 2024-04-25
Owner Nielsen Consumer LLC (USA)
Inventor
  • Arroyo, Roberto
  • Jiménez-Cabello, David
  • Martínez Cebrián, Javier

Abstract

Example methods, apparatus, and articles of manufacture to classify labels based on images using artificial intelligence are disclosed. An example apparatus includes a regional proposal network to determine a first bounding box for a first region of interest in a first input image of a product; and determine a second bounding box for a second region of interest in a second input image of the product; a neural network to: generate a first classification for a first label in the first input image using the first bounding box; and generate a second classification for a second label in the second input image using the second bounding box; a comparator to determine that the first input image and the second input image correspond to a same product; and a report generator to link the first classification and the second classification to the product.

IPC Classes  ?

  • G06V 10/25 - Determination of region of interest [ROI] or a volume of interest [VOI]
  • G06F 18/21 - Design or setup of recognition systems or techniques; Extraction of features in feature space; Blind source separation
  • G06F 18/22 - Matching criteria, e.g. proximity measures
  • G06F 18/24 - Classification techniques
  • G06F 18/25 - Fusion techniques
  • G06N 3/08 - Learning methods
  • G06T 3/40 - Scaling of a whole image or part thereof
  • G06V 10/74 - Image or video pattern matching; Proximity measures in feature spaces
  • G06V 10/764 - Arrangements for image or video recognition or understanding using pattern recognition or machine learning using classification, e.g. of video objects
  • G06V 10/771 - Feature selection, e.g. selecting representative features from a multi-dimensional feature space
  • G06V 10/80 - Fusion, i.e. combining data from various sources at the sensor level, preprocessing level, feature extraction level or classification level
  • G06V 10/82 - Arrangements for image or video recognition or understanding using pattern recognition or machine learning using neural networks
  • G06V 20/70 - Labelling scene content, e.g. deriving syntactic or semantic representations

3.

METHODS, SYSTEMS, ARTICLES OF MANUFACTURE AND APPARATUS TO DETERMINE PRODUCT SIMILARITY SCORES

      
Application Number 18480784
Status Pending
Filing Date 2023-10-04
First Publication Date 2024-04-25
Owner Nielsen Consumer LLC (USA)
Inventor
  • Kanjilal, Aritra
  • Duncan, David Anthony
  • Senger, Matt

Abstract

Methods, systems, articles of manufacture and apparatus to determine product similarity scores are disclosed. An example apparatus includes calculation set generating circuitry to identify a set of candidate comparison items based on primary characteristics corresponding to the a focus item, and generate a calculation set of items from the set of candidate comparison items based on secondary characteristics corresponding to market performance, and weight calculating circuitry to calculate primary characteristic scores corresponding to the focus item, the primary characteristic scores based on a uniqueness between the primary characteristics corresponding to the focus item and primary characteristics corresponding to the calculation set of items.

IPC Classes  ?

  • G06Q 30/0201 - Market modelling; Market analysis; Collecting market data
  • G06Q 30/0202 - Market predictions or forecasting for commercial activities

4.

SYSTEMS AND METHODS PROVIDING EN MASS COLLECTION AND CENTRALIZED PROCESSING OF PHYSIOLOGICAL RESPONSES FROM VIEWERS

      
Application Number 18472955
Status Pending
Filing Date 2023-09-22
First Publication Date 2024-04-18
Owner Nielsen Consumer LLC (USA)
Inventor
  • Lee, Hans C.
  • Hong, Timmie T.
  • Munoz, Juan C.

Abstract

An example system includes a first headset including first sensor to gather first user data from a first subject during exposure to media, the first user data including at least one of psychophysiological data or physiological data; and a first processor to generate first data indicative of an emotional response of the first subject based on the first user data. The example system includes a second headset including a second sensor to gather second user data from the second subject during exposure to the media, the second user data including at least one of psychophysiological data or physiological data; a second processor to generate second data indicative of an emotional response of the second subject based on the second user data and synchronize the second data with the first data to generate synchronized response data; and a second transmitter to transmit the synchronized response data to a central processor.

IPC Classes  ?

  • G06Q 30/0201 - Market modelling; Market analysis; Collecting market data
  • A61B 5/00 - Measuring for diagnostic purposes ; Identification of persons
  • A61B 5/0205 - Simultaneously evaluating both cardiovascular conditions and different types of body conditions, e.g. heart and respiratory condition
  • A61B 5/11 - Measuring movement of the entire body or parts thereof, e.g. head or hand tremor or mobility of a limb
  • A61B 5/16 - Devices for psychotechnics; Testing reaction times
  • A61B 5/377 - Electroencephalography [EEG] using evoked responses
  • H04N 7/16 - Analogue secrecy systems; Analogue subscription systems
  • H04N 21/258 - Client or end-user data management, e.g. managing client capabilities, user preferences or demographics or processing of multiple end-users preferences to derive collaborative data
  • H04N 21/422 - Input-only peripherals, e.g. global positioning system [GPS]
  • H04N 21/442 - Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed or the storage space available from the internal hard disk
  • H04N 21/475 - End-user interface for inputting end-user data, e.g. PIN [Personal Identification Number] or preference data

5.

METHODS, SYSTEMS, ARTICLES OF MANUFACTURE, AND APPARATUS TO TAG SEGMENTS IN A DOCUMENT

      
Application Number 18176273
Status Pending
Filing Date 2023-02-28
First Publication Date 2024-03-21
Owner Nielsen Consumer LLC (USA)
Inventor
  • Yebes Torres, Jose Javier
  • Montero, David

Abstract

Methods, apparatus, systems, and articles of manufacture are disclosed to tag segments in a document. An example apparatus includes processor circuitry to execute machine readable instructions to generate node embeddings for nodes of a graph, the node embeddings based on features extracted from text segments detected in a document, the text segments to be represented by the nodes of the graph; sample edges corresponding to the nodes to generate the graph; generate first updated node embeddings by passing the node embeddings and the graph through layers of a graph neural network, the first updated embeddings corresponding to the node embeddings augmented with neighbor information; generate second updated node embeddings by passing the first updated embeddings through layers of a recurrent neural network, the second updated embeddings corresponding to the first updated node embeddings augmented with sequential information; and classify the text segments based on the second updated node embeddings.

IPC Classes  ?

  • G06V 30/414 - Extracting the geometrical structure, e.g. layout tree; Block segmentation, e.g. bounding boxes for graphics or text
  • G06F 40/284 - Lexical analysis, e.g. tokenisation or collocates
  • G06V 30/148 - Segmentation of character regions
  • G06V 30/19 - Recognition using electronic means

6.

METHODS, SYSTEMS, ARTICLES OF MANUFACTURE, AND APPARATUS TO DETECT PROMOTION EVENTS

      
Application Number 18326917
Status Pending
Filing Date 2023-05-31
First Publication Date 2024-03-07
Owner Nielsen Consumer LLC (USA)
Inventor
  • Colalillo, Sam
  • Rossignol, Eric
  • Pietrement, Anne
  • Stahl, Doreen
  • Bleck, Markus
  • Kopperschmidt, Kai
  • Xue, Yun

Abstract

Systems, apparatus, articles of manufacture, and methods are disclosed to detect promotion events. An apparatus includes interface circuitry to obtain aligned sales data corresponding to products, the products corresponding to a market and a category; computer readable instructions; and programmable circuitry to instantiate event detection circuitry to: identify product-level promotions based on the aligned sales data and corresponding baseline data for the products; and group ones of the product-level promotions to identify promotion events; and expansion circuitry to determine uplift factors for different promotion characteristics based on the market and the category; and apply the uplift factors to the product-level promotions and the promotion events to identify incremental sales.

IPC Classes  ?

  • G06Q 30/0202 - Market predictions or forecasting for commercial activities
  • G06Q 30/0242 - Determining effectiveness of advertisements

7.

METHODS, SYSTEMS, ARTICLES OF MANUFACTURE AND APPARATUS FOR CLUSTERING VERTICES OF AN N-DIMENSIONAL REGULAR POLYGON USING BEARING ANGLES

      
Application Number 17866147
Status Pending
Filing Date 2022-07-15
First Publication Date 2024-01-18
Owner Nielsen Consumer LLC (USA)
Inventor
  • Swain, Sanjay Kumar
  • Bala, Praveen Kumar
  • Asokkumar, Karthik

Abstract

Methods, apparatus, systems and articles of manufacture are disclosed for text extraction from a receipt image. An example apparatus for clustering vertices, the apparatus comprises machine-readable memory, instructions, and processor circuitry to execute the machine-readable instructions to calculate a centroid corresponding to coordinates, calculate distances for respective ones of the coordinates relative to the centroid, calculate differences between the distances, determine whether ones of the differences satisfy a set of thresholds, in response to determining that ones of the differences satisfy the set of thresholds, calculate bearing angles for ones of the coordinates, determine an efficiency metric associated with respective ones of the bearing angles, sort each of the bearing angles based on the associated efficiency metric, and form coordinate clusters based on the sorted bearing angles.

IPC Classes  ?

  • G06V 10/762 - Arrangements for image or video recognition or understanding using pattern recognition or machine learning using clustering, e.g. of similar faces in social networks
  • G06V 10/74 - Image or video pattern matching; Proximity measures in feature spaces
  • G06F 7/24 - Sorting, i.e. extracting data from one or more carriers, re-arranging the data in numerical or other ordered sequence, and re-recording the sorted data on the original carrier or on a different carrier or set of carriers

8.

METHODS, SYSTEMS, ARTICLES OF MANUFACTURE, AND APPARATUS TO DETERMINE RELATED CONTENT IN A DOCUMENT

      
Application Number 18148947
Status Pending
Filing Date 2022-12-30
First Publication Date 2024-01-11
Owner Nielsen Consumer LLC (USA)
Inventor
  • Montero, David
  • Martinez Cebrian, Javier
  • Yebes Torres, Jose Javier

Abstract

Methods, apparatus, systems, and articles of manufacture are disclosed that determine related content. An example apparatus includes processor circuitry to generate a segment-level graph by sampling segment-level edges among segment nodes representing text segments, the segment-level graph including segment node embeddings representing features of the segment nodes; cluster the text segments to form entities by applying a first GAN based model to the segment-level graph to update the segment node embeddings; generate a multi-level graph by (a) generating an entity-level graph including hypernodes representing the entities and sampled entity edges connecting ones of the hypernodes, and (b) connecting the segment nodes to respective ones of the hypernodes using relation edges; generate hypernode embeddings by propagating the updated segment node embeddings using a relation graph; and cluster the entities by product by applying a second GAN based model to the multi-level graph, the multi-level graph to generate updated hypernode embeddings.

IPC Classes  ?

  • G06V 30/19 - Recognition using electronic means
  • G06F 16/901 - Indexing; Data structures therefor; Storage structures
  • G06V 30/14 - Image acquisition
  • G06V 30/148 - Segmentation of character regions
  • G06V 10/44 - Local feature extraction by analysis of parts of the pattern, e.g. by detecting edges, contours, loops, corners, strokes or intersections; Connectivity analysis, e.g. of connected components
  • G06V 10/82 - Arrangements for image or video recognition or understanding using pattern recognition or machine learning using neural networks

9.

METHODS, SYSTEMS, ARTICLES OF MANUFACTURE AND APPARATUS TO IMPROVE ISOTONIC REGRESSION

      
Application Number 18319891
Status Pending
Filing Date 2023-05-18
First Publication Date 2023-12-28
Owner Nielsen Consumer LLC (USA)
Inventor
  • Kopperschmidt, Kai Jan
  • Stacevicius, Ruslanas

Abstract

Methods, apparatus, systems, and articles of manufacture are disclosed to improve isotonic regression, the methods, apparatus, systems, and articles of manufacture comprising: interface circuitry; machine readable instructions; and programmable circuitry to at least one of instantiate or execute the machine readable instructions to: analyze a set of data points to generate a subset of data points that violate a trend rule; average the subset of data points to establish a pooled data point value; and adjust the pooled data point value to satisfy an upper boundary and a lower boundary corresponding to respective subset data point interval bound information to generate a minimizer.

IPC Classes  ?

  • G06F 17/18 - Complex mathematical operations for evaluating statistical data

10.

METHODS, SYSTEMS, ARTICLES OF MANUFACTURE, AND APPARATUS TO DETERMINE NEW PRODUCT METRICS USING CROSS-CHANNEL ANALYTICS

      
Application Number 17836826
Status Pending
Filing Date 2022-06-09
First Publication Date 2023-12-14
Owner Nielsen Consumer LLC (USA)
Inventor
  • Martinez Manzano, Juan Manuel
  • Smith, Madison R.
  • Menke, Larry P.

Abstract

Methods, apparatus, systems, and articles of manufacture are disclosed for determining new product metrics using cross-channel analytics. An example apparatus includes processor circuitry to at least compare first products data associated with a first channel and second products data associated with a second channel to identify a product of interest corresponding to a product present in the first products data and not in the second products data, and third products corresponding to products present in both the first products data and the second products data, cluster the third products based on at least one metric to generate product clusters, for ones of the product clusters in the cluster output, calculate a ratio of a performance metric of the third products, and determine a value of a performance metric for the product of interest based on the first products data and a ratio of the performance metric.

IPC Classes  ?

  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • G06K 9/62 - Methods or arrangements for recognition using electronic means

11.

METHODS, SYSTEMS, ARTICLES OF MANUFACTURE, AND APPARATUS TO DETECT LINES ON DOCUMENTS

      
Application Number 18148928
Status Pending
Filing Date 2022-12-30
First Publication Date 2023-12-07
Owner Nielsen Consumer LLC (USA)
Inventor
  • Montero, David
  • Yebes Torres, Jose Javier

Abstract

Methods, apparatus, systems, and articles of manufacture are disclosed that detect lines in a document. An example apparatus includes at least one memory; machine readable instructions; and processor circuitry to at least one of instantiate or execute the machine readable instructions to: generate feature embeddings for text segments detected in a document image, the segments associated with respective bounding boxes, wherein the segments are to be represented by nodes in a graph; identify candidate edges between ones of the segments; pass the feature embeddings through graph attention layers (GAT) to update the feature embeddings with information from neighbor nodes; generate an adjacency matrix for the document image by determining confidence scores for the edges; and cluster the nodes based on the adjacency matrix to group ones of the nodes that belong to a same line.

IPC Classes  ?

  • G06V 30/148 - Segmentation of character regions
  • G06V 10/82 - Arrangements for image or video recognition or understanding using pattern recognition or machine learning using neural networks
  • G06V 30/146 - Aligning or centering of the image pick-up or image-field
  • G06V 30/414 - Extracting the geometrical structure, e.g. layout tree; Block segmentation, e.g. bounding boxes for graphics or text
  • G06V 30/18 - Extraction of features or characteristics of the image

12.

METHODS, SYSTEMS, ARTICLES OF MANUFACTURE AND APPARATUS TO REGRESS INDEPENDENT AND DEPENDENT VARIABLE DATA

      
Application Number 17976519
Status Pending
Filing Date 2022-10-28
First Publication Date 2023-11-30
Owner Nielsen Consumer LLC (USA)
Inventor
  • Spyrou, Christiana
  • Pirmoradian, Azam
  • Vassilev, Ognyan
  • Bedynski, Pawel Mikolaj
  • Chilingirova, Anastasiya

Abstract

Methods, apparatus, systems, and articles of manufacture are disclosed to regress independent and dependent variable data. An example apparatus to generate movement values for a regression model includes at least one memory, machine readable instructions, and processor circuitry to at least one of instantiate or execute the machine readable instructions to calculate period average sales values for ones of stores associated with (a) a store group of interest, (b) a category of interest and (c) ones of periods of interest, the period average sales values based on a number of the ones of the stores. The example processor circuitry also at least one of instantiates or executes the machine readable instructions to calculate period average stock values for the ones of the stores associated with (a) the store group of interest, (b) the category of interest and (c) the ones of the periods of interest, the period average stock values based on the number of ones of the stores, calculate overall average sales values based on the period average sales values corresponding to all of the ones of the periods of interest, calculate overall average stock values based on the period average stock values corresponding to all of the ones of the periods of interest, and prevent random effects corresponding to stock input data used in the regression model by calculating sales movement values based on a difference between the period average sales values and the overall sales values, and calculating stock movement values based on a difference between the period average stock values and the overall average stock values.

IPC Classes  ?

  • G06Q 10/08 - Logistics, e.g. warehousing, loading or distribution; Inventory or stock management
  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising

13.

METHODS, SYSTEMS, ARTICLES OF MANUFACTURE AND APPARATUS TO BUILD BLOCKING-BASED BATCHES FOR TRAINING MACHINE LEARNING MODELS

      
Application Number 18162370
Status Pending
Filing Date 2023-01-31
First Publication Date 2023-11-23
Owner Nielsen Consumer LLC (USA)
Inventor
  • Almagro, Mario
  • Jiménez Cabello, David
  • Ortego Hernández, Diego
  • Almazan, Emilio Javier

Abstract

Methods, apparatus, systems, and articles of manufacture are disclosed to improve model training efficiency comprising block circuitry to: generate a first blocking corresponding to first ones of first data samples retrieved from a first data source, the first ones of the first data samples including a first heuristic; and generate a second blocking corresponding to second ones of the first data samples that include a second heuristic; match circuitry to: retrieve a second data sample from a second data source and determine a match of the first blocking or the second blocking; and assign respective ones of the first data samples from the match one of a first designation type or a second designation type; and batch circuitry to: combine the first designation type and the second designation type into a machine learning input batch.

IPC Classes  ?

14.

METHODS, SYSTEMS, ARTICLES OF MANUFACTURE, AND APPARATUS TO IMPROVE MODELING EFFICIENCY

      
Application Number 18156957
Status Pending
Filing Date 2023-01-19
First Publication Date 2023-10-12
Owner Nielsen Consumer LLC (USA)
Inventor
  • Lim, Alvin
  • Chen, Hao
  • Han, Lanshan
  • Mehta, Dinesh

Abstract

Methods, apparatus, systems, and articles of manufacture are disclosed to improve modeling efficiency identify a first quantity of modes corresponding to a task, apply a model to the first quantity of modes to determine a first contributory effect corresponding to the task, select a first portion of the first quantity of modes to exclude to generate a second quantity of modes corresponding to the task, apply the model to the second quantity of modes to determine a second contributory effect corresponding to the task, and cause a trigger response based on a difference value between the first contributory effect and the second contributory effect.

IPC Classes  ?

  • G06Q 30/0201 - Market modelling; Market analysis; Collecting market data

15.

METHODS, SYSTEMS, ARTICLES OF MANUFACTURE AND APPARATUS TO DECODE RECEIPTS BASED ON NEURAL GRAPH ARCHITECTURE

      
Application Number 18191642
Status Pending
Filing Date 2023-03-28
First Publication Date 2023-09-28
Owner Nielsen Consumer LLC (USA)
Inventor
  • Rodriguez, Dayron Rizo
  • Torres, Jose Javier Yebes

Abstract

Methods, apparatus, systems, and articles of manufacture are disclosed to decode receipts based on neural graph architecture. An apparatus includes interface circuitry to obtain an image of a document; machine readable instructions; and programmable circuitry to execute the machine readable instructions to at least generate nodes for a feature graph based on features extracted from text boxes, the nodes including polar coordinates indicative of angular positions of the text boxes; pass the feature graph through a graph neural network to generate an adjacency matrix; and identify text lines in the image of the document by clustering the nodes by line based on the adjacency matrix.

IPC Classes  ?

  • G06V 30/148 - Segmentation of character regions
  • G06V 20/62 - Text, e.g. of license plates, overlay texts or captions on TV images
  • G06F 18/20 - Analysing
  • G06F 18/213 - Feature extraction, e.g. by transforming the feature space; Summarisation; Mappings, e.g. subspace methods
  • G06F 7/24 - Sorting, i.e. extracting data from one or more carriers, re-arranging the data in numerical or other ordered sequence, and re-recording the sorted data on the original carrier or on a different carrier or set of carriers
  • G06N 3/02 - Neural networks

16.

METHODS, SYSTEMS, ARTICLES OF MANUFACTURE AND APPARATUS FOR CONFIGURABLE SEGMENTATION OF PRODUCT ASSORTMENTS

      
Application Number 17955983
Status Pending
Filing Date 2022-09-29
First Publication Date 2023-08-17
Owner Nielsen Consumer LLC (USA)
Inventor
  • Stahl, Doreen
  • Smith, Madison R.
  • Richardson, Bruce C.
  • Menke, Larry P.

Abstract

Methods, apparatus, systems and articles of manufacture are disclosed for text extraction from a receipt image. An example non-transitory computer readable medium is disclosed comprising instructions that, when executed, cause a machine to at least generate a baseline product hierarchy using product information, calculate categorical impact values for products in the baseline product hierarchy, calculate an average impact value for the baseline product hierarchy using the calculated categorical impact values, calculate a first weighting factor for respective ones of the products based on a comparison between the categorical impact values and the average impact value, calculate a second weighting factor associated with respective ones of the products in the baseline product hierarchy based on sales data, and generate final weighted categorical impact values based on (a) the first weighting factors, (b) the second weighting factors and (c) the categorical impact values corresponding to the respective ones of the products.

IPC Classes  ?

  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • G06Q 10/06 - Resources, workflows, human or project management; Enterprise or organisation planning; Enterprise or organisation modelling

17.

REDUCING SCALE ESTIMATE ERRORS IN SHELF IMAGES

      
Application Number 18298518
Status Pending
Filing Date 2023-04-11
First Publication Date 2023-08-03
Owner Nielsen Consumer LLC (USA)
Inventor
  • García, Antonio Hurtado
  • Martin, Francisco Javier
  • Morate, Diego García

Abstract

Example image processing methods, apparatus/systems and articles of manufacture are disclosed herein. An example apparatus includes an image recognition application to identify matches between stored patterns and objects detected in a shelf image, where the shelf image has a shelf image scale estimate. The example apparatus further includes a scale corrector to calculate deviation values between sizes of (A) a first set of the objects detected in the shelf image and (B) a first set of the stored patterns matched with the first set of the objects and reduce an error of the shelf image scale estimate by calculating a scale correction value for the shelf image scale estimate based on the deviation values.

IPC Classes  ?

  • G06V 20/10 - Terrestrial scenes
  • G06F 16/583 - Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually using metadata automatically derived from the content
  • G06V 10/25 - Determination of region of interest [ROI] or a volume of interest [VOI]
  • G06V 10/75 - Image or video pattern matching; Proximity measures in feature spaces using context analysis; Selection of dictionaries
  • G06T 11/60 - Editing figures and text; Combining figures or text

18.

METHODS, SYSTEMS, ARTICLES OF MANUFACTURE AND APPARATUS TO IMPROVE TAGGING ACCURACY

      
Application Number 17941547
Status Pending
Filing Date 2022-09-09
First Publication Date 2023-08-03
Owner Nielsen Consumer LLC (USA)
Inventor
  • Yebes Torres, Jose Javier
  • Amarnath, Sricharan
  • Arroyo, Roberto

Abstract

Methods, apparatus, systems, and articles of manufacture are disclosed to improve tagging accuracy. An example apparatus includes at least one memory, machine readable instructions, and processor circuitry to execute the machine readable instructions to at least search a first row of a document to identify a first row that includes a first type of entity, search the first row of the document to identify a second type of entity that is missing, search the first row of the document to identify a first integer value, and associate the first row with a product corresponding to the first integer value.

IPC Classes  ?

  • G06V 30/413 - Classification of content, e.g. text, photographs or tables
  • G06V 30/42 - Document-oriented image-based pattern recognition based on the type of document
  • G06F 9/30 - Arrangements for executing machine instructions, e.g. instruction decode

19.

HEADSETS AND ELECTRODES FOR GATHERING ELECTROENCEPALOGRAPHIC DATA

      
Application Number 18186447
Status Pending
Filing Date 2023-03-20
First Publication Date 2023-07-20
Owner Nielsen Consumer LLC (USA)
Inventor
  • Jovanovic, Marko
  • Fruitwala, Kashyap
  • Moradi, Mohammed
  • Bertho, Batia
  • Bausse, Reimond
  • Tirooni, Mehran Mahinpour
  • Badower, Yakob

Abstract

Example headsets and electrodes are described herein. Example electrode units described herein include a housing having a cavity defined by an opening in a side of the housing and an electrode. In some such examples, the electrode includes a ring disposed in the opening and an arm, where the arm has a first portion extending outward from the opening away from the housing and a second portion extending from an end of the first portion toward the housing and into the cavity, and the first and second portions connect at a bend.

IPC Classes  ?

  • A61B 5/00 - Measuring for diagnostic purposes ; Identification of persons
  • A61B 5/291 - Bioelectric electrodes therefor specially adapted for particular uses for electroencephalography [EEG]

20.

METHODS, SYSTEMS, ARTICLES OF MANUFACTURE, AND APPARATUS FOR DECODING IMAGES

      
Application Number 17872801
Status Pending
Filing Date 2022-07-25
First Publication Date 2023-07-20
Owner Nielsen Consumer LLC (USA)
Inventor
  • Arroyo, Roberto
  • Yebes Torres, Jose Javier

Abstract

Methods, apparatus, systems, and articles of manufacture are disclosed for decoding images. An example apparatus to decode an image comprises interface circuitry to receive an image of a purchase document, and processor circuitry to execute the machine readable instructions to extract text from the image of the purchase document, the image of the purchase document to memorialize a transaction that includes at least one product; determine a type of the purchase document to which the image corresponds; apply one of a first pipeline or a second pipeline to the image of the purchase document based on the type of the purchase document; obtain purchase facts corresponding to a respective one of the at least one product memorialized in the image of the purchase document; and map the obtained purchase facts against a products database to identify the at least one product memorialized in the image of the purchase document.

IPC Classes  ?

  • G06V 30/42 - Document-oriented image-based pattern recognition based on the type of document
  • G06V 30/416 - Extracting the logical structure, e.g. chapters, sections or page numbers; Identifying elements of the document, e.g. authors
  • G06V 30/10 - Character recognition
  • G06V 10/82 - Arrangements for image or video recognition or understanding using pattern recognition or machine learning using neural networks
  • G06V 30/414 - Extracting the geometrical structure, e.g. layout tree; Block segmentation, e.g. bounding boxes for graphics or text
  • G06V 30/413 - Classification of content, e.g. text, photographs or tables
  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising

21.

METHODS, SYSTEMS, ARTICLES OF MANUFACTURE, AND APPARATUS FOR PROCESSING AN IMAGE USING VISUAL AND TEXTUAL INFORMATION

      
Application Number 17566135
Status Pending
Filing Date 2021-12-30
First Publication Date 2023-07-06
Owner Nielsen Consumer LLC (USA)
Inventor
  • Martínez Cebrián, Javier
  • Arroyo, Roberto
  • Jiménez, David

Abstract

Methods, apparatus, systems, and articles of manufacture are disclosed for processing an image using visual and textual information. An example apparatus includes at least one memory, instructions in the apparatus, and processor circuitry to execute the instructions to detect regions of interest corresponding to a product promotion of an input digital leaflet, extract textual features from the product promotion by applying an optical character recognition (OCR) algorithm to the product promotion and associating output text data with corresponding ones of the regions of interest, determine a search attribute corresponding to the product promotion, generate a first dataset of candidate products corresponding to the product in the product promotion by comparing the search attribute against a second dataset of products, and select a product from the first dataset of candidate products to associate with the product promotion, the product selected based on a match determination.

IPC Classes  ?

  • G06Q 30/06 - Buying, selling or leasing transactions
  • G06V 30/10 - Character recognition
  • G06T 7/33 - Determination of transform parameters for the alignment of images, i.e. image registration using feature-based methods

22.

METHODS, SYSTEMS, ARTICLES OF MANUFACTURE AND APPARATUS TO EXTRACT REGION OF INTEREST TEXT FROM RECEIPTS

      
Application Number 17822664
Status Pending
Filing Date 2022-08-26
First Publication Date 2023-06-22
Owner Nielsen Consumer LLC (USA)
Inventor
  • Ramalingam, Venkadachalam
  • Amarnath, Sricharan
  • Allam, Raju Kumar
  • Upadhya, Sreenidhi N.
  • Shanmuganathan, Kannan
  • Masthan, Hussain

Abstract

Methods, apparatus, systems and articles of manufacture are disclosed for text extraction from a receipt image. An example non-transitory computer readable medium comprises instructions that, when executed, cause a machine to at least improve region of interest detection efficiency by converting pixels of an input receipt image from a first format to a second format, generate a binary representation of the input receipt image based on the converted pixels, the binary representation of the input receipt image corresponding to saturation values for respective ones of the converted pixels, calculate mirror data from the binary representation of the input receipt image, and cluster the binary representation of the input receipt image to identify a first set of candidate regions of interest, the candidate regions of interest characterized by portions of the binary representation of the input receipt image having saturation values that satisfy a threshold value.

IPC Classes  ?

  • G06V 30/146 - Aligning or centering of the image pick-up or image-field
  • G06V 30/148 - Segmentation of character regions
  • G06V 30/19 - Recognition using electronic means

23.

METHODS, SYSTEMS, ARTICLES OF MANUFACTURE, AND APPARATUS TO RECALIBRATE CONFIDENCES FOR IMAGE CLASSIFICATION

      
Application Number 18148973
Status Pending
Filing Date 2022-12-30
First Publication Date 2023-05-04
Owner Nielsen Consumer LLC (USA)
Inventor
  • Almazan, Emilio
  • Aller Beascoechea, Aitor
  • Tovar Velasco, Javier

Abstract

Methods, systems, articles of manufacture, and apparatus to recalibrate confidences for image classification are disclosed. An example apparatus to classify an image includes an image crop detector to detect a first image crop from the image, the first image crop corresponding to a first object, a grouping controller to select a second image crop corresponding to a second object at a location of the first object, a prediction generator to, in response to executing a trained model, determine a label corresponding to the first object and a confidence level associated with the label, and a confidence recalibrator to recalibrate the confidence level based on a probability of the first object having a first attribute based on the second object having a second attribute, the confidence level recalibrated to increase an accuracy of the image classification.

IPC Classes  ?

  • G06F 18/21 - Design or setup of recognition systems or techniques; Extraction of features in feature space; Blind source separation
  • G06N 3/04 - Architecture, e.g. interconnection topology
  • G06N 3/08 - Learning methods
  • G06V 10/22 - Image preprocessing by selection of a specific region containing or referencing a pattern; Locating or processing of specific regions to guide the detection or recognition
  • G06V 10/26 - Segmentation of patterns in the image field; Cutting or merging of image elements to establish the pattern region, e.g. clustering-based techniques; Detection of occlusion
  • G06V 10/426 - Graphical representations
  • G06F 18/214 - Generating training patterns; Bootstrap methods, e.g. bagging or boosting
  • G06F 18/2415 - Classification techniques relating to the classification model, e.g. parametric or non-parametric approaches based on parametric or probabilistic models, e.g. based on likelihood ratio or false acceptance rate versus a false rejection rate

24.

METHODS, SYSTEMS, APPARATUS AND ARTICLES OF MANUFACTURE TO MODEL eCOMMERCE SALES

      
Application Number 17947981
Status Pending
Filing Date 2022-09-19
First Publication Date 2023-04-06
Owner Nielsen Consumer LLC (USA)
Inventor
  • Khare, Ravish
  • Bhatia, Prayag

Abstract

Methods, apparatus, systems and articles of manufacture methods, systems, apparatus and articles of manufacture to model ecommerce sales are disclosed. A system to model to eCommerce sales includes a trend identifier to compute commerce metric differences corresponding to products, the commerce metric differences based on first commerce metrics scraped at a first time and second commerce metrics scraped at a second time, a splitter to split the commerce metric differences into a first portion of the commerce metric differences corresponding to a first dataset of eCommerce cooperators, and into a second portion of the commerce metric differences corresponding to a second dataset of eCommerce non-cooperators, a machine learning engine to infer sales data by estimating eCommerce non-cooperators sales based on the second portion of the commerce metric differences, and a sales allocator to estimate sales missing from collected sales data based on the estimate eCommerce non-cooperators sales.

IPC Classes  ?

25.

METHODS, SYSTEMS, ARTICLES OF MANUFACTURE AND APPARATUS TO LABEL TEXT ON IMAGES

      
Application Number 17710538
Status Pending
Filing Date 2022-03-31
First Publication Date 2023-01-12
Owner Nielsen Consumer LLC (USA)
Inventor
  • Gadde, Ravindra
  • Yebes Torres, Jose Javier
  • Rizo Rodriguez, Dayron

Abstract

Methods, systems, articles of manufacture and apparatus are disclosed to label text on images. An example apparatus includes colorizer circuitry to apply color to text boxes corresponding to optical character recognition (OCR) data associated with an image, OCR manager circuitry to render an OCR text prompt associated with the OCR data, the OCR text prompt to be rendered proximate to respective ones of the text boxes, the OCR text prompt to display a text portion of the OCR data, and edit circuitry to (a) render an interface in response to selection of the OCR text prompt, the interface populated with the text portion of the OCR data, and (b) in response to an overwrite input to the interface, update the text portion of the OCR data in a memory corresponding to the image.

IPC Classes  ?

  • G06V 30/26 - Techniques for post-processing, e.g. correcting the recognition result
  • G06V 30/18 - Extraction of features or characteristics of the image

26.

METHODS, SYSTEMS, ARTICLES OF MANUFACTURE, AND APPARATUS FOR DECODING PURCHASE DATA USING AN IMAGE

      
Application Number 17710649
Status Pending
Filing Date 2022-03-31
First Publication Date 2023-01-05
Owner Nielsen Consumer LLC (USA)
Inventor
  • Yebes Torres, Jose Javier
  • Shina, Aditi
  • Lebrun, Christine
  • Oppini, Fabio
  • Bansal, Atul
  • Kumar, Mukul
  • Chandramouli, Vignesh
  • Sousa, Filipa
  • Mercaldi, Gisella

Abstract

Methods, apparatus, systems, and articles of manufacture are disclosed that decode purchase data using an image. An example apparatus includes processor circuitry to execute machine readable instructions to at least crop an image of a receipt based on detected regions of interest, apply a first mask to a first cropped image to generate first bounding boxes corresponding to rows of the receipt, apply a second mask to a second cropped image to generate second bounding boxes corresponding to columns of the receipt, generate a structure of the receipt by mapping words detected by an optical character recognition engine to corresponding first bounding boxes and second bounding boxes based on a mapping criterion, classify the second bounding boxes by identifying an expression of interest in ones of the second bounding boxes, and generate purchase information by extracting text of interest from the structured receipt based on the classifications.

IPC Classes  ?

  • G06V 30/416 - Extracting the logical structure, e.g. chapters, sections or page numbers; Identifying elements of the document, e.g. authors
  • G06V 30/146 - Aligning or centering of the image pick-up or image-field
  • G06V 30/148 - Segmentation of character regions
  • G06V 30/414 - Extracting the geometrical structure, e.g. layout tree; Block segmentation, e.g. bounding boxes for graphics or text
  • G06V 30/413 - Classification of content, e.g. text, photographs or tables
  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising

27.

Methods, systems, articles of manufacture and apparatus to decode receipts based on neural graph architecture

      
Application Number 17364419
Grant Number 11625930
Status In Force
Filing Date 2021-06-30
First Publication Date 2023-01-05
Grant Date 2023-04-11
Owner Nielsen Consumer LLC (USA)
Inventor
  • Rodriguez, Dayron Rizo
  • Torres, Jose Javier Yebes

Abstract

Methods, apparatus, systems, and articles of manufacture are disclosed to decode receipts based on neural graph architecture. An example apparatus for decoding receipts includes, vertex feature representation circuitry to extract features from optical-character-recognition (OCR) words, polar coordinate circuitry to: calculate polar coordinates of the OCR words based on respective ones of the extracted features, graph neural network circuitry to generate an adjacency matrix based on the extracted features, post-processing circuitry to traverse the adjacency matrix to generate cliques of OCR processed words, and output circuitry to generate lines of text based on the cliques of OCR processed words.

IPC Classes  ?

  • G06K 9/62 - Methods or arrangements for recognition using electronic means
  • G06N 3/02 - Neural networks
  • G06F 7/24 - Sorting, i.e. extracting data from one or more carriers, re-arranging the data in numerical or other ordered sequence, and re-recording the sorted data on the original carrier or on a different carrier or set of carriers
  • G06V 30/148 - Segmentation of character regions
  • G06V 20/62 - Text, e.g. of license plates, overlay texts or captions on TV images
  • G06V 30/10 - Character recognition

28.

METHODS, SYSTEMS, ARTICLES OF MANUFACTURE, AND APPARATUS FOR DECODING PURCHASE DATA USING AN IMAGE

      
Application Number 17710660
Status Pending
Filing Date 2022-03-31
First Publication Date 2022-12-29
Owner Nielsen Consumer LLC (USA)
Inventor
  • Yebes Torres, Jose Javier
  • Shina, Aditi
  • Lebrun, Christine
  • Oppini, Fabio
  • Bansal, Atul
  • Kumar, Mukul
  • Chandramouli, Vignesh
  • Sousa, Filipa
  • Mercaldi, Gisella

Abstract

Methods, apparatus, systems, and articles of manufacture are disclosed that decode purchase data using an image. An example apparatus includes a dictionary including associated product descriptions and barcodes, interface circuitry, and processing circuitry to execute machine readable instructions to obtain purchase details and barcodes corresponding to a receipt, the purchase details including receipt product descriptions, generate a search query that includes a first receipt product description of the receipt product descriptions, a list of barcodes corresponding to the barcodes, and a store identifier associated with the receipt, execute a search against the dictionary using the search query to identify a barcode from the list of barcodes that corresponds to the first receipt product description, and in response to identifying the barcode that corresponds to the first receipt product description, associating the barcode and the first receipt product description and adding the association to the dictionary.

IPC Classes  ?

  • G06Q 20/20 - Point-of-sale [POS] network systems
  • G06V 30/42 - Document-oriented image-based pattern recognition based on the type of document
  • G06V 30/414 - Extracting the geometrical structure, e.g. layout tree; Block segmentation, e.g. bounding boxes for graphics or text
  • G06K 7/14 - Methods or arrangements for sensing record carriers by corpuscular radiation using light without selection of wavelength, e.g. sensing reflected white light

29.

Product auditing in point-of-sale images

      
Application Number 17892679
Grant Number 11853347
Status In Force
Filing Date 2022-08-22
First Publication Date 2022-12-22
Grant Date 2023-12-26
Owner Nielsen Consumer, LLC (USA)
Inventor
  • Morate, Diego García
  • García, Antonio Hurtado
  • Martin, Jorge Martin
  • Carranza, Miguel Garcia

Abstract

Examples methods, apparatus/systems and articles of manufacture for auditing point-of-sale images are disclosed herein. Example methods disclosed herein include comparing a region of interest of an image displayed via a user interface with a plurality of reference product images stored in a database to identify a plurality of candidate product images from the plurality of reference product images as potential matches to a first product depicted in the image. For example, the candidate product images are associated with respective confidence levels indicating respective likelihoods of matching the first product. Disclosed example methods also include displaying, via the user interface, the candidate product images simultaneously with the image in a manner based on the respective confidence levels, and automatically selecting a first one of the candidate product images as matching the first product based on the respective confidence levels.

IPC Classes  ?

  • G06F 16/51 - Indexing; Data structures therefor; Storage structures
  • G06F 16/583 - Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually using metadata automatically derived from the content
  • G06Q 10/087 - Inventory or stock management, e.g. order filling, procurement or balancing against orders

30.

Methods, systems, apparatus, and articles of manufacture for document scanning

      
Application Number 17345940
Grant Number 11822216
Status In Force
Filing Date 2021-06-11
First Publication Date 2022-12-15
Grant Date 2023-11-21
Owner Nielsen Consumer LLC (USA)
Inventor
  • Talpade, Mahesh
  • Rastogi, Sumit
  • Amarnath, Sricharan

Abstract

Methods, systems, apparatus, and articles of manufacture for document scanning are disclosed. An example apparatus includes a base structured to position a mobile device, the base including an opening corresponding to a camera of the mobile device, and at least two side panels couplable to and foldable toward the base, the side panels to maintain a first distance between the base and a target document, the side panels slidable along the target document.

IPC Classes  ?

  • G03B 17/56 - Accessories
  • H04N 1/195 - Scanning arrangements using multi-element arrays the array comprising a two-dimensional array
  • H04N 5/262 - Studio circuits, e.g. for mixing, switching-over, change of character of image, other special effects
  • H04N 23/60 - Control of cameras or camera modules
  • H04N 23/80 - Camera processing pipelines; Components thereof

31.

Methods, systems, apparatus and articles of manufacture for receipt decoding

      
Application Number 17883309
Grant Number 11768993
Status In Force
Filing Date 2022-08-08
First Publication Date 2022-12-01
Grant Date 2023-09-26
Owner Nielsen Consumer LLC (USA)
Inventor
  • Shanmuganathan, Kannan
  • Masthan, Hussain
  • Soundararajan, Padmanabhan
  • Yebes Torres, Jose Javier
  • Allam, Raju Kumar

Abstract

Methods, apparatus, systems and articles of manufacture are disclosed for receipt decoding. An example apparatus includes processor circuitry to execute instructions to extract text from the receipt image, the text including bounding boxes; associate ones of the bounding boxes to link horizontally related fields of a the receipt image by selecting a first bounding box; identifying first horizontally aligned bounding boxes, the first horizontally aligned bounding boxes to include at least one bounding box of the bounding boxes that is horizontally aligned relative to the first bounding box; adding the first horizontally aligned bounding boxes to a word sync list; and connecting ones of the first horizontally aligned bounding boxes and the first bounding box based on at least one of an amount of the first horizontally aligned bounding boxes in the word sync list and a relationship among the first horizontally aligned bounding boxes and the first bounding box.

IPC Classes  ?

  • G06V 30/10 - Character recognition
  • G06F 40/131 - Fragmentation of text files, e.g. creating reusable text-blocks; Linking to fragments, e.g. using XInclude; Namespaces
  • G06V 30/414 - Extracting the geometrical structure, e.g. layout tree; Block segmentation, e.g. bounding boxes for graphics or text
  • G06V 30/413 - Classification of content, e.g. text, photographs or tables
  • G06F 40/295 - Named entity recognition
  • G06V 30/19 - Recognition using electronic means
  • G06V 30/146 - Aligning or centering of the image pick-up or image-field
  • G06V 30/148 - Segmentation of character regions

32.

METHODS AND APPARATUS TO PLAN MULTI-VEHICLE DATA COLLECTION

      
Application Number 17464376
Status Pending
Filing Date 2021-09-01
First Publication Date 2022-12-01
Owner Nielsen Consumer LLC (USA)
Inventor
  • Balaji, Kannan
  • Ramaswamy, Arun

Abstract

Methods, apparatus, systems disclosed herein include a work plan generator to generate market vehicle scores corresponding to available market vehicles, the market vehicle scores based on at least one client weight and at least one vehicle metric, and perform a comparison of the market vehicle scores associated with vehicle types to determine a first vehicle assignment and a second vehicle assignment, the first vehicle assignment associated with a first vehicle type, the second vehicle assignment associated with a second vehicle type; and generate first work plans, the first work plans corresponding to (a) a sequence of tasks and (b) a set of corresponding vehicles to execute the sequence of tasks, and a vehicle metrics generator to update vehicle metrics instructions associated with the first vehicle assignment and the second vehicle assignment to facilitate subsequent execution of second work plans, a first subset of the second work plans corresponding to first ones of the sequence of tasks executed by the first vehicle assignment and a second subset of the second work plans corresponding to second ones of the sequence of tasks executed by the second vehicle assignment.

IPC Classes  ?

  • G06Q 10/08 - Logistics, e.g. warehousing, loading or distribution; Inventory or stock management
  • G06Q 10/06 - Resources, workflows, human or project management; Enterprise or organisation planning; Enterprise or organisation modelling

33.

METHODS, SYSTEMS, ARTICLES OF MANUFACTURE AND APPARATUS TO MONITOR AUDITING DEVICES

      
Application Number 17867433
Status Pending
Filing Date 2022-07-18
First Publication Date 2022-11-10
Owner Nielsen Consumer LLC (USA)
Inventor
  • Balaji, Kannan
  • Pandey, Pranab
  • Shivampet, Brahmanand Reddy
  • Alexander, Melissa
  • De Smedt, Siegfried
  • Panda, Ranjit
  • Chandran, Jijesh

Abstract

Methods, apparatus, systems and articles of manufacture are disclosed to monitor auditing devices. An example apparatus includes a workload analyzer to obtain alert data related to a potential new product from an auditing device, and a product analyzer to identify a product within the alert data to determine if the product has been previously identified by another auditing device. In response to determining that the product has not been previously identified, the example apparatus includes an alert analyzer to cluster the alert data based on characteristics associated with an auditor profile of the auditing device, and determine a probability of transmitting the alert data to other auditing devices based on the clustered alert data. The example apparatus also includes an alert authorizer to suppress the alert data from being transmitted to the other auditing devices to reduce an amount of network resources required for subsequent processing when the probability does not satisfy a threshold.

IPC Classes  ?

  • G06Q 50/00 - Systems or methods specially adapted for specific business sectors, e.g. utilities or tourism
  • H04L 51/52 - User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail for supporting social networking services

34.

METHODS, SYSTEMS, ARTICLES OF MANUFACTURE AND APPARATUS TO DETERMINE HEADROOM METRICS FROM MERGED DATA SOURCES

      
Application Number 17622204
Status Pending
Filing Date 2020-07-08
First Publication Date 2022-11-03
Owner
  • NIELSEN CONSUMER LLC (USA)
  • NIELSEN CONSUMER LLC (USA)
Inventor
  • Zenor, Michael
  • Mansour, John
  • Xue, Yun

Abstract

Methods, apparatus, systems and articles of manufacture are disclosed to determine headroom. An example apparatus disclosed herein includes a data retriever to retrieve a first data set and a second data set, the first and second data sets including observations, an overlap calculator to merge respective ones of the observations to form an overlap data set, the respective ones of the observations merged based on first tier parameters, a similarity calculator to calculate similarity scores for pairs of the respective ones of the observations in the overlap data set, the similarity score based on second tier parameters, and a data joiner to associate respective ones of the similarity scores with corresponding households associated with the respective ones of the observations.

IPC Classes  ?

  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • G06K 9/62 - Methods or arrangements for recognition using electronic means

35.

Methods and apparatus for interactive evolutionary algorithms with respondent directed breeding

      
Application Number 17517417
Grant Number 11574354
Status In Force
Filing Date 2021-11-02
First Publication Date 2022-09-29
Grant Date 2023-02-07
Owner Nielsen Consumer LLC (USA)
Inventor
  • Malek, Kamal M.
  • Teller, David B.
  • Al-Atraqchi, Waleed M. A.

Abstract

A method comprises displaying visual representations of a plurality of product alternatives each including at least one attribute variant to a respondent, receiving from the respondent an indication of a preferred one of the plurality of product alternatives, transmitting a request to the respondent to identify at least one attribute variant of a non-preferred product alternative that is preferred by the respondent to the corresponding attribute variant of the preferred one of the plurality of product alternatives and receiving a response from the respondent identifying at least one attribute variant of a non-preferred product alternative that is preferred by the respondent to the corresponding attribute variant of the preferred one of the plurality of product alternatives.

IPC Classes  ?

  • G06Q 30/06 - Buying, selling or leasing transactions
  • G06N 3/12 - Computing arrangements based on biological models using genetic models

36.

Analysis of marketing and entertainment effectiveness using central nervous system, autonomic nervous system, and effector data

      
Application Number 17671371
Grant Number 11790393
Status In Force
Filing Date 2022-02-14
First Publication Date 2022-07-28
Grant Date 2023-10-17
Owner Nielsen Consumer LLC (USA)
Inventor
  • Pradeep, A. K.
  • Knight, Robert T.
  • Gurumoorthy, Ramachandran

Abstract

An example system includes an analyzer to identify a degree of amplitude synchrony between a first pattern in a first frequency band in first neuro-response data and a second pattern in a second frequency band in the first neuro-response data, the first neuro-response data gathered via a first modality of collection from a subject while the subject is exposed to media, and modify the degree of amplitude synchrony in response to activity in second neuro-response data, the second neuro-response data gathered via a second modality of collection from the subject while the subject is exposed to the media, the activity corresponding in time to at least a portion of the first pattern or the second pattern. The example system includes an estimator to determine an effectiveness of the media based on the modified degree of amplitude synchrony.

IPC Classes  ?

  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • G06Q 30/0242 - Determining effectiveness of advertisements
  • G06Q 30/0201 - Market modelling; Market analysis; Collecting market data
  • G06Q 30/00 - Commerce

37.

Neuro-response stimulus and stimulus attribute resonance estimator

      
Application Number 17650190
Grant Number 11763340
Status In Force
Filing Date 2022-02-07
First Publication Date 2022-07-21
Grant Date 2023-09-19
Owner Nielsen Consumer LLC (USA)
Inventor
  • Pradeep, Anantha
  • Knight, Robert T.
  • Gurumoorthy, Ramachandran

Abstract

An example system includes an analyzer to identify first activity in first neuro-response data, the first activity generated in response to exposure of a subject to a first stimulus prior to exposure to an advertisement or entertainment; identify second activity in second neuro-response data, the second activity generated in response to re-exposure of the subject to the first stimulus after to exposure to the advertisement or entertainment; calculate a differential event related potential measurement; and calculate a differential event related power spectral perturbation. The example system includes a resonance estimator to determine a subject resonance measurement to the advertisement or the entertainment based on the differential event related potential measurement and adjust at least one of the subject resonance measurement or the differential event related potential measurement based on the differential event related power spectral perturbation to generate an adjusted subject resonance measurement.

IPC Classes  ?

  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • G06Q 30/0242 - Determining effectiveness of advertisements
  • A61B 5/0533 - Measuring galvanic skin response
  • A61B 5/377 - Electroencephalography [EEG] using evoked responses
  • A61B 5/398 - Electrooculography [EOG], e.g. detecting nystagmus; Electroretinography [ERG]
  • G06Q 30/00 - Commerce
  • A61B 5/16 - Devices for psychotechnics; Testing reaction times
  • A61B 5/00 - Measuring for diagnostic purposes ; Identification of persons
  • A61B 5/318 - Heart-related electrical modalities, e.g. electrocardiography [ECG]

38.

METHODS AND APPARATUS TO DETECT A TEXT REGION OF INTEREST IN A DIGITAL IMAGE USING MACHINE-BASED ANALYSIS

      
Application Number 17598792
Status Pending
Filing Date 2019-03-28
First Publication Date 2022-06-16
Owner Nielsen Consumer LLC (USA)
Inventor
  • Arroyo, Roberto
  • Tovar Velasco, Javier
  • Delgado Del Hoyo, Francisco Javier
  • Serrador, Diego González
  • Almazán, Emilio
  • Hurtado, Antonio

Abstract

Methods, apparatus, systems and articles of manufacture are disclosed to analyze characteristics of text of interest using a computing system. An example apparatus includes a text detector to provide text data from a first image, the first image including a first text region of interest and a second text region not of interest, a color-coding generator to generate a plurality of color-coded text-map images, the plurality of color-coded text-map images including color-coded segments with different colors, the color-coded segments corresponding to different text characteristics, and a convolutional neural network (CNN) to determine a first location in the first image as more likely to be the first text region of interest than a second location in the first image corresponding to the second text region that is not of interest based on performing a CNN analysis on the first image and the plurality of color-coded text-map images.

IPC Classes  ?

  • G06V 30/413 - Classification of content, e.g. text, photographs or tables
  • G06V 30/416 - Extracting the logical structure, e.g. chapters, sections or page numbers; Identifying elements of the document, e.g. authors
  • G06V 10/82 - Arrangements for image or video recognition or understanding using pattern recognition or machine learning using neural networks

39.

Methods, systems, articles of manufacture, and apparatus to recalibrate confidences for image classification

      
Application Number 17102064
Grant Number 11544508
Status In Force
Filing Date 2020-11-23
First Publication Date 2022-05-26
Grant Date 2023-01-03
Owner Nielsen Consumer LLC (USA)
Inventor
  • Almazan, Emilio
  • Aller Beascoechea, Aitor
  • Tovar Velasco, Javier

Abstract

Methods, systems, articles of manufacture, and apparatus to recalibrate confidences for image classification are disclosed. An example apparatus to classify an image includes an image crop detector to detect a first image crop from the image, the first image crop corresponding to a first object, a grouping controller to select a second image crop corresponding to a second object at a location of the first object, a prediction generator to, in response to executing a trained model, determine a label corresponding to the first object and a confidence level associated with the label, and a confidence recalibrator to recalibrate the confidence level based on a probability of the first object having a first attribute based on the second object having a second attribute, the confidence level recalibrated to increase an accuracy of the image classification.

IPC Classes  ?

  • G06K 9/62 - Methods or arrangements for recognition using electronic means
  • G06V 10/22 - Image preprocessing by selection of a specific region containing or referencing a pattern; Locating or processing of specific regions to guide the detection or recognition
  • G06V 10/26 - Segmentation of patterns in the image field; Cutting or merging of image elements to establish the pattern region, e.g. clustering-based techniques; Detection of occlusion
  • G06V 10/426 - Graphical representations
  • G06N 3/04 - Architecture, e.g. interconnection topology
  • G06N 3/08 - Learning methods
  • G06Q 10/08 - Logistics, e.g. warehousing, loading or distribution; Inventory or stock management

40.

METHODS AND APPARATUS TO MEASURE ONLINE PURCHASING HISTORY

      
Application Number 17239101
Status Pending
Filing Date 2021-04-23
First Publication Date 2022-04-07
Owner Nielsen Consumer LLC (USA)
Inventor
  • Korganowski, Leah
  • Vadukut, Sedwin
  • Udyavar, Saahil

Abstract

Methods, apparatus, and systems are disclosed to measure online purchasing history. An example apparatus includes a query controller to: generate a first request to a first order history page of a first retailer based on obtaining authorization to access the first order history page, and generate a second request to a second order history page of a second retailer based on obtaining authorization to access the second order history page, the first and second retailers selected based on a list of retailers, and a scrape controller to: scrape the first order history page and the second order history page, identify order characteristics based on information scraped from the first order history page and the second order history page, the order characteristics indicative of an online purchasing behavior corresponding to the first retailer and the second retailer, and store order characteristics in memory to provide to a central facility.

IPC Classes  ?

41.

METHODS, SYSTEMS, APPARATUS AND ARTICLES OF MANUFACTURE TO APPLY A REGULARIZATION LOSS IN MACHINE LEARNING MODELS

      
Application Number 17478582
Status Pending
Filing Date 2021-09-17
First Publication Date 2022-03-24
Owner Nielsen Consumer LLC (USA)
Inventor
  • Almazán Manzanares, Emilio
  • Tovar Velasco, Javier
  • De La Calle, Alejandro

Abstract

Methods, systems, apparatus and articles of manufacture are disclosed herein to apply a regularization loss in machine learning models. An example apparatus includes at least one memory, instructions in the apparatus, and processor circuitry to execute the instructions to identify at least one neural network filter with filter norm values below a filter norm threshold, the filter norm values corresponding to filter functionality, a higher level of filter functionality corresponding to decreased filter death, correct the filter norm values by applying a survival loss function, the survival loss function including one or more hyperparameters, reduce filter death by adjusting the one or more hyperparameters used to define a minimum filter norm for identification of filter functionality, the adjustment based on neural network filter performance, a functional filter to return non-zero parameter values indicating reduction of filter death, and train the neural network for use in continual learning with the at least one neural network filter corrected using the survival loss function.

IPC Classes  ?

42.

METHODS, SYSTEMS, ARTICLES OF MANUFACTURE, AND APPARATUS TO ADJUST MARKET STRATEGIES

      
Application Number 17243254
Status Pending
Filing Date 2021-04-28
First Publication Date 2022-02-24
Owner Nielsen Consumer LLC (USA)
Inventor
  • Seybert, Morgan
  • Fiore, Emma
  • Treangen, Troy

Abstract

Methods, apparatus, systems and articles of manufacture are disclosed to control market strategy adjustments. An example apparatus includes a target principle generator to determine a target principle of a product based on at least one lever, the at least one lever indicative of an adjustable parameter corresponding to the product, an execution analyzer to compare in-market data of the product to the target principle of the product, a score generator to determine an aggregate score of the product based on the comparison, and an output generator to reduce discretionary input of an analyst by generating an output, the output including the aggregate score of the product and a recommended adjustment to the at least one lever.

IPC Classes  ?

  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • G06N 20/00 - Machine learning

43.

Analysis of controlled and automatic attention for introduction of stimulus material

      
Application Number 17516349
Grant Number 11669858
Status In Force
Filing Date 2021-11-01
First Publication Date 2022-02-24
Grant Date 2023-06-06
Owner Nielsen Consumer LLC (USA)
Inventor
  • Knight, Robert T.
  • Gurumoorthy, Ramachandran
  • Pradeep, Anantha

Abstract

An example system disclosed herein includes an analyzer to determine a first priming characteristic of media at a first location based on first neuro-response data and determine a second priming characteristic of the media at the second location based on second neuro-response data. The example system includes a selector to select a third location in the media after the first location or a fourth location in the media after the second location as a candidate location for introduction of advertising material based on the first priming characteristic and the second priming characteristic. The selector is to select the third location when the first priming characteristic indicates increased receptivity to the advertising material at the first location relative to the second priming characteristic and select the fourth location when the second priming characteristic indicates increased receptivity to the advertising material at the second location relative to the first priming characteristic.

IPC Classes  ?

  • A61B 5/16 - Devices for psychotechnics; Testing reaction times
  • G06Q 30/0242 - Determining effectiveness of advertisements
  • G06Q 30/0251 - Targeted advertisements
  • A61B 5/377 - Electroencephalography [EEG] using evoked responses

44.

SYSTEMS, METHODS, AND APPARATUS TO CLASSIFY PERSONALIZED DATA

      
Application Number 17394086
Status Pending
Filing Date 2021-08-04
First Publication Date 2022-02-10
Owner Nielsen Consumer LLC (USA)
Inventor
  • Balaji, Kannan
  • Vadukut, Sedwin
  • Krishnan, Sreeraman K.
  • Gareau, Rachel

Abstract

Methods, apparatus, systems, and articles of manufacture are disclosed herein to associate a data collector with a class by executing a classification model using a first data collector characteristic, the first data collector characteristic corresponding to the data collector, the classification model generated by applying a learning algorithm to classification training data, the classification training data including second data collector characteristics of a training group, select the class based on a requested characteristic of a task request from a distribution agent, select the data collector associated with the class, and send the selection to the distribution agent.

IPC Classes  ?

  • G06N 20/00 - Machine learning
  • G06F 16/28 - Databases characterised by their database models, e.g. relational or object models
  • G06F 16/2457 - Query processing with adaptation to user needs

45.

Methods and apparatus to decode documents based on images using artificial intelligence

      
Application Number 17075675
Grant Number 11810380
Status In Force
Filing Date 2020-10-20
First Publication Date 2021-12-30
Grant Date 2023-11-07
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Arroyo, Roberto
  • Yebes Torres, Jose Javier
  • Aller Beascoechea, Aitor
  • Delgado Del Hoyo, Francisco Javier
  • Rizo Rodriguez, Dayron
  • Gadde, Ravindra

Abstract

Methods, apparatus, and articles manufacture to decode documents based on images using artificial intelligence are disclosed. An example apparatus includes a model executor to input an image into a first artificial intelligence (AI)-based model to generate detected columns of text in the image; and input the image into a second AI-based model to classify the detected columns into categories; a cell identifier to identify rows or cells in the detected columns; and a report generator to: link information corresponding to the rows or cells in the detected columns with corresponding categories; and generating a report based on the linked information.

IPC Classes  ?

  • G06V 30/413 - Classification of content, e.g. text, photographs or tables
  • G06F 16/583 - Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually using metadata automatically derived from the content
  • G06F 40/18 - Editing, e.g. inserting or deleting using ruled lines of spreadsheets
  • G06F 40/58 - Use of machine translation, e.g. for multi-lingual retrieval, for server-side translation for client devices or for real-time translation
  • G06V 30/412 - Layout analysis of documents structured with printed lines or input boxes, e.g. business forms or tables
  • G06V 30/414 - Extracting the geometrical structure, e.g. layout tree; Block segmentation, e.g. bounding boxes for graphics or text
  • G06N 3/08 - Learning methods

46.

Methods, systems, articles of manufacture, and apparatus to classify labels based on images using artificial intelligence

      
Application Number 17072740
Grant Number 11544509
Status In Force
Filing Date 2020-10-16
First Publication Date 2021-12-30
Grant Date 2023-01-03
Owner Nielsen Consumer LLC (USA)
Inventor
  • Arroyo, Roberto
  • Jiménez-Cabello, David
  • Martínez Cebrián, Javier

Abstract

Example methods, apparatus, and articles of manufacture to classify labels based on images using artificial intelligence are disclosed. An example apparatus includes a regional proposal network to determine a first bounding box for a first region of interest in a first input image of a product; and determine a second bounding box for a second region of interest in a second input image of the product; a neural network to: generate a first classification for a first label in the first input image using the first bounding box; and generate a second classification for a second label in the second input image using the second bounding box; a comparator to determine that the first input image and the second input image correspond to a same product; and a report generator to link the first classification and the second classification to the product.

IPC Classes  ?

  • G06K 9/62 - Methods or arrangements for recognition using electronic means
  • G06T 3/40 - Scaling of a whole image or part thereof
  • G06N 3/08 - Learning methods
  • G06V 10/25 - Determination of region of interest [ROI] or a volume of interest [VOI]

47.

Methods and apparatus to model consumer choice sourcing

      
Application Number 17345950
Grant Number 11842358
Status In Force
Filing Date 2021-06-11
First Publication Date 2021-12-02
Grant Date 2023-12-12
Owner Nielsen Consumer LLC (USA)
Inventor Wagner, John G

Abstract

Methods and apparatus are disclosed to model consumer choices. An example method includes adding, with a processor, a set of products having respondent choice data to a base multinomial logit (MNL) model, the base MNL model including an item utility parameter and a price utility parameter associated with corresponding ones of products in the set of products, generating, with the processor, a number of copies of the base MNL model to form an aggregate model based on a number of the corresponding ones of products in the set of products, each one of the number of copies of the base MNL model exhibiting an effect of an independence of irrelevant alternatives (IIA) property, proportionally affecting interrelationships, with the processor, between dissimilar ones of the number of products in the set by inserting sourcing effect values in the aggregate model to be subtracted from respective ones of the item utility parameters, estimating, with the processor, the item utility parameters of the aggregate model based on the number of copies of the base MNL model and the respondent choice data, and calculating, with the processor, the choice probability for the corresponding ones of the products in the set of products based on the estimated item utility parameters and the price utility parameters.

IPC Classes  ?

  • G06Q 30/0201 - Market modelling; Market analysis; Collecting market data
  • G06Q 10/04 - Forecasting or optimisation specially adapted for administrative or management purposes, e.g. linear programming or "cutting stock problem"
  • G06N 7/01 - Probabilistic graphical models, e.g. probabilistic networks
  • G06Q 30/0203 - Market surveys; Market polls

48.

Methods and apparatus to perform image analyses in a computing environment

      
Application Number 17340958
Grant Number 11715292
Status In Force
Filing Date 2021-06-07
First Publication Date 2021-11-25
Grant Date 2023-08-01
Owner Nielsen Consumer LLC (USA)
Inventor
  • Almazán, Emilio
  • Tovar Velasco, Javier
  • Arroyo, Roberto
  • González Serrador, Diego

Abstract

An example apparatus includes a feature extractor to generate a first image descriptor based on a first image of a first retail product tag corresponding to a first category, the first image descriptor representative of one or more visual features of the first retail product tag; a feature descriptor generator to generate a feature descriptor corresponding to the first retail product tag by concatenating the first image descriptor and a first category signature corresponding to the first retailer category; and a classifier to generate a first probability value corresponding to a first type of promotional product tag and a second probability value corresponding to a second type of promotional product tag based on the feature descriptor; and determine whether the first retail product tag corresponds to the first type of promotional product tag or the second type of promotional product tag based on the first and second probability values.

IPC Classes  ?

  • G06V 20/00 - Scenes; Scene-specific elements
  • G06T 7/73 - Determining position or orientation of objects or cameras using feature-based methods
  • G06T 7/77 - Determining position or orientation of objects or cameras using statistical methods
  • G06V 10/764 - Arrangements for image or video recognition or understanding using pattern recognition or machine learning using classification, e.g. of video objects
  • G06V 10/82 - Arrangements for image or video recognition or understanding using pattern recognition or machine learning using neural networks
  • G06V 10/44 - Local feature extraction by analysis of parts of the pattern, e.g. by detecting edges, contours, loops, corners, strokes or intersections; Connectivity analysis, e.g. of connected components

49.

Content based selection and meta tagging of advertisement breaks

      
Application Number 17333787
Grant Number 11610223
Status In Force
Filing Date 2021-05-28
First Publication Date 2021-11-11
Grant Date 2023-03-21
Owner Nielsen Consumer LLC (USA)
Inventor
  • Pradeep, A. K.
  • Knight, Robert T.
  • Gurumoorthy, Ram

Abstract

An example system to identify an advertisement to include in source material to increase an effectiveness of the advertisement includes an analyzer to determine one or more priming characteristics for a plurality of locations of a source material based on neuro-response data collected from a first subject exposed to the source material and a selector to identify an attribute of the advertisement, identify at least one of a temporal attribute or a spatial attribute for the plurality of locations, perform a comparison of the attribute of the advertisement to the at least one of the temporal attribute or the spatial attribute for the plurality of locations, select a first location of the plurality of locations for insertion of the advertisement based on the comparison and the priming characteristics, and transform the source material to include the advertisement at the first location.

IPC Classes  ?

  • G06Q 30/00 - Commerce
  • G06Q 30/0242 - Determining effectiveness of advertisements
  • A61B 5/0533 - Measuring galvanic skin response
  • A61B 5/16 - Devices for psychotechnics; Testing reaction times
  • A61B 5/00 - Measuring for diagnostic purposes ; Identification of persons
  • A61B 5/316 - Modalities, i.e. specific diagnostic methods
  • A61B 5/378 - Visual stimuli
  • A61B 3/113 - Objective types, i.e. instruments for examining the eyes independent of the patients perceptions or reactions for determining or recording eye movement

50.

Methods, systems, articles of manufacture, and apparatus to monitor the availability of products for purchase

      
Application Number 16857769
Grant Number 11341455
Status In Force
Filing Date 2020-04-24
First Publication Date 2021-10-28
Grant Date 2022-05-24
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Balaji, Kannan
  • Ramaswamy, Arun

Abstract

Methods, systems, articles of manufacture, and apparatus to monitor the availability of products for purchase are disclosed. An apparatus includes a communications interface to receive market data from data collectors, the market data including stock status data indicative of different stock statuses for a product in different retail establishments. The apparatus further includes a reward profile analyzer reduce error in collection of the stock status data by: generating a reward profile for the market data, the reward profile to define different reward levels for different types of the stock statuses indicated by the stock status data; determining a distribution of rewards among the different data collectors based on the reward profile and different portions of the market data provided by corresponding ones of the different data collectors; and providing the rewards to the different data collectors based on the distribution.

IPC Classes  ?

  • G06Q 30/00 - Commerce
  • G06Q 10/08 - Logistics, e.g. warehousing, loading or distribution; Inventory or stock management
  • G06F 16/23 - Updating
  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising

51.

SYSTEM AND METHOD FOR GATHERING AND ANALYZING BIOMETRIC USER FEEDBACK FOR USE IN SOCIAL MEDIA AND ADVERTISING APPLICATIONS

      
Application Number 17140821
Status Pending
Filing Date 2021-01-04
First Publication Date 2021-07-01
Owner Nielsen Consumer LLC (USA)
Inventor
  • Levine, Brian
  • Marci, Carl
  • Kothuri, Ravi Kanth V.

Abstract

Systems and methods for measuring biologically and behaviorally based responses to social media, locations, or experiences and providing instant and continuous feedback in response thereto are disclosed. An example system includes a first sensor to determine an emotional response of a user exposed to a social media application, a second sensor to determine a current activity of the user, and a third sensor to determine an environment of the user. The example system also establishes a priority schedule based on the emotional response, the current activity, and the environment. The system also correlates, based on the priority schedule, an advertisement with at least one of the emotional response, activity, or the environment. In addition, the example system presents the advertisement based on the priority schedule and the correlation of the advertisement with the at least one of the activity, the environment, or the emotional response.

IPC Classes  ?

  • A61B 5/00 - Measuring for diagnostic purposes ; Identification of persons
  • G09B 25/00 - Models for purposes not provided for in group , e.g. full-sized devices for demonstration purposes
  • G09B 19/00 - Teaching not covered by other main groups of this subclass
  • G06N 20/00 - Machine learning
  • G06Q 50/00 - Systems or methods specially adapted for specific business sectors, e.g. utilities or tourism
  • A61B 5/369 - Electroencephalography [EEG]
  • A61B 5/389 - Electromyography [EMG]
  • A61B 3/11 - Objective types, i.e. instruments for examining the eyes independent of the patients perceptions or reactions for measuring interpupillary distance or diameter of pupils
  • A61B 3/113 - Objective types, i.e. instruments for examining the eyes independent of the patients perceptions or reactions for determining or recording eye movement
  • A61B 5/0205 - Simultaneously evaluating both cardiovascular conditions and different types of body conditions, e.g. heart and respiratory condition
  • A61B 5/16 - Devices for psychotechnics; Testing reaction times

52.

Reducing scale estimate errors in shelf images

      
Application Number 17201909
Grant Number 11640707
Status In Force
Filing Date 2021-03-15
First Publication Date 2021-07-01
Grant Date 2023-05-02
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • García, Antonio Hurtado
  • Martin, Francisco Javier
  • Morate, Diego García

Abstract

Example image processing methods, apparatus/systems and articles of manufacture are disclosed herein. An example apparatus includes an image recognition application to identify matches between stored patterns and objects detected in a shelf image, where the shelf image has a shelf image scale estimate. The example apparatus further includes a scale corrector to calculate deviation values between sizes of (A) a first set of the objects detected in the shelf image and (B) a first set of the stored patterns matched with the first set of the objects and reduce an error of the shelf image scale estimate by calculating a scale correction value for the shelf image scale estimate based on the deviation values.

IPC Classes  ?

  • G06K 9/00 - Methods or arrangements for reading or recognising printed or written characters or for recognising patterns, e.g. fingerprints
  • G06F 16/583 - Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually using metadata automatically derived from the content
  • G06V 10/25 - Determination of region of interest [ROI] or a volume of interest [VOI]
  • G06V 10/75 - Image or video pattern matching; Proximity measures in feature spaces using context analysis; Selection of dictionaries
  • G06V 20/00 - Scenes; Scene-specific elements
  • G06V 20/10 - Terrestrial scenes
  • G06T 11/60 - Editing figures and text; Combining figures or text
  • G06V 20/68 - Food, e.g. fruit or vegetables
  • G06Q 10/08 - Logistics, e.g. warehousing, loading or distribution; Inventory or stock management
  • G06Q 10/087 - Inventory or stock management, e.g. order filling, procurement or balancing against orders

53.

Methods, systems, apparatus and articles of manufacture for receipt decoding

      
Application Number 16692797
Grant Number 11410446
Status In Force
Filing Date 2019-11-22
First Publication Date 2021-05-27
Grant Date 2022-08-09
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Shanmuganathan, Kannan
  • Masthan, Hussain
  • Soundararajan, Padmanabhan
  • Yebes Torres, Jose Javier
  • Allam, Raju Kumar

Abstract

Methods, apparatus, systems and articles of manufacture are disclosed for receipt decoding. An example apparatus for processing a receipt associated with a user disclosed herein includes an optical character recognition engine to generate bounding boxes, respective ones of the bounding boxes associated with groups of characters detected in the receipt, the bounding boxes including a first bounding box, a second bounding box and a third bounding box, a word connector to connect the first bounding box to the second bounding box based on (1) an adjacency of the first bounding box to the second bounding box and (2) a difference value from a comparison of a location of the first bounding box to a location of the second bounding box, a line connector to form a line of the ones of the bounding boxes by connecting the third bounding box to the second bounding based on a relationship between the first bounding box and the second bounding box, the line of the ones of the bounding boxes indicative of related receipt fields, and a creditor to generate a report based on the line.

IPC Classes  ?

  • G06V 30/10 - Character recognition
  • G06V 30/414 - Extracting the geometrical structure, e.g. layout tree; Block segmentation, e.g. bounding boxes for graphics or text
  • G06F 40/131 - Fragmentation of text files, e.g. creating reusable text-blocks; Linking to fragments, e.g. using XInclude; Namespaces
  • G06V 30/413 - Classification of content, e.g. text, photographs or tables

54.

Methods and apparatus to identify affinity between segment attributes and product characteristics

      
Application Number 17160001
Grant Number 11657417
Status In Force
Filing Date 2021-01-27
First Publication Date 2021-05-20
Grant Date 2023-05-23
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Ayzenshtat, Leonid
  • Rajamani, Kalyanraman
  • Vishnevskiy, Alexey
  • Georgiev, Nikolay
  • Preotescu, Mara

Abstract

Methods, apparatus, systems and articles of manufacture are disclosed to identify affinity between segment attributes and product characteristics. An example method includes identifying, with a processor, a set of product characteristics from purchase transactions that exhibit a threshold product affinity, selecting, with the processor, a set of products having at least one product characteristic from the set of product characteristics that exhibit the threshold product affinity, the set of products associated with first segments, extracting, with the processor, segment attributes from the first segments, and improving a market success of the product of interest by identifying, with the processor, target segments based on ones of the extracted segment attributes exhibiting a threshold segment affinity.

IPC Classes  ?

55.

Stimulus placement system using subject neuro-response measurements

      
Application Number 17162880
Grant Number 11488198
Status In Force
Filing Date 2021-01-29
First Publication Date 2021-05-20
Grant Date 2022-11-01
Owner Nielsen Consumer LLC (USA)
Inventor
  • Pradeep, A. K.
  • Knight, Robert T.
  • Gurumoorthy, Ramachandran

Abstract

An example system disclosed herein includes an analyzer to analyze first neuro-response data and second neuro-response data and a selector to identify a candidate location in source material for introduction of an advertisement or entertainment based on first neuro-response data and second neuro-response data. The analyzer is to detect a first pattern of oscillation in a first frequency band of third neuro-response data; detect a second pattern of oscillation in a second frequency band of the third neuro-response data; determine a degree of phase synchrony or amplitude synchrony based on the first pattern of oscillation and the second pattern of oscillation; and determine an effectiveness of the advertisement or entertainment based on the degree of phase synchrony or amplitude synchrony.

IPC Classes  ?

  • G06Q 30/00 - Commerce
  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • A61B 5/318 - Heart-related electrical modalities, e.g. electrocardiography [ECG]
  • A61B 5/375 - Electroencephalography [EEG] using biofeedback
  • A61B 5/389 - Electromyography [EMG]
  • A61B 5/398 - Electrooculography [EOG], e.g. detecting nystagmus; Electroretinography [ERG]
  • A61B 5/00 - Measuring for diagnostic purposes ; Identification of persons

56.

Information management system for product ingredients to allow regulatory compliance checks

      
Application Number 17154798
Grant Number 11436458
Status In Force
Filing Date 2021-01-21
First Publication Date 2021-05-13
Grant Date 2022-09-06
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Sheth, Ronak
  • Xavier, Anton
  • Xavier, Dagan
  • Patri, Dheeraj
  • Trollinger, Tyler
  • Nguyen, Harrison
  • Castaldo, John
  • Williams, Jeffrey
  • Bys, Abbie
  • Hutchinson, Paul
  • Shedlick, James
  • Mallers, Jack

Abstract

An ingredient data system that ingests text and graphics of product labels associated with consumer products to check compliance with rules pertaining to what can be included on the product labels generally includes a memory having instructions stored thereon, and at least one processor to execute the instructions to transmit via a network a representation of a label view to a user interface on a client computing device that displays one or more of the base attributes associated with the first request, at least a portion of each of the images of one or more of the product labels of the consumer products designated under one or more of the base attributes associated with the first request, and at least a portion of details of noncompliance when one or more of the pieces of the constituent information are identified as impermissible according to the compliance information.

IPC Classes  ?

  • G06K 19/06 - Record carriers for use with machines and with at least a part designed to carry digital markings characterised by the kind of the digital marking, e.g. shape, nature, code
  • G06Q 10/08 - Logistics, e.g. warehousing, loading or distribution; Inventory or stock management
  • G06K 7/10 - Methods or arrangements for sensing record carriers by corpuscular radiation
  • G06K 7/14 - Methods or arrangements for sensing record carriers by corpuscular radiation using light without selection of wavelength, e.g. sensing reflected white light
  • G06F 40/226 - Validation
  • G06F 40/284 - Lexical analysis, e.g. tokenisation or collocates
  • G06V 20/62 - Text, e.g. of license plates, overlay texts or captions on TV images
  • G06V 20/68 - Food, e.g. fruit or vegetables

57.

Apparatus for facilitating a sales transaction via an interactive display platform

      
Application Number 17090573
Grant Number 11568472
Status In Force
Filing Date 2020-11-05
First Publication Date 2021-03-25
Grant Date 2023-01-31
Owner Nielsen Consumer LLC (USA)
Inventor
  • Lubeck, Lauren
  • Sudarsan, Vivek
  • Fisher, Ron

Abstract

Methods and apparatus are disclosed for facilitating, via an interactive display platform, a sales transaction conducted in real time between a consultant associated with a consultant device and a customer associated with a customer device. Independent user interaction control capabilities are assigned to the consultant device and the customer device for controlling the sharing of information, the identification of selections pertaining to the shared information and the population of a virtual shopping cart based on the selections, and/or for interacting with the shared information, selections and populated virtual shopping cart. The disclosed methods and apparatus can facilitate a sales transaction involving any type of product and/or service, including the sale of a report containing product data.

IPC Classes  ?

  • G06Q 30/00 - Commerce
  • G06Q 30/06 - Buying, selling or leasing transactions
  • G06F 3/0482 - Interaction with lists of selectable items, e.g. menus
  • G06F 3/04842 - Selection of displayed objects or displayed text elements

58.

SYSTEMS AND METHODS TO GATHER AND ANALYZE ELECTROENCEPHALOGRAPHIC DATA

      
Application Number 17027200
Status Pending
Filing Date 2020-09-21
First Publication Date 2021-02-04
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Knight, Robert T.
  • Gurumoorthy, Ramachandran
  • Badower, Yakob
  • Pradeep, A. K.

Abstract

Example devices are disclosed herein that include a first elongated band coupled to a first housing to be located on a first side of a head of a subject and a second housing to be located near a second side of the head of the subject, the first elongated band comprising a first set of electrodes. The example device also includes a second elongated band coupled to the first housing and to the second housing, the second elongated band comprising a second set of electrodes. In addition, the device includes a third elongated band coupled to the first housing and to the second housing, the third elongated band comprising a third set of electrodes.

IPC Classes  ?

  • A61B 5/0478 - Electrodes specially adapted therefor
  • A61B 5/16 - Devices for psychotechnics; Testing reaction times
  • A61B 5/00 - Measuring for diagnostic purposes ; Identification of persons
  • A61B 5/04 - Measuring bioelectric signals of the body or parts thereof
  • A61B 5/0476 - Electroencephalography

59.

Methods and apparatus for interactive evolutionary algorithms with respondent directed breeding

      
Application Number 17067399
Grant Number 11195223
Status In Force
Filing Date 2020-10-09
First Publication Date 2021-01-28
Grant Date 2021-12-07
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Malek, Kamal M.
  • Teller, David B.
  • Al-Atraqchi, Waleed M. A.

Abstract

A method comprises displaying visual representations of a plurality of product alternatives each including at least one attribute variant to a respondent, receiving from the respondent an indication of a preferred one of the plurality of product alternatives, transmitting a request to the respondent to identify at least one attribute variant of a non-preferred product alternative that is preferred by the respondent to the corresponding attribute variant of the preferred one of the plurality of product alternatives and receiving a response from the respondent identifying at least one attribute variant of a non-preferred product alternative that is preferred by the respondent to the corresponding attribute variant of the preferred one of the plurality of product alternatives.

IPC Classes  ?

  • G06Q 30/06 - Buying, selling or leasing transactions
  • G06N 3/12 - Computing arrangements based on biological models using genetic models

60.

Methods and apparatus to search datasets

      
Application Number 16933194
Grant Number 11461332
Status In Force
Filing Date 2020-07-20
First Publication Date 2021-01-07
Grant Date 2022-10-04
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Rabolt, Kenneth
  • Karuppiah, Nagarajan

Abstract

Methods and apparatus to search datasets are disclosed. An example disclosed method includes receiving a search request having at least two criteria and assigning the criteria to a first group according to a logical relationship between the criteria. The example method further includes determining which of the criteria in the first group is satisfied by a least amount of records in a database based on a plurality of counts, the counts respectively indicative of a number of corresponding records in the database satisfying a respective one of criteria exhibited by the database, and identifying a reduced set of records in the database to be searched, the reduced set of records corresponding to the first or second criteria that is satisfied by the least amount of records in the database, and reducing a search time associated with the search request by searching the reduced set of records from the database.

IPC Classes  ?

61.

Methods and apparatus to adjust content presented to an individual

      
Application Number 17013099
Grant Number 11290779
Status In Force
Filing Date 2020-09-04
First Publication Date 2020-12-24
Grant Date 2022-03-29
Owner Nielsen Consumer LLC (USA)
Inventor
  • Marci, Carl D.
  • Levine, Brian
  • Murray, Brendan

Abstract

Methods, apparatus, systems and articles of manufacture to adjust content presented to an individual are disclosed. An example system includes a first modality sensor to measure a first response of an individual to first content during a first time frame and a second modality sensor to measure a second response of the individual to the first content during the first time frame. The first modality sensor is to measure a third response of the individual to first content during a second time frame, and the second modality sensor is to measure a fourth response of the individual to the first content during the second time frame. The example system also includes a mental classifier executing instructions to determine a first mental classification of the individual based on a first comparison of the first response to a first threshold and a second comparison of the second response to a second threshold. The mental classifier also is to determine a second mental classification of the individual based on a third comparison of the third response to a third threshold and a fourth comparison of the fourth response to a fourth threshold. In addition, the mental classified is to determine a mental state of the individual based on a degree of similarity between the first mental classification and the second mental classification. The example system also includes a content modifier to at least one of modify the first content to include second content or replace the first content with second content based on the mental state.

IPC Classes  ?

  • H04N 21/442 - Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed or the storage space available from the internal hard disk
  • A61B 5/0533 - Measuring galvanic skin response
  • A61B 3/11 - Objective types, i.e. instruments for examining the eyes independent of the patients perceptions or reactions for measuring interpupillary distance or diameter of pupils
  • A61B 3/113 - Objective types, i.e. instruments for examining the eyes independent of the patients perceptions or reactions for determining or recording eye movement
  • A61B 5/16 - Devices for psychotechnics; Testing reaction times
  • H04N 21/81 - Monomedia components thereof
  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • H04N 21/4415 - Acquiring end-user identification using biometric characteristics of the user, e.g. by voice recognition or fingerprint scanning
  • G06K 9/00 - Methods or arrangements for reading or recognising printed or written characters or for recognising patterns, e.g. fingerprints
  • H04N 21/458 - Scheduling content for creating a personalised stream, e.g. by combining a locally stored advertisement with an incoming stream; Updating operations, e.g. for OS modules
  • G06F 3/01 - Input arrangements or combined input and output arrangements for interaction between user and computer
  • H04N 21/422 - Input-only peripherals, e.g. global positioning system [GPS]
  • H04N 21/4223 - Cameras
  • A61B 5/00 - Measuring for diagnostic purposes ; Identification of persons

62.

Neuro-response stimulus and stimulus attribute resonance estimator

      
Application Number 16944714
Grant Number 11244345
Status In Force
Filing Date 2020-07-31
First Publication Date 2020-11-19
Grant Date 2022-02-08
Owner Nielsen Consumer LLC (USA)
Inventor
  • Pradeep, Anantha
  • Knight, Robert T.
  • Gurumoorthy, Ramachandran

Abstract

An example system includes an analyzer to identify first activity in first neuro-response data, the first activity generated in response to exposure of a subject to a first stimulus prior to exposure to an advertisement or entertainment; identify second activity in second neuro-response data, the second activity generated in response to re-exposure of the subject to the first stimulus after to exposure to the advertisement or entertainment; calculate a differential event related potential measurement; and calculate a differential event related power spectral perturbation. The example system includes a resonance estimator to determine a subject resonance measurement to the advertisement or the entertainment based on the differential event related potential measurement and adjust at least one of the subject resonance measurement or the differential event related potential measurement based on the differential event related power spectral perturbation to generate an adjusted subject resonance measurement.

IPC Classes  ?

  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • A61B 5/0533 - Measuring galvanic skin response
  • A61B 5/377 - Electroencephalography [EEG] using evoked responses
  • A61B 5/398 - Electrooculography [EOG], e.g. detecting nystagmus; Electroretinography [ERG]
  • G06Q 30/00 - Commerce
  • A61B 5/16 - Devices for psychotechnics; Testing reaction times
  • A61B 5/00 - Measuring for diagnostic purposes ; Identification of persons
  • A61B 5/318 - Heart-related electrical modalities, e.g. electrocardiography [ECG]

63.

Analysis of marketing and entertainment effectiveness using central nervous system, autonomic nervous sytem, and effector data

      
Application Number 16863671
Grant Number 11250465
Status In Force
Filing Date 2020-04-30
First Publication Date 2020-08-13
Grant Date 2022-02-15
Owner Nielsen Consumer LLC (USA)
Inventor
  • Pradeep, A. K.
  • Knight, Robert T.
  • Gurumoorthy, Ramachandran

Abstract

An example system includes an analyzer to identify a degree of amplitude synchrony between a first pattern in a first frequency band in first neuro-response data and a second pattern in a second frequency band in the first neuro-response data, the first neuro-response data gathered via a first modality of collection from a subject while the subject is exposed to media, and modify the degree of amplitude synchrony in response to activity in second neuro-response data, the second neuro-response data gathered via a second modality of collection from the subject while the subject is exposed to the media, the activity corresponding in time to at least a portion of the first pattern or the second pattern. The example system includes an estimator to determine an effectiveness of the media based on the modified degree of amplitude synchrony.

IPC Classes  ?

64.

Neuro-physiology and neuro-behavioral based stimulus targeting system

      
Application Number 16790160
Grant Number 11049134
Status In Force
Filing Date 2020-02-13
First Publication Date 2020-07-23
Grant Date 2021-06-29
Owner Nielsen Consumer LLC (USA)
Inventor
  • Pradeep, A. K.
  • Knight, Robert T.
  • Gurumoorthy, Ramachandran

Abstract

An example system includes an analyzer to determine a first distance between (1) a first peak in a first frequency band of first neuro-response data gathered from a subject while exposed to media and (2) a second peak in the first frequency band; determine a second distance between (1) a third peak in the first frequency band and either (2) the second peak in the first frequency band or (3) a fourth peak in the first frequency band and determine a first difference between the first distance and the second distance. The example system includes a selector to determine a modification for the media based on the first difference and a modifier to implement the modification for presentation of the media.

IPC Classes  ?

  • G06Q 30/00 - Commerce
  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • G06Q 10/06 - Resources, workflows, human or project management; Enterprise or organisation planning; Enterprise or organisation modelling
  • A61B 5/00 - Measuring for diagnostic purposes ; Identification of persons
  • G16H 10/20 - ICT specially adapted for the handling or processing of patient-related medical or healthcare data for electronic clinical trials or questionnaires
  • A61B 5/16 - Devices for psychotechnics; Testing reaction times
  • A61B 5/0533 - Measuring galvanic skin response
  • A61B 5/1171 - Identification of persons based on the shapes or appearances of their bodies or parts thereof
  • A61B 5/318 - Heart-related electrical modalities, e.g. electrocardiography [ECG]
  • A61B 5/369 - Electroencephalography [EEG]
  • A61B 5/398 - Electrooculography [EOG], e.g. detecting nystagmus; Electroretinography [ERG]

65.

Neurological profiles for market matching and stimulus presentation

      
Application Number 16561980
Grant Number 11704681
Status In Force
Filing Date 2019-09-05
First Publication Date 2020-07-02
Grant Date 2023-07-18
Owner Nielsen Consumer LLC (USA)
Inventor
  • Pradeep, Anantha
  • Knight, Robert T.
  • Gurumoorthy, Ramachandran

Abstract

A neurological profile associated with introversion/extroversion levels, simultaneous visual element processing capability, and/or dynamism processing capability, etc., is determined to select market categories and stimulus material targeted to the particular neurological profile. The neurological profile is determined using information such as user input, user activity, social and environmental factors, genetic and developmental factors, and/or neuro-response data. The neurological profile can be matched with corresponding neurological profile templates to select market categories and stimulus material.

IPC Classes  ?

  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • G06Q 30/0202 - Market predictions or forecasting for commercial activities
  • G06Q 10/08 - Logistics, e.g. warehousing, loading or distribution; Inventory or stock management
  • A61B 5/378 - Visual stimuli
  • A61B 5/00 - Measuring for diagnostic purposes ; Identification of persons

66.

Headsets and electrodes for gathering electroencephalographic data

      
Application Number 16715606
Grant Number 11607169
Status In Force
Filing Date 2019-12-16
First Publication Date 2020-06-18
Grant Date 2023-03-21
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Jovanovic, Marko
  • Fruitwala, Kashyap
  • Moradi, Mohammad
  • Bertho, Batia
  • Bausse, Reimond
  • Tirooni, Mehran Mahinpour
  • Badower, Yakob

Abstract

Example headsets and electrodes are described herein. Example electrode units described herein include a housing having a cavity defined by an opening in a side of the housing and an electrode. In some such examples, the electrode includes a ring disposed in the opening and an arm, where the arm has a first portion extending outward from the opening away from the housing and a second portion extending from an end of the first portion toward the housing and into the cavity, and the first and second portions connect at a bend.

IPC Classes  ?

  • A61B 5/05 - Detecting, measuring or recording for diagnosis by means of electric currents or magnetic fields; Measuring using microwaves or radio waves
  • A61B 5/00 - Measuring for diagnostic purposes ; Identification of persons
  • A61B 5/291 - Bioelectric electrodes therefor specially adapted for particular uses for electroencephalography [EEG]

67.

Device and method for sensing electrical activity in tissue

      
Application Number 16715610
Grant Number 11638547
Status In Force
Filing Date 2019-12-16
First Publication Date 2020-06-18
Grant Date 2023-05-02
Owner Nielsen Consumer LLC (USA)
Inventor
  • Lee, Michael J.
  • Lee, Hans C.

Abstract

An exemplary embodiment providing one or more improvements includes apparatus and methods for sensing electrical activity in tissue of a person in a manner which is substantially limits or eliminates interference from noise in a surrounding environment.

IPC Classes  ?

  • A61B 5/00 - Measuring for diagnostic purposes ; Identification of persons
  • A61B 5/30 - Input circuits therefor
  • A61B 5/372 - Analysis of electroencephalograms
  • A61B 5/291 - Bioelectric electrodes therefor specially adapted for particular uses for electroencephalography [EEG]
  • A61B 5/316 - Modalities, i.e. specific diagnostic methods
  • A61B 5/369 - Electroencephalography [EEG]
  • A61B 5/374 - Detecting the frequency distribution of signals, e.g. detecting delta, theta, alpha, beta or gamma waves
  • A61B 5/16 - Devices for psychotechnics; Testing reaction times

68.

Systems and methods providing en mass collection and centralized processing of physiological responses from viewers

      
Application Number 16790164
Grant Number 11250447
Status In Force
Filing Date 2020-02-13
First Publication Date 2020-06-11
Grant Date 2022-02-15
Owner Nielsen Consumer LLC (USA)
Inventor
  • Lee, Hans C.
  • Hong, Timmie T.
  • Munoz, Juan C.

Abstract

An example system includes a first headset including first sensor to gather first user data from a first subject during exposure to media, the first user data including at least one of psychophysiological data or physiological data; and a first processor to generate first data indicative of an emotional response of the first subject based on the first user data. The example system includes a second headset including a second sensor to gather second user data from the second subject during exposure to the media, the second user data including at least one of psychophysiological data or physiological data; a second processor to generate second data indicative of an emotional response of the second subject based on the second user data and synchronize the second data with the first data to generate synchronized response data; and a second transmitter to transmit the synchronized response data to a central processor.

IPC Classes  ?

  • A61B 5/00 - Measuring for diagnostic purposes ; Identification of persons
  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • A61B 5/0205 - Simultaneously evaluating both cardiovascular conditions and different types of body conditions, e.g. heart and respiratory condition
  • A61B 5/16 - Devices for psychotechnics; Testing reaction times
  • H04N 7/16 - Analogue secrecy systems; Analogue subscription systems
  • H04N 21/258 - Client or end-user data management, e.g. managing client capabilities, user preferences or demographics or processing of multiple end-users preferences to derive collaborative data
  • H04N 21/422 - Input-only peripherals, e.g. global positioning system [GPS]
  • H04N 21/442 - Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed or the storage space available from the internal hard disk
  • H04N 21/475 - End-user interface for inputting end-user data, e.g. PIN [Personal Identification Number] or preference data
  • A61B 5/377 - Electroencephalography [EEG] using evoked responses
  • A61B 5/11 - Measuring movement of the entire body or parts thereof, e.g. head or hand tremor or mobility of a limb
  • H04H 60/33 - Arrangements for monitoring the users' behaviour or opinions

69.

Methods, systems, articles of manufacture and apparatus to monitor auditing devices

      
Application Number 16216693
Grant Number 11393047
Status In Force
Filing Date 2018-12-11
First Publication Date 2020-06-11
Grant Date 2022-07-19
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Balaji, Kannan
  • Pandey, Pranab
  • Shivampet, Brahmanand Reddy
  • Alexander, Melissa
  • De Smedt, Siegfried
  • Panda, Ranjit
  • Chandran, Jijesh

Abstract

Methods, apparatus, systems and articles of manufacture are disclosed to monitor auditing devices. An example apparatus includes a workload analyzer to obtain alert data related to a potential new product from an auditing device, and a product analyzer to identify a product within the alert data to determine if the product has been previously identified by another auditing device. In response to determining that the product has not been previously identified, the example apparatus includes an alert analyzer to cluster the alert data based on characteristics associated with an auditor profile of the auditing device, and determine a probability of transmitting the alert data to other auditing devices based on the clustered alert data. The example apparatus also includes an alert authorizer to suppress the alert data from being transmitted to the other auditing devices to reduce an amount of network resources required for subsequent processing when the probability does not satisfy a threshold.

IPC Classes  ?

  • G06Q 50/00 - Systems or methods specially adapted for specific business sectors, e.g. utilities or tourism
  • H04L 51/52 - User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail for supporting social networking services

70.

Methods and apparatus to perform image analyses in a computing environment

      
Application Number 16230920
Grant Number 11030769
Status In Force
Filing Date 2018-12-21
First Publication Date 2020-05-14
Grant Date 2021-06-08
Owner Nielsen Consumer LLC (USA)
Inventor
  • Almazán, Emilio
  • Tovar Velasco, Javier
  • Arroyo, Roberto
  • González Serrador, Diego

Abstract

An example apparatus includes a feature extractor to generate a first image descriptor based on a first image of a first retail product tag corresponding to a first category, the first image descriptor representative of one or more visual features of the first retail product tag; a feature descriptor generator to generate a feature descriptor corresponding to the first retail product tag by concatenating the first image descriptor and a first category signature corresponding to the first retailer category; and a classifier to generate a first probability value corresponding to a first type of promotional product tag and a second probability value corresponding to a second type of promotional product tag based on the feature descriptor; and determine whether the first retail product tag corresponds to the first type of promotional product tag or the second type of promotional product tag based on the first and second probability values.

IPC Classes  ?

  • G06T 7/73 - Determining position or orientation of objects or cameras using feature-based methods
  • G06T 7/77 - Determining position or orientation of objects or cameras using statistical methods

71.

Methods and apparatus to perform image analyses in a computing environment

      
Application Number 16249448
Grant Number 11151425
Status In Force
Filing Date 2019-01-16
First Publication Date 2020-05-14
Grant Date 2021-10-19
Owner Nielsen Consumer LLC (USA)
Inventor
  • Almazán, Emilio
  • Tovar Velasco, Javier
  • Arroyo, Roberto
  • González Serrador, Diego

Abstract

An apparatus includes a feature extractor to generate image descriptors based on retail product tag images corresponding to a retailer category; a probability density function generator to generate a probability density function of probability values corresponding to visual features represented in the image descriptors; a sample selector to select ones of the probability values based on a sample selection algorithm that identifies positions in the probability density function of the ones of the probability values to be selected; a category signature generator to generate a category signature based on the selected ones of the probability values; and a processor to train a convolutional neural network (CNN) based on a feature descriptor and one of the retail product tag images, the feature descriptor including the category signature concatenated to one of the image descriptors, the training to cause the CNN to classify the one of the retail product tag images as a type of product tag.

IPC Classes  ?

  • G06K 9/62 - Methods or arrangements for recognition using electronic means
  • G06K 9/46 - Extraction of features or characteristics of the image
  • G06N 20/00 - Machine learning
  • G06N 7/00 - Computing arrangements based on specific mathematical models
  • G06N 3/08 - Learning methods

72.

Methods, systems, apparatus and articles of manufacture to model eCommerce sales

      
Application Number 16230069
Grant Number 11449880
Status In Force
Filing Date 2018-12-21
First Publication Date 2020-05-07
Grant Date 2022-09-20
Owner Nielsen Consumer LLC (USA)
Inventor
  • Khare, Ravish
  • Bhatia, Prayag

Abstract

Methods, apparatus, systems and articles of manufacture methods, systems, apparatus and articles of manufacture to model ecommerce sales are disclosed. A system to model to eCommerce sales includes a trend identifier to compute commerce metric differences corresponding to products, the commerce metric differences based on first commerce metrics scraped at a first time and second commerce metrics scraped at a second time, a splitter to split the commerce metric differences into a first portion of the commerce metric differences corresponding to a first dataset of eCommerce cooperators, and into a second portion of the commerce metric differences corresponding to a second dataset of eCommerce non-cooperators, a machine learning engine to infer sales data by estimating eCommerce non-cooperators sales based on the second portion of the commerce metric differences, and a sales allocator to estimate sales missing from collected sales data based on the estimate eCommerce non-cooperators sales.

IPC Classes  ?

73.

Information management system for product ingredients to allow regulatory compliance checks

      
Application Number 16717860
Grant Number 10915803
Status In Force
Filing Date 2019-12-17
First Publication Date 2020-04-23
Grant Date 2021-02-09
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Sheth, Ronak
  • Xavier, Anton
  • Xavier, Dagan
  • Patri, Dheeraj
  • Trollinger, Tyler
  • Nguyen, Harrison
  • Castaldo, John
  • Williams, Jeffrey
  • Bys, Abbie
  • Hutchinson, Paul
  • Shedlick, James
  • Mallers, Jack

Abstract

An ingredient data system that ingests text and graphics of product labels associated with consumer products to check compliance with rules pertaining to what can be included on the product labels generally includes a memory having instructions stored thereon, and at least one processor to execute the instructions to transmit via a network a representation of a label view to a user interface on a client computing device that displays one or more of the base attributes associated with the first request, at least a portion of each of the images of one or more of the product labels of the consumer products designated under one or more of the base attributes associated with the first request, and at least a portion of details of noncompliance when one or more of the pieces of the constituent information are identified as impermissible according to the compliance information.

IPC Classes  ?

  • G06K 19/06 - Record carriers for use with machines and with at least a part designed to carry digital markings characterised by the kind of the digital marking, e.g. shape, nature, code
  • G06Q 10/08 - Logistics, e.g. warehousing, loading or distribution; Inventory or stock management
  • G06K 7/10 - Methods or arrangements for sensing record carriers by corpuscular radiation
  • G06K 7/14 - Methods or arrangements for sensing record carriers by corpuscular radiation using light without selection of wavelength, e.g. sensing reflected white light
  • G06F 40/226 - Validation
  • G06F 40/284 - Lexical analysis, e.g. tokenisation or collocates
  • G06K 9/32 - Aligning or centering of the image pick-up or image-field

74.

Filtering electronic messages

      
Application Number 16590183
Grant Number 11032223
Status In Force
Filing Date 2019-10-01
First Publication Date 2020-01-30
Grant Date 2021-06-08
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Sathi, Conal
  • Tarasov, Alexander
  • Mykhaylov, Dmytro
  • Kokhlikyan, Narine
  • Ivchenko, Roman

Abstract

Improved systems and methods for automatically discovering and filtering electronic messages. These systems and methods improve the operation of computer apparatus to achieve dramatic reductions in processing resources, data storage resources, network resources, and filter production times compared to conventional approaches. In some examples, improvements result from configuring computer apparatus to perform a unique sequence of specific electronic message processing rules in a network communications environment. In this regard, these examples are able to automatically learn the structures and semantics of machine generated electronic message headers, accelerating the ability to support new message sources and new markets. These examples provide a purchase related electronic message discovery and filtering service that is able to identify and filter purchase related electronic messages with high accuracy across a wide variety of electronic message formats.

IPC Classes  ?

  • G06F 16/30 - Information retrieval; Database structures therefor; File system structures therefor of unstructured textual data
  • H04L 12/58 - Message switching systems
  • G06N 20/00 - Machine learning
  • G06F 16/35 - Clustering; Classification
  • G06Q 10/10 - Office automation; Time management
  • G06F 16/9535 - Search customisation based on user profiles and personalisation

75.

Methods and apparatus to model consumer choice sourcing

      
Application Number 16508013
Grant Number 11037179
Status In Force
Filing Date 2019-07-10
First Publication Date 2020-01-02
Grant Date 2021-06-15
Owner Nielsen Consumer LLC (USA)
Inventor Wagner, John G.

Abstract

Methods, systems and apparatus are disclosed to model consumer choices. An example apparatus includes a multinomial logit (MNL) engine to add a set of products having respondent choice data to a base MNL model, an aggregate building engine to improve a computational efficiency of model generation by generating a number of copies of the base MNL model, each one of the number of copies of the base MNL model exhibiting an effect of an independence or irrelevant alternatives (HA) property, a sourcing modifier to proportionally affect interrelationships between dissimilar ones of the number of products in the set by inserting sourcing effect values in the aggregate model, an estimator to estimate the item utility parameters of the aggregate model based on the number of copies of the base MNL model and the respondent choice data, and a simulation engine to calculate the choice probability.

IPC Classes  ?

  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • G06N 7/00 - Computing arrangements based on specific mathematical models
  • G06Q 10/04 - Forecasting or optimisation specially adapted for administrative or management purposes, e.g. linear programming or "cutting stock problem"

76.

Generating ratings predictions using neuro-response data

      
Application Number 16152980
Grant Number 11481788
Status In Force
Filing Date 2018-10-05
First Publication Date 2020-01-02
Grant Date 2022-10-25
Owner Nielsen Consumer LLC (USA)
Inventor
  • Pradeep, Anantha
  • Knight, Robert T.
  • Gurumoorthy, Ramachandran

Abstract

An example system disclosed herein for transforming neuro-response data into media ratings includes a data collector to obtain first neuro-response from a first subject exposed to a first media and second neuro-response data from a second subject exposed to a second media. The first media broadcast is before a time of the second media. The example system includes an analyzer to integrate the first neuro-response data with ratings data for the first media to generate a first rating for the first media. The ratings data is based on set-top box data associated with a media presentation device presenting the first media. The analyzer is to transform the second neuro-response data into a second rating for the second media based on the first rating.

IPC Classes  ?

  • G06Q 30/00 - Commerce
  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • A61B 5/16 - Devices for psychotechnics; Testing reaction times
  • A61B 5/0533 - Measuring galvanic skin response
  • G16H 10/60 - ICT specially adapted for the handling or processing of patient-related medical or healthcare data for patient-specific data, e.g. for electronic patient records
  • A61B 5/369 - Electroencephalography [EEG]
  • G16H 50/50 - ICT specially adapted for medical diagnosis, medical simulation or medical data mining; ICT specially adapted for detecting, monitoring or modelling epidemics or pandemics for simulation or modelling of medical disorders
  • G16H 15/00 - ICT specially adapted for medical reports, e.g. generation or transmission thereof
  • A61B 5/055 - Detecting, measuring or recording for diagnosis by means of electric currents or magnetic fields; Measuring using microwaves or radio waves involving electronic [EMR] or nuclear [NMR] magnetic resonance, e.g. magnetic resonance imaging
  • A61B 5/378 - Visual stimuli
  • A61B 5/398 - Electrooculography [EOG], e.g. detecting nystagmus; Electroretinography [ERG]

77.

Product auditing in point-of-sale images

      
Application Number 16569139
Grant Number 11423075
Status In Force
Filing Date 2019-09-12
First Publication Date 2020-01-02
Grant Date 2022-08-23
Owner Nielsen Consumer LLC (USA)
Inventor
  • Morate, Diego García
  • García, Antonio Hurtado
  • Martin, Jorge Martin
  • Carranza, Miguel Garcia

Abstract

Examples methods, apparatus/systems and articles of manufacture for auditing point-of-sale images are disclosed herein. Example methods disclosed herein include comparing a region of interest of an image displayed via a user interface with a plurality of reference product images stored in a database to identify a plurality of candidate product images from the plurality of reference product images as potential matches to a first product depicted in the image. For example, the candidate product images are associated with respective confidence levels indicating respective likelihoods of matching the first product. Disclosed example methods also include displaying, via the user interface, the candidate product images simultaneously with the image in a manner based on the respective confidence levels, and automatically selecting a first one of the candidate product images as matching the first product based on the respective confidence levels.

IPC Classes  ?

  • G06F 16/51 - Indexing; Data structures therefor; Storage structures
  • G06F 16/583 - Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually using metadata automatically derived from the content
  • G06Q 10/08 - Logistics, e.g. warehousing, loading or distribution; Inventory or stock management

78.

Reducing scale estimate errors in shelf images

      
Application Number 16401744
Grant Number 10949665
Status In Force
Filing Date 2019-05-02
First Publication Date 2019-08-22
Grant Date 2021-03-16
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • García, Antonio Hurtado
  • Martin, Francisco Javier
  • Morate, Diego García

Abstract

Example image processing methods, apparatus/systems and articles of manufacture are disclosed herein. An example apparatus includes an image recognition application to identify matches between stored patterns and objects detected in a shelf image, where the shelf image has a shelf image scale estimate. The example apparatus further includes a scale corrector to calculate deviation values between sizes of (A) a first set of the objects detected in the shelf image and (B) a first set of the stored patterns matched with the first set of the objects and reduce an error of the shelf image scale estimate by calculating a scale correction value for the shelf image scale estimate based on the deviation values.

IPC Classes  ?

  • G06K 9/00 - Methods or arrangements for reading or recognising printed or written characters or for recognising patterns, e.g. fingerprints
  • G06F 16/583 - Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually using metadata automatically derived from the content
  • G06K 9/32 - Aligning or centering of the image pick-up or image-field
  • G06K 9/62 - Methods or arrangements for recognition using electronic means
  • G06T 11/60 - Editing figures and text; Combining figures or text
  • G06Q 10/08 - Logistics, e.g. warehousing, loading or distribution; Inventory or stock management

79.

Quality assurance for labeled training data

      
Application Number 16243342
Grant Number 11803883
Status In Force
Filing Date 2019-01-09
First Publication Date 2019-08-01
Grant Date 2023-10-31
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Wu, Ming-Kuang Daniel
  • Hsieh, Chu-Cheng

Abstract

Methods, systems, apparatus, and tangible non-transitory carrier media encoded with one or more computer programs for classifying an item. In accordance with particular embodiments, a labeling task is issued to workers participating in a crowdsourcing system. The labeling task includes evaluating an inferred classification that includes one or more of the class labels in a hierarchical classification taxonomy based at least in part on a description of the item and the class labels in the classification. Evaluation decisions are received from the crowdsourcing system. The classification is validated based on the evaluation decisions to obtain a validation result. The validating includes applying at least one consensus criterion to an aggregation of the received evaluation decisions. Data corresponding to one or more of the class labels in the classification is routed to respective destinations based on the validation result.

IPC Classes  ?

  • G06Q 30/0283 - Price estimation or determination
  • G06F 16/9535 - Search customisation based on user profiles and personalisation
  • G06F 16/28 - Databases characterised by their database models, e.g. relational or object models
  • G06N 5/02 - Knowledge representation; Symbolic representation
  • G06Q 30/0282 - Rating or review of business operators or products
  • G06Q 10/0631 - Resource planning, allocation, distributing or scheduling for enterprises or organisations
  • G06Q 30/0201 - Market modelling; Market analysis; Collecting market data
  • G06Q 10/0639 - Performance analysis of employees; Performance analysis of enterprise or organisation operations
  • G06Q 10/0633 - Workflow analysis
  • G06F 18/243 - Classification techniques relating to the number of classes

80.

Analysis of controlled and automatic attention for introduction of stimulus material

      
Application Number 16360282
Grant Number 11170400
Status In Force
Filing Date 2019-03-21
First Publication Date 2019-07-18
Grant Date 2021-11-09
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Knight, Robert T.
  • Gurumoorthy, Ramachandran
  • Pradeep, Anantha

Abstract

An example system disclosed herein includes an analyzer to determine a first priming characteristic of media at a first location based on first neuro-response data and determine a second priming characteristic of the media at the second location based on second neuro-response data. The example system includes a selector to select a third location in the media after the first location or a fourth location in the media after the second location as a candidate location for introduction of advertising material based on the first priming characteristic and the second priming characteristic. The selector is to select the third location when the first priming characteristic indicates increased receptivity to the advertising material at the first location relative to the second priming characteristic and select the fourth location when the second priming characteristic indicates increased receptivity to the advertising material at the second location relative to the first priming characteristic.

IPC Classes  ?

  • A61B 5/16 - Devices for psychotechnics; Testing reaction times
  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • A61B 5/377 - Electroencephalography [EEG] using evoked responses

81.

Short imagery task (SIT) research method

      
Application Number 16287440
Grant Number 11200964
Status In Force
Filing Date 2019-02-27
First Publication Date 2019-06-27
Grant Date 2021-12-14
Owner NIELSEN CONSUMER LLC (USA)
Inventor Siefert, Caleb J.

Abstract

The present disclosure relates to biologically and behaviorally based methods of measuring audience response to a short stimulus.

IPC Classes  ?

  • A61B 5/16 - Devices for psychotechnics; Testing reaction times
  • G16H 10/20 - ICT specially adapted for the handling or processing of patient-related medical or healthcare data for electronic clinical trials or questionnaires
  • G09B 7/073 - Electrically-operated teaching apparatus or devices working with questions and answers of the multiple-choice answer type, i.e. where a given question is provided with a series of answers and a choice has to be made from the answers providing for individual presentation of questions to a plurality of student stations all student stations being capable of presenting the same questions simultaneously
  • G09B 5/10 - Electrically-operated educational appliances providing for individual presentation of information to a plurality of student stations all student stations being capable of presenting the same information simultaneously
  • A61B 3/11 - Objective types, i.e. instruments for examining the eyes independent of the patients perceptions or reactions for measuring interpupillary distance or diameter of pupils
  • A61B 5/0205 - Simultaneously evaluating both cardiovascular conditions and different types of body conditions, e.g. heart and respiratory condition
  • G06F 3/01 - Input arrangements or combined input and output arrangements for interaction between user and computer
  • G06K 9/00 - Methods or arrangements for reading or recognising printed or written characters or for recognising patterns, e.g. fingerprints
  • G09B 5/06 - Electrically-operated educational appliances with both visual and audible presentation of the material to be studied
  • A61B 5/024 - Measuring pulse rate or heart rate
  • A61B 5/0531 - Measuring skin impedance
  • A61B 5/08 - Measuring devices for evaluating the respiratory organs

82.

Method and system for predicting audience viewing behavior

      
Application Number 16264220
Grant Number 10839350
Status In Force
Filing Date 2019-01-31
First Publication Date 2019-05-30
Grant Date 2020-11-17
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Marci, Carl D.
  • Levine, Brian
  • Kothuri, Ravi Kanth V
  • Siefert, Caleb J.

Abstract

The present invention is directed to a method and system for predicting the behavior of an audience based on the biologically based responses of the audience to a presentation that provides a sensory stimulating experience and determining a measure of the level and pattern of engagement of that audience to the presentation. In particular, the invention is directed to a method and system for predicting whether an audience is likely to view a presentation in its entirety. In addition, the present invention may be used to determine the point at which an audience is likely to change their attention to an alternative sensory stimulating experience including fast forwarding through recorded content, changing the channel or leaving the room when viewing live content, or otherwise redirecting their engagement from the sensory stimulating experience.

IPC Classes  ?

  • G06Q 10/10 - Office automation; Time management
  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • H04N 21/25 - Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication or learning user preferences for recommending movies
  • H04N 21/258 - Client or end-user data management, e.g. managing client capabilities, user preferences or demographics or processing of multiple end-users preferences to derive collaborative data
  • H04N 21/422 - Input-only peripherals, e.g. global positioning system [GPS]
  • H04N 21/45 - Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies 
  • H04N 21/466 - Learning process for intelligent management, e.g. learning user preferences for recommending movies
  • H04N 21/84 - Generation or processing of descriptive data, e.g. content descriptors
  • A61B 5/024 - Measuring pulse rate or heart rate
  • A61B 5/11 - Measuring movement of the entire body or parts thereof, e.g. head or hand tremor or mobility of a limb
  • A61B 5/22 - Ergometry; Measuring muscular strength or the force of a muscular blow
  • A61B 5/00 - Measuring for diagnostic purposes ; Identification of persons
  • A61B 5/08 - Measuring devices for evaluating the respiratory organs
  • A61B 5/0476 - Electroencephalography
  • A61B 5/053 - Measuring electrical impedance or conductance of a portion of the body
  • H04H 60/33 - Arrangements for monitoring the users' behaviour or opinions
  • A61B 5/16 - Devices for psychotechnics; Testing reaction times

83.

Personalized content delivery using neuro-response priming data

      
Application Number 16193930
Grant Number 10963895
Status In Force
Filing Date 2018-11-16
First Publication Date 2019-05-23
Grant Date 2021-03-30
Owner Nielsen Consumer LLC (USA)
Inventor
  • Pradeep, Anantha
  • Knight, Robert T.
  • Gurumoorthy, Ramachandran

Abstract

A system evaluates source materials such as videos, imagery, web pages, text, etc., in order to determine priming characteristics associated with the source materials. The system also obtains user preferences such as user interests, purchase history, location information, etc. The priming characteristics and user characteristics are blended to obtain blended attributes. The blended attributes are correlated with stimulus material attributes to intelligently and dynamically select stimulus material such as marketing, entertainment, informational materials, etc., for introduction into the source material. The stimulus material may be inserted in real-time or near real-time into the source material for delivery to a user.

IPC Classes  ?

  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • A61B 5/16 - Devices for psychotechnics; Testing reaction times

84.

Manufacture and apparatus for facilitating a sales transaction via an interactive display platform

      
Application Number 16244858
Grant Number 10867342
Status In Force
Filing Date 2019-01-10
First Publication Date 2019-05-16
Grant Date 2020-12-15
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Lubeck, Lauren
  • Sudarsan, Vivek
  • Fisher, Ron

Abstract

Methods and apparatus are disclosed for facilitating, via an interactive display platform, a sales transaction conducted in real time between a consultant associated with a consultant device and a customer associated with a customer device. Independent user interaction control capabilities are assigned to the consultant device and the customer device for controlling the sharing of information, the identification of selections pertaining to the shared information and the population of a virtual shopping cart based on the selections, and/or for interacting with the shared information, selections and populated virtual shopping cart. The disclosed methods, systems, and apparatus can facilitate a sales transaction involving any type of product and/or service, including the sale of a report containing product data.

IPC Classes  ?

  • G06Q 30/00 - Commerce
  • G06Q 30/06 - Buying, selling or leasing transactions
  • G06F 3/0482 - Interaction with lists of selectable items, e.g. menus
  • G06F 3/0484 - Interaction techniques based on graphical user interfaces [GUI] for the control of specific functions or operations, e.g. selecting or manipulating an object, an image or a displayed text element, setting a parameter value or selecting a range

85.

Neuro-response stimulus and stimulus attribute resonance estimator

      
Application Number 16183131
Grant Number 10733625
Status In Force
Filing Date 2018-11-07
First Publication Date 2019-05-09
Grant Date 2020-08-04
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Pradeep, Anantha
  • Knight, Robert T.
  • Gurumoorthy, Ramachandran

Abstract

Example methods, systems, and machine readable media are disclosed herein for determining a subject resonance measurement. An example method includes accessing first neuro-response data obtained from a subject prior to exposure to an advertisement or entertainment and second neuro-response data obtained from the subject after exposure to the advertisement or the entertainment, respectively. The example method includes calculating, using a processor, a first event related potential measurement and a second event related potential measurement based on the first neuro-response data and the second neuro-response data. The example method includes calculating, using the processor, a differential event related potential measurement based on the first event related potential measurement and the second event related potential measurement. In addition, the example method includes determining a subject resonance measurement to the advertisement or the entertainment based on the differential event related potential measurement.

IPC Classes  ?

  • G06Q 30/00 - Commerce
  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • A61B 5/0484 - Electroencephalography using evoked response
  • A61B 5/0496 - Electro-oculography, e.g. detecting nystagmus
  • A61B 5/053 - Measuring electrical impedance or conductance of a portion of the body
  • A61B 5/16 - Devices for psychotechnics; Testing reaction times
  • A61B 5/0402 - Electrocardiography, i.e. ECG
  • A61B 5/00 - Measuring for diagnostic purposes ; Identification of persons

86.

Methods and apparatus to identify affinity between segment attributes and product characteristics

      
Application Number 16180812
Grant Number 10909560
Status In Force
Filing Date 2018-11-05
First Publication Date 2019-03-07
Grant Date 2021-02-02
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Ayzenshtat, Leonid
  • Rajamani, Kalyanraman
  • Vishnevskiy, Alexey
  • Georgiev, Nikolay
  • Preotescu, Mara

Abstract

Methods, apparatus, systems and articles of manufacture are disclosed to identify affinity between segment attributes and product characteristics. An example method includes identifying, with a processor, a set of product characteristics from purchase transactions that exhibit a threshold product affinity, selecting, with the processor, a set of products having at least one product characteristic from the set of product characteristics that exhibit the threshold product affinity, the set of products associated with first segments, extracting, with the processor, segment attributes from the first segments, and improving a market success of the product of interest by identifying, with the processor, target segments based on ones of the extracted segment attributes exhibiting a threshold segment affinity.

IPC Classes  ?

  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising

87.

Stimulus placement system using subject neuro-response measurements

      
Application Number 16151044
Grant Number 10937051
Status In Force
Filing Date 2018-10-03
First Publication Date 2019-01-31
Grant Date 2021-03-02
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Pradeep, A.K.
  • Knight, Robert T.
  • Gurumoorthy, Ramachandran

Abstract

An example system disclosed herein includes an analyzer to analyze first neuro-response data from a first frequency band of a first subject exposed to source material and second neuro-response data from a second frequency band of the first subject and a selector to identify a candidate location in the source material for introduction of an advertisement or entertainment based on a degree of coherence between a first change in amplitude of the first frequency band measured before a neurological event and a second change in amplitude of the second frequency band measured before the neurological event. The analyzer is to analyze third neuro-response data from at least one of the first subject or a second subject exposed to a combination of the source material and the advertisement or entertainment inserted in the candidate location and determine an effectiveness of the advertisement or entertainment based on the third neuro-response data.

IPC Classes  ?

  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • A61B 5/0488 - Electromyography
  • A61B 5/0402 - Electrocardiography, i.e. ECG
  • A61B 5/0482 - Electroencephalography using biofeedback
  • A61B 5/0496 - Electro-oculography, e.g. detecting nystagmus
  • A61B 5/00 - Measuring for diagnostic purposes ; Identification of persons

88.

Content based selection and meta tagging of advertisement breaks

      
Application Number 16151050
Grant Number 11023920
Status In Force
Filing Date 2018-10-03
First Publication Date 2019-01-31
Grant Date 2021-06-01
Owner Nielsen Consumer LLC (USA)
Inventor
  • Pradeep, Anantha
  • Knight, Robert T.
  • Gurumoorthy, Ramchandran

Abstract

An example system to identify an advertisement to include in source material to increase an effectiveness of the advertisement includes an analyzer to determine one or more priming characteristics for a plurality of locations of a source material based on neuro-response data collected from a first subject exposed to the source material and a selector to identify an attribute of the advertisement, identify at least one of a temporal attribute or a spatial attribute for the plurality of locations, perform a comparison of the attribute of the advertisement to the at least one of the temporal attribute or the spatial attribute for the plurality of locations, select a first location of the plurality of locations for insertion of the advertisement based on the comparison and the priming characteristics, and transform the source material to include the advertisement at the first location.

IPC Classes  ?

  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • A61B 5/0533 - Measuring galvanic skin response
  • A61B 5/16 - Devices for psychotechnics; Testing reaction times
  • A61B 5/00 - Measuring for diagnostic purposes ; Identification of persons
  • A61B 5/316 - Modalities, i.e. specific diagnostic methods
  • A61B 5/378 - Visual stimuli
  • A61B 3/113 - Objective types, i.e. instruments for examining the eyes independent of the patients perceptions or reactions for determining or recording eye movement

89.

Neuro-physiology and neuro-behavioral based stimulus targeting system

      
Application Number 15989987
Grant Number 10580031
Status In Force
Filing Date 2018-05-25
First Publication Date 2019-01-03
Grant Date 2020-03-03
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Pradeep, Anantha
  • Knight, Robert T.
  • Gurumoorthy, Ramachandran

Abstract

An example system includes a processor to determine a first distance between a first peak in a first frequency band of neuro-response data gathered from a subject while exposed to media and a second peak in the first frequency band; determine a second distance between a third peak in the first frequency band and either the second peak in the first frequency band or a fourth peak in the first frequency band; determine a first difference between the first distance and the second distance; generate a first response profile for the subject based on the first difference; and integrate the first response profile with a second response profile associated with a second subject to form an integrated response profile. A selector is to select an advertisement or entertainment for presentation based on the integrated response profile. The processor is to modify the media to present the advertisement or entertainment.

IPC Classes  ?

  • G06Q 30/00 - Commerce
  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • G06Q 10/06 - Resources, workflows, human or project management; Enterprise or organisation planning; Enterprise or organisation modelling
  • A61B 5/00 - Measuring for diagnostic purposes ; Identification of persons
  • G16H 10/20 - ICT specially adapted for the handling or processing of patient-related medical or healthcare data for electronic clinical trials or questionnaires
  • A61B 5/16 - Devices for psychotechnics; Testing reaction times
  • A61B 5/0402 - Electrocardiography, i.e. ECG
  • A61B 5/0476 - Electroencephalography
  • A61B 5/0496 - Electro-oculography, e.g. detecting nystagmus
  • A61B 5/053 - Measuring electrical impedance or conductance of a portion of the body
  • A61B 5/1171 - Identification of persons based on the shapes or appearances of their bodies or parts thereof

90.

Analysis of controlled and automatic attention for introduction of stimulus material

      
Application Number 16037666
Grant Number 10269036
Status In Force
Filing Date 2018-07-17
First Publication Date 2018-11-29
Grant Date 2019-04-23
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Knight, Robert T.
  • Gurumoorthy, Ramachandran
  • Pradeep, Anantha

Abstract

An example system disclosed herein includes an analyzer to determine a first priming characteristic of media at a first location based on first neuro-response data and determine a second priming characteristic of the media at the second location based on second neuro-response data. The example system includes a selector to select a third location in the media after the first location or a fourth location in the media after the second location as a candidate location for introduction of advertising material based on the first priming characteristic and the second priming characteristic. The selector is to select the third location when the first priming characteristic indicates increased receptivity to the advertising material at the first location relative to the second priming characteristic and select the fourth location when the second priming characteristic indicates increased receptivity to the advertising material at the second location relative to the first priming characteristic.

IPC Classes  ?

  • A61B 5/04 - Measuring bioelectric signals of the body or parts thereof
  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • A61B 5/16 - Devices for psychotechnics; Testing reaction times
  • A61B 5/0484 - Electroencephalography using evoked response

91.

Filtering electronic messages

      
Application Number 15597404
Grant Number 10447635
Status In Force
Filing Date 2017-05-17
First Publication Date 2018-11-22
Grant Date 2019-10-15
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Sathi, Conal
  • Tarasov, Alexander
  • Mykhaylov, Dmytro
  • Kokhlikyan, Narine
  • Ivchenko, Roman

Abstract

Improved systems and methods for automatically discovering and filtering electronic messages. These systems and methods improve the operation of computer apparatus to achieve dramatic reductions in processing resources, data storage resources, network resources, and filter production times compared to conventional approaches. In some examples, improvements result from configuring computer apparatus to perform a unique sequence of specific electronic message processing rules in a network communications environment. In this regard, these examples are able to automatically learn the structures and semantics of machine generated electronic message headers, accelerating the ability to support new message sources and new markets. These examples provide a purchase related electronic message discovery and filtering service that is able to identify and filter purchase related electronic messages with high accuracy across a wide variety of electronic message formats.

IPC Classes  ?

92.

Information management system for product ingredients to fill gaps in the market and to determine proper attribution

      
Application Number 16024287
Grant Number 10699284
Status In Force
Filing Date 2018-06-29
First Publication Date 2018-11-08
Grant Date 2020-06-30
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Sheth, Ronak
  • Xavier, Anton
  • Xavier, Dagan
  • Patri, Dheeraj
  • Trollinger, Tyler
  • Nguyen, Harrison
  • Castaldo, John
  • Williams, Jeffrey
  • Bys, Abbie
  • Hutchinson, Paul
  • Shedlick, James
  • Mallers, Jack

Abstract

An ingredient data system that ingests text and graphics of product labels associated with consumer products generally includes a memory having instructions stored thereon; and at least one processor to execute the instructions to transmit via a network a representation of a label view to a user interface on a client computing device that displays one or more of the master attributes associated with the first request, at least a portion of each of the images of one or more of the product labels of the consumer products having one or more of the master attributes associated with the first request, and at least a portion of each of the images of one or more of the product labels associated with the related consumer products having the at least one master attribute different from one or more of the master attributes associated with the first request.

IPC Classes  ?

  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • G06F 16/583 - Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually using metadata automatically derived from the content
  • G06K 9/00 - Methods or arrangements for reading or recognising printed or written characters or for recognising patterns, e.g. fingerprints

93.

Information management system for product ingredients that produces hybrid data offerings combining product information data and analytic data

      
Application Number 16024374
Grant Number 10699280
Status In Force
Filing Date 2018-06-29
First Publication Date 2018-11-08
Grant Date 2020-06-30
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Sheth, Ronak
  • Xavier, Anton
  • Xavier, Dagan
  • Patri, Dheeraj
  • Trollinger, Tyler
  • Nguyen, Harrison
  • Castaldo, John
  • Williams, Jeffrey
  • Bys, Abbie
  • Hutchinson, Paul
  • Shedlick, James
  • Mallers, Jack

Abstract

An ingredient data system that ingests text and graphics of product labels associated with consumer products generally includes a memory having instructions stored thereon; and at least one processor to execute the instructions to transmit via a network a representation of a label view to a user interface on a client computing device that displays one or more of the master attributes associated with the first request, at least a portion of each of the images of one or more of the product labels of the consumer products having the one or more master attributes associated with the first request and at least a portion of the sales history, and at least a portion of each of the images of one or more of the product labels associated with the related consumer products and at least a portion of a sales history.

IPC Classes  ?

  • G06Q 30/00 - Commerce
  • G06K 9/00 - Methods or arrangements for reading or recognising printed or written characters or for recognising patterns, e.g. fingerprints
  • G06F 16/583 - Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually using metadata automatically derived from the content

94.

Information management system for product ingredients to allow regulatory compliance checks

      
Application Number 16024419
Grant Number 10521708
Status In Force
Filing Date 2018-06-29
First Publication Date 2018-10-25
Grant Date 2019-12-31
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Sheth, Ronak
  • Xavier, Anton
  • Xavier, Dagan
  • Patri, Dheeraj
  • Trollinger, Tyler
  • Nguyen, Harrison
  • Castaldo, John
  • Williams, Jeffrey
  • Bys, Abbie
  • Hutchinson, Paul
  • Shedlick, James
  • Mallers, Jack

Abstract

An ingredient data system that ingests text and graphics of product labels associated with consumer products to check compliance with rules pertaining to what can be included on the product labels generally includes a memory having instructions stored thereon, and at least one processor to execute the instructions to transmit via a network a representation of a label view to a user interface on a client computing device that displays one or more of the base attributes associated with the first request, at least a portion of each of the images of one or more of the product labels of the consumer products designated under one or more of the base attributes associated with the first request, and at least a portion of details of noncompliance when one or more of the pieces of the constituent information are identified as impermissible according to the compliance information.

IPC Classes  ?

  • G06K 19/06 - Record carriers for use with machines and with at least a part designed to carry digital markings characterised by the kind of the digital marking, e.g. shape, nature, code
  • G06Q 10/08 - Logistics, e.g. warehousing, loading or distribution; Inventory or stock management
  • G06F 17/27 - Automatic analysis, e.g. parsing, orthograph correction
  • G06K 7/10 - Methods or arrangements for sensing record carriers by corpuscular radiation
  • G06K 7/14 - Methods or arrangements for sensing record carriers by corpuscular radiation using light without selection of wavelength, e.g. sensing reflected white light
  • G06K 9/32 - Aligning or centering of the image pick-up or image-field

95.

Methods and apparatus to forecast new product launch sourcing

      
Application Number 15887725
Grant Number 11210681
Status In Force
Filing Date 2018-02-02
First Publication Date 2018-09-13
Grant Date 2021-12-28
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Xiao, Yue
  • Gerhart, Kyle A.

Abstract

Methods and apparatus are disclosed to forecast new product launch sourcing. An example method includes identifying shared attributes between the new product and a plurality of existing products in the target market, calculating theoretical co-penetration values between the attributes shared between the new product and at least one of the plurality of existing products, calculating actual co-penetration values between the attributes shared between the new product and at least one of the plurality of existing products, calculating an attribute distance value between corresponding ones of the theoretical and actual co-penetration values, and calculating a percent volume of the new product expected to be sourced from one of the plurality of existing products based on the attribute distance value.

IPC Classes  ?

  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • G06Q 10/04 - Forecasting or optimisation specially adapted for administrative or management purposes, e.g. linear programming or "cutting stock problem"

96.

Analysis of marketing and entertainment effectiveness using central nervous system, autonomic nervous system, and effector data

      
Application Number 15967939
Grant Number 10679241
Status In Force
Filing Date 2018-05-01
First Publication Date 2018-08-30
Grant Date 2020-06-09
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Pradeep, A. K.
  • Knight, Robert T.
  • Gurumoorthy, Ramachandran

Abstract

Example apparatus, systems, machine readable media, and methods are disclosed herein for transforming neuro-response data collected using a first modality and a second modality into a measure of effectiveness of an advertisement or entertainment. An example system includes an analyzer to analyze first neuro-response data gathered from a subject while exposed to an advertisement or entertainment using the first modality, the first neuro-response data including electroencephalographic data including a first frequency band and a second frequency band. The example system also includes a processor to identify a degree of phase synchrony between a first pattern of oscillation in the first frequency band and a second pattern of oscillation in the second frequency band. The processor also is to synthesize the first neuro-response data with second neuro-response data gathered from the subject while exposed to the advertisement or entertainment using the second modality by: recognizing a signature in the electroencephalographic data corresponding to an activity of the second neuro-response data; and adjusting the degree of phase synchrony based on the signature. The example system also includes an estimator to determine an effectiveness of the advertisement or entertainment based on the adjusted degree of phase synchrony.

IPC Classes  ?

97.

Methods and apparatus to adjust content presented to an individual

      
Application Number 15908436
Grant Number 10771844
Status In Force
Filing Date 2018-02-28
First Publication Date 2018-07-05
Grant Date 2020-09-08
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Marci, Carl D.
  • Levine, Brian
  • Murray, Brendan

Abstract

Methods, apparatus, systems and articles of manufacture to adjust content presented to an individual are disclosed. An example system includes a first modality sensor to measure a first response of an individual to first content during a first time frame and a second modality sensor to measure a second response of the individual to the first content during the first time frame. The first modality sensor is to measure a third response of the individual to first content during a second time frame, and the second modality sensor is to measure a fourth response of the individual to the first content during the second time frame. The example system also includes a mental classifier executing instructions to determine a first mental classification of the individual based on a first comparison of the first response to a first threshold and a second comparison of the second response to a second threshold. The mental classifier also is to determine a second mental classification of the individual based on a third comparison of the third response to a third threshold and a fourth comparison of the fourth response to a fourth threshold. In addition, the mental classified is to determine a mental state of the individual based on a degree of similarity between the first mental classification and the second mental classification. The example system also includes a content modifier to at least one of modify the first content to include second content or replace the first content with second content based on the mental state.

IPC Classes  ?

  • H04N 21/442 - Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed or the storage space available from the internal hard disk
  • A61B 5/053 - Measuring electrical impedance or conductance of a portion of the body
  • A61B 3/11 - Objective types, i.e. instruments for examining the eyes independent of the patients perceptions or reactions for measuring interpupillary distance or diameter of pupils
  • A61B 3/113 - Objective types, i.e. instruments for examining the eyes independent of the patients perceptions or reactions for determining or recording eye movement
  • A61B 5/16 - Devices for psychotechnics; Testing reaction times
  • H04N 21/81 - Monomedia components thereof
  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • H04N 21/4415 - Acquiring end-user identification using biometric characteristics of the user, e.g. by voice recognition or fingerprint scanning
  • G06K 9/00 - Methods or arrangements for reading or recognising printed or written characters or for recognising patterns, e.g. fingerprints
  • H04N 21/458 - Scheduling content for creating a personalised stream, e.g. by combining a locally stored advertisement with an incoming stream; Updating operations, e.g. for OS modules
  • G06F 3/01 - Input arrangements or combined input and output arrangements for interaction between user and computer
  • H04N 21/422 - Input-only peripherals, e.g. global positioning system [GPS]
  • H04N 21/4223 - Cameras
  • A61B 5/00 - Measuring for diagnostic purposes ; Identification of persons

98.

Information management system for product ingredients

      
Application Number 15910949
Grant Number 10552793
Status In Force
Filing Date 2018-03-02
First Publication Date 2018-07-05
Grant Date 2020-02-04
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Sheth, Ronak
  • Xavier, Anton
  • Xavier, Dagan
  • Patri, Dheeraj
  • Trollinger, Tyler
  • Nguyen, Harrison
  • Castaldo, John
  • Williams, Jeffrey
  • Bys, Abbie
  • Hutchinson, Paul
  • Shedlick, James
  • Mallers, Jack

Abstract

A system generates a first layer of information that includes in combination information from the product label and attributes determined from the information from the product label but not listed on the product label. The system also generates a second layer of information that populates the second layer of information with information from the first layer of information, receives changes to the second layer of information from one of the retailer and the brand owner associated with the populated information from the first layer of information, and publishes the second layer of information with the changes from one of the retailer and the brand owner to the portion of the electronic label. The system accepts changes from one of the retailer and the brand owner to the second layer of information and prevents changes to the first layer of information from one of the retailer and the brand owner.

IPC Classes  ?

  • G06Q 10/08 - Logistics, e.g. warehousing, loading or distribution; Inventory or stock management
  • G06Q 30/06 - Buying, selling or leasing transactions
  • G06F 17/27 - Automatic analysis, e.g. parsing, orthograph correction
  • G06K 7/14 - Methods or arrangements for sensing record carriers by corpuscular radiation using light without selection of wavelength, e.g. sensing reflected white light
  • G06K 9/46 - Extraction of features or characteristics of the image
  • G06Q 10/10 - Office automation; Time management
  • G06K 7/10 - Methods or arrangements for sensing record carriers by corpuscular radiation
  • G06K 19/06 - Record carriers for use with machines and with at least a part designed to carry digital markings characterised by the kind of the digital marking, e.g. shape, nature, code

99.

Methods and apparatus to identify retail pricing strategies

      
Application Number 15380327
Grant Number 11367091
Status In Force
Filing Date 2016-12-15
First Publication Date 2018-06-21
Grant Date 2022-06-21
Owner Nielsen Consumer LLC (USA)
Inventor
  • Zeng, Han
  • Zenor, Michael J.
  • Kriss, Mitchel

Abstract

Methods and apparatus to identify retail pricing strategies are disclosed herein. An example apparatus for identifying a pricing strategy employed by a store includes a calculator to calculate a first pricing strategy variable for the store based on sales data of the store. The example apparatus includes an index creator to index the first pricing strategy variable against aggregated data for a plurality of stores to generate a pricing index. The example apparatus includes a pricing strategy identifier to identify a pricing strategy for the store based on the pricing index.

IPC Classes  ?

  • G06Q 30/02 - Marketing; Price estimation or determination; Fundraising
  • G06F 16/28 - Databases characterised by their database models, e.g. relational or object models

100.

Systems and methods to gather and analyze electroencephalographic data

      
Application Number 15880236
Grant Number 10779745
Status In Force
Filing Date 2018-01-25
First Publication Date 2018-06-14
Grant Date 2020-09-22
Owner NIELSEN CONSUMER LLC (USA)
Inventor
  • Knight, Robert T.
  • Gurumoorthy, Ramachandran
  • Badower, Yakob
  • Pradeep, A. K.

Abstract

Example devices are disclosed herein that include a first elongated band coupled to a first housing to be located on a first side of a head of a subject and a second housing to be located near a second side of the head of the subject, the first elongated band comprising a first set of electrodes. The example device also includes a second elongated band coupled to the first housing and to the second housing, the second elongated band comprising a second set of electrodes. In addition, the device includes a third elongated band coupled to the first housing and to the second housing, the third elongated band comprising a third set of electrodes.

IPC Classes  ?

  • A61B 5/0478 - Electrodes specially adapted therefor
  • A61B 5/00 - Measuring for diagnostic purposes ; Identification of persons
  • A61B 5/16 - Devices for psychotechnics; Testing reaction times
  • A61B 5/04 - Measuring bioelectric signals of the body or parts thereof
  • A61B 5/0476 - Electroencephalography
  • A61B 5/048 - Detecting the frequency distribution of signals
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